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Tracking question (MobIdea, Voluum, Propellerads) (1)

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Hey @samkerstein

In short, in Voluum a visit is when a visitor clicks the campaign URL under an advertisement (and is redirected to your landing page - if you have one, or an offer - in case of direct linking).
A click is when a visitor clicks on a Call-to-Action (CTA) link / button placed on your landing page, and is then redirected to an offer.

Since you have no landing page in your campaign funnel but are linking directly to the offer - the no. of clicks will always be 0.

Karolina

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