Home > >

---

GEN3: How to Get More Accounts (33)

---

So - what if in spite of having done our best to stay compliant, we still got banned, and after multiple appeals, can't get our ad account reactivated?

We would then proceed to steps 3 and 4 of the 4-step plan:

***************

STEP 3: The Legit Way

***************

There are 2 ways to get new accounts: The legit way which is FB-approved, and the not-so-legit way which FB frowns upon.

As an STM moderator, I'm only allowed to explain the legit way in detail. The not-so-legit way, not so much - but more on that later.

Let's first focus on the legit way of getting more accounts.

The normal initial limit for advertisers is 2 Business Managers, 5 ad accounts per Business Manager ("BM" for short). So let's start by maxing these out first.

You may ask at this point: Should I create both BMs and all 10 accounts? Or only create a new one after an account gets banned and appealing doesn't get it back?

Below are the pros and cons of each. I leave the choice to your discretion.


1)Creating all 10 accounts.

First of all, even if you go this route, please don't create them ALL at once - doing so may alert the bots to trigger a red flag, then a manual review.

Create them gradually, over weeks, or even better, months. (This may be me being paranoid - you may be able to create accounts faster without encountering issues. But I know of people creating multiple accounts at the same time and triggering a ban, so definitely avoid doing this.)

Pro: You have backup accounts at your disposal, that are ready to go if your old account is banned. Also, when FB plies the banhammer, it would sometimes "lock" the BM so you won't be able to able to create additional accounts. By creating all the accounts while you still can may be a good choice. (Caution: Don't run the same offer / lander / FB page / ads on the new accounts or you risk another ban.)

Con: FB does not like dormant accounts, so if you create all these accounts, you can't just leave them sitting idle. I've made suggestions on how to keep backup accounts alive in both of the previous lessons.


2)Creating new account as old one gets banned.

It's really a reiteration of the pro and con above, but reversed.

Pro: You won't need to spent time (and possibly ad spend) to keep the backup accounts active.

Con: If FB locks one or both of your BMs, then you won't be able to create any more new accounts (at least not legitimately).


I leave the choice to you.

One more thing: If you haven't selected a business model or niche yet, don't set up the BMs yet. Decide what you'll be focusing on running first, and then set up your BMs with relevant business names etc. (Having said that, if you're not sure what you'll be running, setting up BMs as ad agencies should give you the most freedom in whatever you choose to run in the future.)

Next: What if you need more accounts than the 10? Below are some options.


1)Spend Using Existing Accounts

FB would often increase the limit of accounts beyond the usual 5 accounts per BM, after you've spent a fair bit of advertising dollars on that BM.

I'm not sure how much you'd need to spend in order for that limit to be increased, or even how many ad accounts you need to have created before that would happen. It seems that different people are having different experiences, i.e. may very well depend on the history of the BM.

Some experts have advised to create the maximum number of accounts allowed (i.e. 5) and getting them to spend (more) money consistently, in order to have the limit lifted either automatically or when you submit a request.

But you don't always need to do that. For example, this BM of mine only has 2 ad accounts created, and only 1 of which has been spending money consistently and only in the past 3 months - and the limit on accounts is at 80 (I don't even know when it happened - didn't even need to make a request):



To check the limit on ad accounts in a BM, go to Business Settings > Business Info.


2)Ask FB

It really wouldn't hurt to ask FB for more accounts!

Go to the support chat, explain that you've run out of the maximum 2 BMs and 10 accounts, explain that you've taken on more clients and need more accounts.

Of course, ideally you DO have multiple active accounts running different campaigns. That way you have a perfectly valid reason for asking for more accounts. I've heard of agencies that have up to 800 ad accounts under the same BM. My most recent conversation with a FB marketing expert confirmed that you can request for "hundreds" of accounts - as long as you have enough clients to keep them active.

Even if you've unfortunately gotten all 10 accounts banned, if you have a good excuse - such as you've found a "more legit" business model than the one(s) you've been running to cause the bans - trying to pitch that to FB support would only cost you a few minutes. Who knows - you may get lucky!


3)Run Through Family/Friends' Accounts

Another thing you can do: Ask a family member or friend to create a BM in their FB account, and assign you as the admin of that BM.

Most people around us would never need to run FB campaigns in their foreseeable future, so using their ad accounts and potentially getting them banned should not be a huge issue (and of course you would get their consent).

The worst I've seen happen is they lose the BM and ad account(s). I haven't heard of anyone reporting getting their personal account (i.e. the one people use to see and create and engage with posts on their personal feed, message friends etc.) banned as a result.

(Although this can change in the future - nobody can guarantee what FB will or will not do next.)

Your family member or friend would need to do this from THEIR home on THEIR computer. (Or wherever they usually log into facebook from, using whichever device they usually use to access facebook.) We don't want to arouse any suspicion or trip any triggers.

You can send them instructions or take them through the steps over the phone etc.

OR - with your family member or friend's permission, you can go to their home (or wherever they usually access FB from) and use their machine to set everything up. (Alternatively, ask them to install teamviewer on their machine and grant you access, so you can set everything up through their machine.)

After that account is made, you can access it from your usual places and devices (e.g. from your home and your laptop).

If you're finding that new accounts are getting banned shortly after they're made, and appealing is unsuccessful, AND you're running very compliant, then FB may have blacklisted your IPs and/or payment method - please see section "Regarding Payment Method and IP" below.


Easing into New Ad Accounts

The general advice for new ad accounts is to avoid spending too much daily budget right away. it would also be better to run something super-innocent to create a good account history.

I would suggest to run a PPE camp to an FB page for a few days before setting up the "real" campaigns (that are more "salesy" but still 100% compliant), and then scaling gradually from 2-digit spend a day.

Call me paranoid - this is probably a habit from my blackhat days. YMMV - you may find that spending hundreds a day from the first day won't get the account into trouble with the FB police. But I prefer to go the safe route.


Regarding Payment Method and IP

When running whitehat, it's possible to have banned accounts and still apply for new BMs and accounts as yourself, and use the same payment method as the banned accounts, without getting the new accounts banned as a direct result.

However, if you get too many accounts banned, FB may flag your credit card and even the IPs you usually access FB from.

If you're finding that new accounts are getting banned early on and that appeals are no longer effective in getting them reactivated, and you're sure you're running compliant on the new accounts, then this may be why.

(It's very common for new accounts to get banned automatically by FB's algo - it's their way of controlling spam accounts. But if this is the case, the 3-punch combo described in the previous lesson should work. If your appeal is rejected and you're sure you're running compliant, then you may have been blacklisted.)

If you reach this stage, then you'll need to resort to the not-so-legit method (later in this post).


Tip: Make a Friend an Admin of Your BMs/Accounts

This is optional, but would be a good thing to do: Make a friend or family member an admin of your BM(s) or ad account(s)! This is just in case you get locked out of your own accounts and need a way to at least pause your running campaigns. Learn from this member's painful experience:

https://stmforum.com/forum/showthrea...-still-running



***************

STEP 4: The Not-So-Legit Way

***************

If you've maxed out the 2 BMs x 5 ad accounts under your personal FB accounts and FB won't let you create any more, and/or FB has blacklisted you to the point where you can't use your current IPs + credit card + your own FB profile to operate any ad account (not even family/friend accounts), then you're out of luck as far as obtaining accounts in ways FB approves of.

But really, if you only run safe business models (some of which I'll be suggesting in the rest of this tutorial), AND take care to observe compliance, then the original 10 ad accounts may very well be all you'll need.

I'm just wanting to cover all bases.

As I've mentioned a couple of times: Because STM is a whitehat marketing forum, as a moderator I cannot discuss any blackhat practices, including the buying/selling/farming/renting of FB accounts.

Doing so can get us into legal trouble with FB, and we would also damage the good relationship we have with a number of FB reps.

I understand your disappointment - I wished that I could provide more guidance on this topic. After all, we're not trying to run blackhat campaigns here. If only FB would be more supportive of advertisers that are striving to run compliant, we wouldn't need to resort to getting accounts in ways they don't approve.


But please don't let accounts be the reason you stop running on FB! Because:

1)If you run compliant, and build legit businesses, the original 10 ad accounts may very well be enough for you.

2)Even if you do end up needing additional accounts, there are places that can provide you with them.


Here are some tips to point you in the right direction:

-Google blackhat forums and you'll find lots of information on how to get accounts.

-Although STM doesn't encourage blackhat discussions, there are a few such threads floating around. Browse through the FB subforum and you'll find them.

-Ask your affiliate managers for suggestions.

-Go to conferences and ask around.

-Join an FB mastermind and ask.


I apologize for not being able to provide more help than this - I'll do my best to make the rest of this tutorial helpful to make up for it.



***************

Some Step-by-Step Instructions

***************

Below are step-by-step instructions on:

1)How to create a new BM
2)How to create a new ad account
3)How to add a payment method
4)How to make someone an admin of your BM or ad account



1)How to Create a New BM:

-Go to https://business.facebook.com/

-Click on "Create Business".



-Fill in the form and click "Next".



-Fill in the form and click "Submit".





2)How to Create a New Ad Account:

-Go to https://business.facebook.com/

-Click on the Business you're wanting to create ad accounts under.

-Click on the hamburger menu beside "Business Manager" > "All Tools >" > Business Settings.



-In the left menu select "Ad Accounts" (under "Accounts"), then click "+ Add" > Create a New Ad Account.



-Fill out the form (can choose to add payment method later if you like).



-Unless you're planning to use the account to promote another business/client while appearing as them, select "My business" and click "Create".





3)How to Add a Payment Method:

-Go to https://business.facebook.com/

-Click on the Business of the ad account you're wanting to add payment method for.

-Click on the hamburger menu beside "Business Manager" > "All Tools >" > Billing.



-Click on the dropdown to select your ad account. Then click on "Payment Settings".



-Click "Add Payment Method" and specify your payment info.





4)How to Make Someone an Admin of Your BM or Ad Account:

Note: If you're wanting for someone to make YOU and admin of THEIR BM or ad account, then you can give these instructions to them.

-Go to https://business.facebook.com/

-Click on the Business of the ad account you're wanting to make someone an admin of.

-Click the "Business Settings" button at the top.

-In the left menu click "People" under "Users". Then click on the "+ Add" button.



-Enter that "someone"'s email address, toggle "Admin access" on, and click "Next".



-In "Select Asset Type" select "Ad Accounts". In "Select Assets" select one or more ad accounts you're wanting to add the admin to. In "Set Permissions", toggle "Manage Ad Account" on. Click "Invite".



-You should see an "Invitation Sent" popup - just click "Done".






Amy

FB Beginner Tutorial: Index

---

Added a couple sentences to the "2)Run Through Family/Friends' Accounts" section.



Amy

---

Christmas comes early this year! Lovely summary.

---

Aw...thanks for all the guidance Tim! You're the real FB expert here!



Amy


Sent from my iPhone using STM Forums mobile app

---

Realized I forgot to include some info - just added the section "1)Spend Using Existing Accounts".



Amy

---

I have problem, i don't have business details . when i try add personal information (this information using for affiliate network) and uploading personal website (one page ) in "traking.xyz" (this is domain for landing page but i think , the add business personal website for this domain is stupid and fu**g step). in the end the BM automatically banned.
so how can solve the issue of business details !?

I will be use BM to manage the instagram account for clients (i will give this services in fiverr ) this is part SMM
Any suggestion ?

thanks

---

Thanks Amy, the guide is amazing!

---

Sorry to hear! I have some questions:

1)Is this a new BM? Have you run any campaigns using the ad account(s) in this BM? If so, what have you been running? How were you linking? From ad to landing page to offer? Any tracker used? What type of offer? FB pixel installed? Have you had ads rejected? Any account banned? Please provide as many details as possible.

What I'm thinking is that the BM ban may or may not be due to the business info you added to the BM.

2)Your personal info that you've added to the BM: Have you added the same business info for another BM, FB page, or ANYTHING on FB that has been banned in the past?

3)What personal info did you provide? I don't know the exact details of course, just the TYPES of info (i.e. name, website, physical address, phone number etc.)

4)Your landing page domain "traking.xyz" - have you sent traffic from FB ads directly to this domain in the past? If so, what types of campaigns? And did any of the ad accounts you were sending traffic to traking.xyz get banned? Please provide as much detail as possible. For future reference: Register a NEW website for stuff like this! It doesn't take much time to build a presentable site that looks like a legitimate ad agency. You should have a completely new site for every BM and every FB page. Keep everything separate, or else if one thing gets banned, everything associated with it will risk getting banned by association. Recommended: One site for every BM, one site for every FB page, one ad account for every FB page.

5)Also: Have you contacted FB support to see if you could get more insight on why that happened? Chances are they won't be able to help, but it's always worth a shot as a last resort.



Amy

---

Thanks Amy
No, I never setup BM before and never create ads in ad account.
in my region the adresse not like the U.S and europe so when ban the first account. to try create BM (second try ) i am going to check the website like “https://www.mapdevelopers.com/” and add my adresse from this site with different domain and Again Banned

I create new Business FB page with my adresse and all things done without any problem

i will contact with FB support to find solutions


Sent from my iPhone using STM Forums mobile app

---

Thanks for your reply! I'm still quite confused though:

-Why would it matter that your address isn't like the US/Europe?

-What do you mean by adding your address with different domain?



Amy

---

- i mean , the adress not have number like 341 AAAA
- i mean add the my website (landing page) for different domain to new try of create BM

Thanks again Amy


Sent from my iPhone using STM Forums mobile app

---

Agreed. Do not let accounts be the reason you stop advertising on Facebook.

There are tons of solutions out there and vendors selling accounts that range from as low as $20 USD to $1000 a piece depending on the quality of account you're looking for. Verifying business managers is also a service that you can outsource for as little as $25 which will allow you to get a lot more bang for you buck out each account. This also increases the trust score of the account in the eyes of Facebook and will likely lead to less bans if all else is equal.

Good luck on your journey and don't be discouraged!

---

Hey Amy - To register BM's, do we need virtual addresses and phone numbers? Preference is not to use my personal address/phone number.

---

Yes you can use virtual addresses and phone numbers. I suppose though that there will always be the risk of getting banned by association, if someone else has used the same address/phone to register on FB before and gotten banned.

It may lower the risk if you can use addresses of family/friends that you know have never run FB ads (with their consent of course).



Amy

---

Awesome. Thank you.

---

Another way to get phone numbers: Google "Facebook PVA buy phone number". PVA = phone-verified accounts. I'm not encouraging anyone to buy FB accounts - in fact as a forum mod I'm not even allowed to discuss this topic in detail - but most places that sell PVAs can also sell you virtual phone numbers you can use to register/verify your accounts.

I'd be careful about using those services though: Because purchased ad accounts usually don't last too long, the quality of these phone numbers is questionable. However, if you're running blackhat and purchasing accounts anyways, then getting the phone number from the same provider can save you money. Some will even throw it in for free with account purchase.


Amy

---

Can use any address - as it seems IP setting from a whole country and not just residential works for FB

However to get the business manager verified (added layer of trust) the address would need to match the company address for FB to verify (as it seems they removed verifying via email address?)

Edit* or can get done as a service as @bpatrick suggested

---

Can create 5 in the beginning with no hassle if the other fundamentals are sorted (IP, account itself etc) but suggest not to run all at once, or at least until the first has had some spends on it.

---

Makes sense. To go off of this: I have a physical address and number for the BM and also registered a domain off of namecheap (for website). The website is currently not functional (not sure how to change this), but it names the specific product I'm trying to sell. Will FB dismantle my account or let me run ads on it?

Edit: Also, looks like I have a ad account limit of 1 for the time being.

Also, for reference, I'm promoting these from MaxBounty (knock-off AirPods - so hopefully FB allows):
https://iheadphones.net/?widipub_id=...trd_offer_lids[]=5b112860ef28641e541f5de2

---

Do you mean not functional like there is no live material on it yet, or broken parts of the website?

---

There's no live material on it yet. As in it isn't hosted (just have a domain name).

---

Question on verifying BMs for you all @vortex @maynzie @Fiddyshades @stickupkid or anyone else that might know.

If I had a verified BM that was banned (verified with my own business entity)...

Will that cause my whitehat BMs to get shut down if I verify them with the same entity connected with the ban?

I'm all whitehat now...when I verified BM got banned I was running Clickbank weight loss and didn't know it was a no-no.

Concerned about verifying if/when the time comes, and if I need to use a service like was mentioned.

---

I personally wouldn't risk it, using the same details. Obviously it's very easy for them to catch you, not sure if they will ofcourse. Only having one BM banned shouldnt be a big problem, I have had way worse situations, but those were in the past. FB is tense, so yeah, better safe than sorry?

---

That's exactly why I haven't.

And hearing in other PPC groups that verifying the BM is becoming mandatory to avoid getting banned, which is exactly what I'm worried about when I start scaling.

Are these verification services people have been talking about in this thread at all reliable?

Or do I simply need to open a new business entity with a new tax ID number? (Trying to avoid this, obviously).

So what do you do currently and/or would you suggest?

Sent from my SM-G965U using Tapatalk

---

You can't do anything to avoid bans. Whoever tells you otherwise is a smart ass that couldn't prove it if you asked them to. So prepare for the guaranteed definite of a ban and have a contingency plan of churn n burn. White hat? No such thing anymore.

FB's bullshit is creating a massive underground market of account sellers like we've never seen before.

---

Agree with @stickupkid - leaving a footprint like that would be risky.

Getting a new business entity with a new tax ID number: Although that would be an option, with FB account bans being so unpredictable, I wouldn't go through that type of trouble.

Other options: 1)Verify BMs using "fake" details / ID, 2)buy accounts that are attached to BMs that are already verified.

Unfortunately I can't go into more details on either of these, because STM isn't a blackhat forum (you can go to blackhat forums to read or ask for more details).



Amy

---

Really? Because since I stopped running Nutra and went to leadgen with more FB compliant niches things have been far less volatile - I'm not getting shut down or permanently banned like I was before. It's a completely different world since I went in this direction.

Sure it's not entirely avoidable, but it can be mitigated which is why I'm asking. I should have used mitigated, instead of avoid in my previous post.

Sure I am planning for contingencies with a permanent ban too, though I've only had it happen on the BM level and not personal ad profile yet.

Certainly things can be done to mitigate it and make it less likely. So that's what I'm focusing on.

---

Hey Amy,

Thanks for all the knowledge as usual - awesome stuff!

I have a general FB question for you: how are you going about building up the audience of the business manager's page and how important is having an active, managed page to the success of your FB campaigns? Do you just build general pages clustered around specific niches (travel, fitness, etc.) and run relevant ads through them?

All of my other FB work has been for B2C companies with established social profiles so I'm not sure the best way to go about establishing the accounts for affiliate ads. I'm guessing running ads from an account with < 500 followers is a big no-no though.

---

Thanks so much for your encouraging words!

I actually haven't built that many FB pages compared to affiliates that use FB as their primary traffic source, but for what it's worth, based on my limited data, I find that having an active page with lots of likes and engagement, SEEMS to result in less frequent ad account bans (or none at all - at least not yet!)

It's my personal belief that FB definitely takes page engagement into account when evaluating account quality. I don't have any solid indication or proof of this though.

Likes are easy to get - just running a likes campaign will get you there if you do nothing else. Posting content to get engagement from followers will require more work. The easiest way to do this that I know of (and which I'm doing myself) is this:

1)Follow a bunch of people and like a bunch of pages that are relevant to the topic of your page. You'll start to see their content show up in your feed.

2)Pick the best and share to your page, adding your own perspective if applicable.

How much work you want to dedicate to this, may also depend on how important a page is to you. If you're doing the churn-and-burn model where you go through multiple pages and ad accounts every day/week/month, it would be different than if you were building a page to represent a solid business or a trademarked product.

Hope that helps!



Amy

---

Hi Amy, when you say "setting up BMs as ad agencies should give you the most freedom" what do you exactly mean?
Do you mean that when creating the BM account from scratch, just say you are an Agency and not set a Niche name-field?

---

Hi Amy!

Thank you for your knowledge drop and value~!

im a new affiliate marketer, looking to network with more like minded people who run facebook ads for affiliate marketing.

Want to drop a comment to say HI and thank you for the knowledge! Hope all is well!

---

Yes that's what I mean - at least that's what one of the "marketing specialists" I've spoken to suggested.

We all know how much these "specialist" know (i.e. not very much), so I don't know how much difference this would make - but figured it can't hurt.



Amy

---

Thank you so much @rcheungltd for your comment! And welcome to STM!

Looking forward to seeing more posts from you.



Amy

---

Home > >