E-comm | Part 2 | offer: Thryve - $50,000 in 13 days (17)
Hey, STM-ers, I have spent a month in total running e-commerce...which was quite new for me. I have been running WH leadgen (auto insurance) since 2019 but I was always curious how e-commerce performs. I got a few PMs from Carousel by Jumbleberry so I wanted to give it a shot. To be honest they helped me a lot with picking up the right offers and provided a lot of materials.
Some of you guys have already chatted with me or had video calls, so you know I am very helpful and responsive if you ask the right questions. I am feeling great if my guides help other affiliates. Do not be afraid to test new things!
This article will be one of three and I am gonna reveal: offers, angles, actual creatives and strategies on how to maintain the volume and scale.
Traffic Source: Facebook
Offer: Thryve - $100 - WW
Highlights:
EPC - $10,94
Revenue for 13 days - $51,100
some stats:
https://healthybear.co/thryve/
- LPID 16402 - Presell > Lander
- Test Kit Only: Up to 60% off
Target Audience Demographics
- Category A: Food Cooking / Veganism / Diet / 30 Min Chefs:
- 25 - 35 year old females living in USA, interests include super foods, vegan recipes, 30 minute cooking, vegan recipes, probiotic, microbiome, gut pain
- Angle: Improved health and reduce gut pain
- 25 - 35 year old females living in USA, interests include super foods, vegan recipes, 30 minute cooking, vegan recipes, probiotic, microbiome, gut pain
- Category B: Travel / Business Travellers / Travel Buffs
- 34-45 year old female / males living in the USA who travel for work or enjoy travel related topics
- Angle: Protect yourself from stomach bugs and travel with ease
- 34-45 year old female / males living in the USA who travel for work or enjoy travel related topics
- Category C: Sports & Fitness/Health / Fitness Buffs
- 34-45 year old female / male living in USA who care about fitness, health, and maintaining a healthy body.
- Angle: Reduce bloating and improve your immunity. Track your progress with Thryve.
- 34-45 year old female / male living in USA who care about fitness, health, and maintaining a healthy body.
Top Performing Content (Cold)
- Category A/C:
- What is Thryve Video
- https://jumbleberry.box.com/s/0q702uxjeualotwbvzgo8iusblxq6fbo
- https://jumbleberry.box.com/s/3usv49...was15j01h0h2jq
- With new 67% off:
- https://jumbleberry.box.com/s/2sp27z...v9cz36yhb8cbf3
- https://jumbleberry.box.com/s/qhuqocied9i9wfvtisblohorkoalzifh
- https://jumbleberry.box.com/s/0q702uxjeualotwbvzgo8iusblxq6fbo
- Cartoon Gut Images
- https://jumbleberry.box.com/s/dscz7u...fuxo9je62kxz1v
- https://jumbleberry.box.com/s/ouqyb5ewaa3u1nccxaxomgdsaywnyvyp
- https://jumbleberry.box.com/s/zs5hb0...gxsjsmhlsx2aqq
- https://jumbleberry.box.com/s/dscz7u...fuxo9je62kxz1v
- Gut Pain Image
- https://jumbleberry.box.com/s/41ts0jqa75dwtfas0olywgysuxn4npfa
- https://jumbleberry.box.com/s/ugmnq40llm2f2fb8s5k4bi8zogqow1ux
- https://jumbleberry.box.com/s/41ts0jqa75dwtfas0olywgysuxn4npfa
- Three Images w/ Superfood Angle + 60% Off Discount
- What is Thryve Video
- Category B:
- Gut Pain / Nausea: https://jumbleberry.box.com/s/ykazne3i9h3foya05znzn5jaj0lu3l9y
- https://jumbleberry.box.com/s/igver7...64j9lwr9cbdejf
- Gut Pain / Nausea: https://jumbleberry.box.com/s/ykazne3i9h3foya05znzn5jaj0lu3l9y
- Cartoon Gut Pain
Top Performing Ads (Retargeting)
- https://jumbleberry.box.com/s/3usv49...was15j01h0h2jq
- https://jumbleberry.box.com/s/dscz7uwett373xq87lfuxo9je62kxz1v
- https://jumbleberry.box.com/s/ztknjodbs5s7ry0r028tgcpr6dfzpzwi
- https://jumbleberry.box.com/s/tod19n...hzf0efaeu6h7ok
- https://jumbleberry.box.com/s/z1ovzt7xwtvyngv2rc4iigvepx41w1fh
- https://jumbleberry.box.com/s/0q702uxjeualotwbvzgo8iusblxq6fbo
Top Performing Ad Copy (Cold)
- Test Kit Only:
- Fix your gut, more like fix your life. Limited Time: Save 60% off your first test kit. 💩
⭐⭐⭐⭐⭐
“I have had many GI Issues for years, including constipation and acid reflux, along with bloating and some weird "leaky gut" symptoms like brain fog, fatigue, and occasional joint pain. I have done a different microbiome test in the past, while although informative, did not give me any actionable results whatsoever. I stumbled upon Thryve from a quick Google search and started reading about it. I thought the price was amazing, and the wealth of information you get about your health is astronomical. I received my sample two days after ordering it, and another week later I had my results! The amount of information is incredible, and I look forward to implementing the food choices and probiotics. The CEO was very polite, and the support team was responsive to my questions. The results are legit, by the way. I had my microbiome sequenced in the past and it is very similar to the results from Thryve.” -Brian J.
- "I was blown away by my results. Getting my poop analyzed actually fixed my health. I've been feeling super bloated and anxious lately... also, busy working from home all the time, I haven't had the same level of energy as I used to have. It sounds funny, but that to this poop test 💩, Thryve was able to identify the lack of good bacteria and abundance of bad bacteria in my gut that were causing these symptoms. All of it helped balance out my body." - Melissa Meyers
👉 Ready to ditch the digestive issues, bloating, acne, brain fog, low energy & mood swings and start a new chapter?
⏰ For a limited time…
🙌 Save up to 60% on your first test!
Your gut is the key to better health:
✔️ Bloating
✔️ Stomach pain
✔️ Gas
👉 Get your first at home THRYVE GUT TEST for 60% off.
- Bundles + Probiotics:
- Thryve is the easiest and most accurate way to get a full stomach health check, right at home. Take our test kit and specialised probiotics to solve your stomach problems once and for all.
👉 Ready to ditch the digestive issues, bloating, acne, brain fog, low energy & mood swings and start a new chapter?
⏰ For a limited time…
🙌 Save up to 60% on your first test!
Your gut is the key to better health:
✔️ Reduce Bloating & Stomach Pain
✔️ Relieve Constipation and Travellers Diarrhea
✔️ Remove Brain Fog & Improve Focus
👉 Get your first at home THRYVE GUT TEST for 67% off.
- Prone to having Travellers Diarrhea? Don’t be caught clogging up the in-flight washrooms. Prepare your stomach with Thryve’s specialised probiotics.
Their special probiotic blend is formulated to best fit you. Using Thryve’s at home Gut Check, they analyze the bad bacteria in your gut and introduce strains to help reduce that bad bacteria and keep the good ones.
Thryve will help you to..
✔️ Reduce Bloating & Stomach Pain - ✔️ Relieve Constipation and Travellers Diarrhea
- ✔️ Remove Brain Fog & Improve Focus
- 👉 What are you waiting for? Get up to 67% off your order today.
- Fix your gut? More like fix your life.
Calm your stomach, clear your mind, and increase your energy. The Thryve Gut Health Test is your first step to unlocking better gut health.
Your Thryve Gut Health Check Includes:
✔️Your at-home test kit - to collect your sample
✔️ Prepaid, secure shipment container - to send in your sample
✔️ Detailed gut health report - receive in 2-3 weeks
Your gut is the root cause of your health problems. Thryve’s Gut Health Check helps with digestion, mood, energy levels, and stomach pain.
“I have had many GI Issues for years, including constipation and acid reflux, along with bloating and some weird "leaky gut" symptoms like brain fog, fatigue, and occasional joint pain. I have done a different microbiome test in the past, while although informative, did not give me any actionable results whatsoever. I stumbled upon Thryve from a quick Google search and started reading about it. I thought the price was amazing, and the wealth of information you get about your health is astronomical. I received my sample two days after ordering it, and another week later I had my results! The amount of information is incredible, and I look forward to implementing the food choices and probiotics. The CEO was very polite, and the support team was responsive to my questions. The results are legit, by the way. I had my microbiome sequenced in the past and it is very similar to the results from Thryve.” -Brian J.
👉 Get your first at home THRYVE GUT TEST for 67% off and start your journey to a better future.
Top Performing Ad Copy (Retargeting)
- Live life free of:
✔️ Bloating
✔️ Stomach pain
✔️ Gas
👉 Your Gut 👈 is your first line of defence to your health. Take our test and get a personalised plan to change your life. Get 60% off your first at-home test kit today.
How to run it with Facebook:
I am not an expert yet, but I used these basics I learnt from YouTube:
1) run video ads to collect data needed for creating LAL (Lookalike Audience). What’s the budget and long? - It’s need to be enough to create LAL, fb will let you know
2) use those LALs while running Conversion campaigns (Initiate Checkout pixel goal) and create Custom Audience using this users;
3) run retargeting campaign with custom audience to get them back and buy with ‘Retargeting angles, offering discounts and special offers;
4) run Conversions campaigns with Purchase pixel goal using LALs (1%-3%) of those who Initiated Checkout but didn’t buy;
5) run Conversions campaigns with Purchase pixel goal using LALs (1%-3%) of those who made a purchase
FB Account management and scaling:
I am not going to persuade you by telling how exactly fb’s AI works and why it bans our ad accounts while we run WH angles, I just think it still can’t define what’s good and what’s bad. I don’t think we need to struggle and dig into it - it’s a waste of time. My choice - using agency accounts. These ad accounts are way more stronger, and have a higher trust since it was granted by Fb after verifying the agency. Yes, you can still have bans, but you can have as many ad accounts as you want and build a decent structure that helps you to keep running traffic w/o any issues.
Let me know if you need such accounts.
My telegram: cassshy
God dammit @cassshy stop being so helpful! 
Someone who knew what they were doing could basically copy and paste this entire campaign and earn money.
The amount of angles + ads you test for one offer is incredible.
Amazing work.
I shall steal this one soon 
I'm currently a massive noob to FB ads, how did you deal with account bans if any? I know FB is pretty strict nowadays. Thanks in advance for the reply.
Originally Posted by aiden l
Guys, check Part 1 - https://stmforum.com/forum/showthrea...27-days-242190
it's more interesting for sure
Originally Posted by jaybot
Someone who knew what they were doing could basically copy and paste this entire campaign and earn money.
The amount of angles + ads you test for one offer is incredible.
Amazing work.
I shall steal this one soon
Jumbleberry's account sign up page seems to not be working. Have you heard any issues in regards to signing up?
Originally Posted by omoaha
https://partners.jumbleberry.com/signup/affiliate
Maybe try again now?
(Disclaimer: STM does not endorse any affiliate networks. Please join at your own discretion.)
Amy
Originally Posted by vortex
Awesome, thanks a lot for the interesting case study.
Hey, how exactly does this work with the agency accounts and where did you get one?
Originally Posted by affiliateduo
I am an agency partner at Jumbleberry if anyone has any trouble signing up to the network feel free to hit me up I can help you! You can message me on skype:shelley.gu@jbskype.com or TG: @shelleyjgu, happy to help.
I am not able to find this Thryve product in jumbleberry.
Originally Posted by cassshy
Thanks Cassshy
I've been running this on TikTok with some nice results already, had a couple questions for you if you don't mind.
#1 : Did you ever try a conversion campaign for Add Billing instead of Initiate Checkout? With the longer funnels, I found my overall CPAs on Alpha Brain to be lower when targeting for Add Billing instead of Initiate Checkout. Wonder if you ever tested with it.
I currently have dirt cheap CPAs for Initiate Checkout but they rarely convert.
#2 : Did you always target USA wide or ever go into State level targetting?
#3 : I had some surprising success using a shitty quiz lander that went to presale after, did you test your own landers or direct link to their funnel?
#4 : Did you ever do day parting? I notice a huge difference in conversions depending on the hour of the day, especially with Jumbleberry products.
Thanks!
p.s: you also need agency accounts to run anything from Jumbleberry on TikTok, they're a bitch to get as well.
Thanks for the in depth case study for Thryve Cassshy. My name is Dane Armstrong and I am an Agency Partner at Carousel by Jumbleberry. For anyone interested in runinng Thryve on FB or any other traffic source please send me a skype or telegram message asap to get you set up!
Cheers,
Dane Armstrong
Agency Partner - Carousel
Skype: dane.armstrong@jbskype.com
Telegram: @danearmstrong
Email: dane.armstrong@jumbleberry.com
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