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Alright, Here's one of my Hulkier campaigns (38)


12-20-2011 10:54 PM #1 maynzie (Moderator)
Alright, Here's one of my Hulkier campaigns

Hey yo, how's everyone doing?

Hope all is well and the ventures are boomen and everyone's rocken a smile cos hey its the Jolly season. This is a PPV campaign I have been running on and off for probably 5 months now, but to be honest its something I don't want to run myself anymore cos I place morals and ethics over money, yes it's a biz opp campaign.

Anyway, this campaign did make quite a large chunk of change for me, and darn it was so easy you just gotta take a different approach to everyone else.

I ran this campaign on Leadimpact and my lander is so simple.



Not sure if you can see the gif in the screen so you might have to click the link or whatever, but thats all it was.

But Maynzie, that lander looks like it was made by a 3 year old after sinking a bucket of red cordial?

Yeah I know it does, but the shit works lol, test the simplest of landers out yourself and you'll be blown away by some of the results you see.

And feck I was shocked by the ctr, I wish I had the stats to show it from my p202 account but I was DDOS'd by some noob and had to set up a new p202 install but if you like your money run it yourself and you'll see what I mean.

I am talking upwards of 15-25% ctr on the biz opp keywords/urls.

Now another thing to add is that I do not run advertorials, I did 10 months ago but once again I just felt to bad doing it and so instead I direct linked straight to the hottest biz opp offers at the time.

I bidded on keywords and urls, I used affexpert to scrape all the main keywords to do with work from home, moms work from home, home based business, data entry, college money, college students money etc all that jazz

I bidded on the urls it spat out to me, but I also bidded on the keywords I searched for in affexpert as well as all the variations like

home*based*business home-based-business homebasedbusiness home_based_business etc you get the idea

Now I was getting pops for anywhere from 1.5-5 cents, and with a ctr of 15% you can see my cpc's were dirt cheap, and the biz opp offers direct linked would do anywhere from 50 cents to $1.50 epc.

The offers I ran for this were the hottest offers at the time of running it but I have ran probably 10 different offers including next online incomes, new online business systems, home working connection and my real income.

From the time I ran this campaign a good few months back on and off until maybe 3 weeks ago it generated me $38,971 in the US $7689 in CA $5441 in UK.

And this campaign still works, in fact the key to a biz opp campaign is not the lander, not the targeting all it is literally a biz opp offer that CONVERTS.

Yep, I copied and pasted it to other main english speaking countries and look at the added coin for almost no work at all? so if your thinking about copying stuff over, JUST DO IT

I also had sound on the lander, but I added it after approval, I took the sound off of it because a good friend of mine recorded it for me and her voice is quite the mintest and seems to add $$ compared to others.

Anyway, Merry Christmas all hope you're enjoying yourselves, take a step back from work and realise the ones who are there that its so easy to forget haha.

All the best fella's and fellets!


12-20-2011 11:00 PM #2 rich (Member)

Nice share man, I've done something similar with ppv myself a good 6months ago and used a landing page similar > offer and worked a charm. Was nowhere near the calibre of this one though.


12-20-2011 11:13 PM #3 groomez (Veteran Member)

Goes to show how easy this stuff is! Nice brotha!


12-20-2011 11:44 PM #4 lng (Member)

What was your total ad spend for this camp?


12-21-2011 12:04 AM #5 maynzie (Moderator)

Hey man I spent around the $30,000 mark and netted $82,000 back


12-21-2011 12:58 AM #6 ipomea (Member)

Hey Maynzie, why aren´t you running it anymore? That´s a good roi.

Also, did this outperformed the advertorial?


12-21-2011 01:05 AM #7 polarbacon (Moderator)

Quote Originally Posted by ipomea View Post
Hey Maynzie, why aren´t you running it anymore? That´s a good roi.

Also, did this outperformed the advertorial?

cuz bizops are bizops....

and if you place morals over money you won't push any of them....


12-21-2011 09:13 AM #8 tijn (Moderator)

Classic maynzie post

Thanks for sharing this as it shows that many overthink their pops


12-21-2011 09:18 AM #9 hmate9 (Member)

^^ That is me.

This post really inspired me to started completely fresh and keep it simple!


12-21-2011 09:23 AM #10 paul1107 (Member)

Thanks for the inspiration Maynzie, as always great case study, simple 'n' sweet.... though will not be copying it, but using it as inspiration for other niches... good on ya!


12-21-2011 09:25 AM #11 bbrock32 (Administrator)

Awesome share man!

That's the greatest example of "ugly works".


12-21-2011 05:07 PM #12 andy_d (Veteran Member)

K
I
S
S


Usually works well.. It also makes optimisation A LOT easier, rather than playing with 100 variables.

That's not to take away from the benefit of landers and what not.. keeping it simple just appeals a lot more


12-21-2011 08:23 PM #13 vidivo (Member)

did you open the link in a new window or keep the same window? i cant seem to figure it out on leadimpact since results seem to vary for me...


12-21-2011 09:11 PM #14 madman (Member)

This was definitely an eye opener to the newbies like myself, with all the tricks / tips to improve ctr, some simple as this pulling 15% ctr, Bravo
Oh and thanks


12-21-2011 09:23 PM #15 invisible777 (Member)

Did you sneak on a javascript dialog pop to boost the CTR?


12-21-2011 10:22 PM #16 virgin (Member)

The most important is that you replace money with Ethics that's why i like your posts maynzie. I never copy your campaigns i just learn how to think different.

Keep it up bro.

Regards


12-21-2011 11:23 PM #17 phoenix (Member)

AWESOME!

LET ME SECOND THAT THIS WORKS AND HIS 'KEY' IS WHAT MATTERS !!!

I did the same ad style with the 'ad-shuffle' page for xxxxxx when it was active. backed out 300%

and the 'key' he gave is what I keep trying to impress. (And find myself)
Landers are great, targeting is great, creatives are great, ad copy is great...BUT IF YOU DONT HAVE AN OFFER THAT CONVERTS! you are 'rolling a boulder up the hill.'

Find what converts and THEN do the rest.

I have just done this again for myself (find what works then do the rest) and went from having a really 'crappy' time to starting to pull some nice conversions [how to test and find what works I have posted. it is in the 'sticky thread' of posts to read. (sorry I can not remember the title)

Thanks maynzie


12-22-2011 11:15 PM #18 ipomea (Member)

I did the same ad style with the 'ad-shuffle' page for xxxxxx when it was active.
What is the 'ad-shuffle' page?


12-23-2011 04:50 AM #19 imboss (Member)

awesome stuff. That is amazing. I am not skilled at dreamweaver,photoshop and all the other tools but that gives me hope haha. What would you use to make those landers?


12-23-2011 05:00 AM #20 nitroman (Member)

So simple yet so effective, nicely done my friend.


12-23-2011 10:40 AM #21 alex_b (Member)

Congrats on the success maynzie and thanks for the share!

However, I'm not sure how you achieved a 15-25% CTR. Not too long ago I tested a page that looked VERY similar to yours and CTR was 1% without sound, 3% with sound. I'm on a BH VPS, so load time shouldn't really be an issue either. Really don't want to ask you for more or have you reveal any specifics but...any idea?


12-23-2011 11:08 AM #22 ppvnewbie (Member)

I think his numbers are per target/keyword, not the overall lander ctr...


12-23-2011 11:09 AM #23 presfox (Member)

Im testing this right now too, CTR's are about 10-15 now, but its VERY early


12-23-2011 10:00 PM #24 ben565 (Member)

how much traffic were you getting daily,i can only get around 250 clicks


12-27-2011 04:58 PM #25 mrgodlike (Member)

It's amazing how many people ripped this camp, Unless maynzie is running this lander under a whole bunch of different domains that is....... I've seen that lander pop around 10 times yesterday and so far 4 times today.... and I just started spying on LI yesterday.... and barely put any time in it at all....

The point was to get your own creative juices flowing, but seems like people shit all over that idea.


12-27-2011 05:21 PM #26 jpgmagic (Member)

^^

Agreed. Straight up lazy. The point of this thread is "keep things simple" but means copy n paste for most. Weaksauce!


12-27-2011 06:47 PM #27 theguvna ()

Morals and ethics over money? That's great to hear, and refreshing in this industry... however, at what line do you call something "unethical" and "immoral"? For example, guys run co-reg quizzes and submits that won't really deliver the vast majority of people what they're seeking... so is it OK to waste someones time, just not their money?

Most bizopps are basic IM courses that you "could" make money with, just like you "could" get a free $1,000 Best Buy gift card. In fact, with a basic IM course I think your chances of making some money are a bit better than getting the gift card.

Didn't mean to hijack your thread, I don't wanna turn this into a debate on ethics.

Nice lander, lol... I fully agree that the offer is huge, especially in bizopp.


12-27-2011 10:03 PM #28 maynzie (Moderator)

Haha yo Guvna, nah no hijack taken

I do understand that, I don't run coreg either haha, but I would say like the person will get the item if they do all the required stuff which is a fair bit haha, with biz opps I mean like false sums represented and all that jazz, and rebills later down the track but yeah haha nice input man a lot of this business is shady anyway

That's why I do a lot of dating haha

And yeah people are ripping left right and center, one thing I do not like is the PM's I get asking about how to run this campaign, I basically gave away a pretty hefty campaign here and thats pretty big considering I get nothing out of this except some happy faces Take it and run it on your own and make it happen


12-27-2011 10:45 PM #29 krueger (Member)

I'm surprised about how many people pay the $99 and still don't get the point of the forum... Sending PMs asking how to run the campaign, really?

BTW I don't push bizopps, submits or rebills either, I have a hard time with ethics. OTOH dieting, muscle, skin care, credit report, auto insurance, dating seem acceptable to me. I know that some of those products are low quality, and the hype on the landers is too much, but at least people are getting what they pay for... Also I always add a disclaimer saying "this page is mere advertising, results are not real", it makes me feel better.


12-27-2011 10:53 PM #30 theguvna ()

No worries man... your posts are great. Simple and focusing on the principles.

Quote Originally Posted by phoenix View Post
Find what converts and THEN do the rest.
Very true... this applies to creating your own offer as well. Back when I first started getting into creating my own things, I talked with some guys that had done it successfully, and they said they always would base their lead gen offers off of affiliate offers they rotated. Then they would add their own offer to the rotation, and if they could get it backing out for them, then they'd start to remove the other offers so they were left with their own. Basically, they would take proven offers on proven placements, and reverse engineer it for their own offers. A "lower risk" way of testing their own thing.


12-27-2011 11:45 PM #31 polarbacon (Moderator)

Quote Originally Posted by theguvna View Post
No worries man... your posts are great. Simple and focusing on the principles.



Very true... this applies to creating your own offer as well. Back when I first started getting into creating my own things, I talked with some guys that had done it successfully, and they said they always would base their lead gen offers off of affiliate offers they rotated. Then they would add their own offer to the rotation, and if they could get it backing out for them, then they'd start to remove the other offers so they were left with their own. Basically, they would take proven offers on proven placements, and reverse engineer it for their own offers. A "lower risk" way of testing their own thing.

slick advice on doing your own stuff....


12-28-2011 06:34 AM #32 ianz63 (Member)

Brands make it look like it has to be complicated huh Thanks Maynzie!


12-29-2011 12:50 AM #33 agent007 (Member)

Hey Maynzie.....awesome case study from you as usual I do like the KISS approach you teach. This case study like your simple Daily Deals one with the iPad lander are so simple, standout and make it easy to optimise. Many thanks....no need to direct copy as this gives me many other ideas anyway.


12-29-2011 08:36 PM #34 theguvna ()

Quote Originally Posted by polarbacon View Post
slick advice on doing your own stuff....
Ya the best piece of advice from those guys too was when a buddy was asking some of their more effective ways of list building, and they kept saying "the best and fastest way to build a list, is to have a converting offer."

I didn't fully understand it at the time, but makes a lot of sense looking back. A converting offer helps set a defined DPL, a converting offer gets others to drive traffic, etc etc... and in maynzies case, a converting offer took out a lot of testing variables.

I guess there is truth in the old saying of how you can have amazing copy and pre-sell but if your offer sucks no one will want it, where as if you have a killer offer but everything else is mediocre, you can still do alright. It's hard to manufacture "want"... "want" is already out there.

In my experience the only thing that might trump the "offer" as being most important, is the lead source. I've seen some absurd things where we took a really really high quality lead source, sent them through a mediocre conversion process with average offer, and had opt-in/registration rates of 50%, and brought in 10k-15K for every 5k spent.

Anyway that's completely off topic lol.


02-27-2012 07:03 PM #35 ads2convert (Member)

Excellent case study! The image used in this post seems to be broken. Could somebody please repost it? (I've tried messaging maynzie but he didn't get back to me - probably is too busy)

Actually even describing what the LP looked like would be fine... I'm trying to get an idea of how 'simple' the LP was for such a bizopp PPV campaign.


02-27-2012 07:19 PM #36 ackbar22000 (Member)

I think it was just text like '57/h from home' in big font with a cta.... not sure if my memory is correct but anyway those type of lander work


02-27-2012 07:48 PM #37 andy_d (Veteran Member)

Here you go..


02-28-2012 02:41 PM #38 hungryim (Member)

Wow that is simple... Do you test direct to the offer first or do you go straight in with the landers?
Also, great tips on the keyword variations!


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