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Driving Industry-Based Webinar Registrations (5)


02-08-2012 06:41 PM #1 brodgers (Member)
Driving Industry-Based Webinar Registrations

For those of you who know me, I'm mainly an Internet Marketer who does AM to squeeze the most profits out of his own offer funnels. And why not? AM requires you to innovate and create ridiculous angles to make peanuts on razor-thin margins.

Does anyone here have experience driving specific industry-related leads to a webinar? I may do a case study on here to show the results of the kind of $$ that can be made when you combine old school direct response marketing with a superstar telemarketing salesforce with video salesletters and webinars and the balls to run your own offer.

Traditionally, I would rent out pre-compiled lists for say Chiropractors or Plumbers, but I've always been interested in how to target people specifically online.

The only things that really come to mind are search-oriented terms that only that industry would be typing in, facebook targeting of interests (affinity with #Chiropractor), POF has some limited occupation targeting... PPV popups over popular industry websites... and that's about it.

Just seeing if anyone on here has experience/success getting qualified signups for these parameters... Thanks for reading!


02-08-2012 08:39 PM #2 sm1810 (Member)

Adrian Morrison (AdrianM) is doing that for his own webinars.. He's a moderator here


02-09-2012 01:39 AM #3 polarbacon (Moderator)

Quote Originally Posted by brodgers View Post
....to make peanuts on razor-thin margins.....
interesting perspective....


02-09-2012 03:36 AM #4 brodgers (Member)

Quote Originally Posted by polarbacon View Post
interesting perspective....
I'm not implying that AM'ers can't become rich. AM'ers are the modern-day internet salesmen. Salesmen make money off commission and by how much they bust their ass. I know plenty of B&M salesmen that report 7 digits in their W-2's a year. But in reality, and as things should be -- they generate WAY more revenue and profit for their company than they keep for themselves. In the same way, competent owners of diverse and mature offers with back-ends, followups, and sales teams will always dwarf a person who gets a lead for them in terms of revenue. That's part of the process and system though.

Maybe on some shitty acai offer or garbage rebill that relies on craftiness to force customer retention will an affiliate's 30-40 dollar payouts top the lifetime customer value of the offer owners', but if you're pushing leads for B2B where they sign up businesses for bizopp consultative opportunity in the tune of $5-10k/month continuity, there's no way an AM is going to make anywhere close to what the person running the business will be making.


02-09-2012 04:30 AM #5 sm1810 (Member)

^ which is why the smarter AMs always capture the data and promote using their own Sales Funnels bizops and other stuff After all it's the quickest way to gather customer data sans having your own product


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