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CPA Offers List and Own Offers List-How I Manage My Lists (27)


01-08-2012 02:28 AM #1 shermanchoo (Member)
CPA Offers List and Own Offers List-How I Manage My Lists

CPA Offers List and Own Offers List-How I Manage My Lists

Below is a brand new clickbank account i set up 7th-Jan 2012, then sent
an email blast sent to it. No PPC, or PPV cost involved, so its 100% profit.


My lists comprise of 3 types of list.

1. CPA list

- hit and run type of list. consumer type products,
Since i have no control over the offers or its quality, its hard to build any loyalty
with a CPA list, tuned to freebies and free trials.
When i find a high converting CPA offer, i will blast it out to this list.

2. Prospecting list - people that can grow into my customer list. I don't
send CPA offers to them. Only offers i have control over to ensure the quality.

3. Customer list - people that bought from me. niche, and always buy.
Some go into monthly rebills because they tried and like the product, and they
sign up a monthly package. This very important list, i may even call them up
to ask how they are doing.

=======================
Prospecting and Customer List
=======================

For Prospecting and Customer List, its important to take care of the list
which results in significant open rates and click thru rates.

When my lists emails a questions.
- reply will be "let me make a video for that". because a 2 min video can explain
things so much clearer then a 5 page report. once that video is done, it will be
blasted out to the entire list. and then a link to the video will be added to
the autoresponder. videos are made quickly with camtasia.

When I receive a number of similar questions, and it seems there is a
need for that.. I will create an info product for it. (and maybe later on
look for physical products)

-High quality products require work, but it lowers the refund rate SIGNIFICANTLY.

The new product will be blasted out to the list for initial sales...
and then a link to this new product is added to existing sales funnel, for passive sales.

The benefits of cultivating your own list and being a mini advertiser, the income
becomes stable and it grows like a little money tree. Nurture it in the
beginning and it will blossom to a very nice healthy stable income.

Not to mention when adwords or facebook accounts go down, ads get retro
disapproved and traffic stops, having email traffic as a backup plan is a lifesaver.


Update: 19th Jan 2012

here's a trend on how stats look like 11 days afterward.
another piece of intel, this list is about 65,000. Focused Group.


01-08-2012 11:06 AM #2 shanktank (Member)

Good stuff.

Got any email marketing stuff on how to convert/nurture your prospects into buyers?


01-08-2012 01:01 PM #3 polarbacon (Moderator)

aweber? or are you using a diff esp?


01-09-2012 08:07 AM #4 shermanchoo (Member)

Quote Originally Posted by shanktank View Post
Good stuff.

Got any email marketing stuff on how to convert/nurture your prospects into buyers?
will use hair loss as an example and how i structure my emails.

I use a mixture of long and short emails.


Day 1: SHORT EMAIL

Hi this is Shank tank, thanks for having faith in me.
I hope to help you __________________.

in the mean time, be sure to check out my website

=> Website

Best,
Shank Tank

----------------------------------------------------

Day2: SHORT EMAIL

Subject: 3 Tips to Solving Hair Loss They Never Told You... But I will..
==============
Tip 1
==============

the tips...

==============
Tip 2
==============

the tips...

Start => Website

rgds,
Shanktank

----------------------------------------------------



Day 3: Long email,because it entertaining.

Subject: [[firstname]], its ShankTank... why even NASA scientists love this..


Hey [[firstname]],

A few years ago, my uncle who worked at NASA has so much stress
his hair started to thin out...

It seemed the algorithms on the launch trajectory had...

story story

this doesn't have to be you [[firstname]],

Go here: website

Best,
Shank Tank


01-09-2012 08:14 AM #5 shermanchoo (Member)

Quote Originally Posted by polarbacon View Post
aweber? or are you using a diff esp?
there are 2 ways i do.

1. one is using getresponse or aweber.

2. the other is a contact form that leads directly to my microsoft outlook.
this method of email harvesting does not have automated sending out of daily tips... BUT...

the best thing about a contact form linked to Microsoft outlook is the ADWORDS bot leaves you alone.

a getresponse or aweber type of opt in list building will often get hit by the ADWORDS ban algorithms
because they so love to ban sites that are deemed to be gathering emails or as they call it in their adwords suspension
guidelines - "information harvesting". a privacy policy in place can solve this... but whenever there is mass round of bans,
the account could still get hit, and need to contact adwords support again to manually review the site. i don't recommend
putting a getresponse form on the lander where adwords traffic will land on. put it on the second page, or a contact us page.
conversion could go down, but its saves alot of headache. good copywriting could solve it, giving traffic a good reason to
click through and see whats on the next page, which is where the getresponse/aweber form is.

Emails harvested with Microsoft Outlook, i do not send tips. its a "subscribe because i will be sending you new information
on related products at special discounted prices" since its not automated, every email focuses on product sales. and
i sell high ticket items with this, because it takes up time to manually craft emails banners and mail them out.


01-09-2012 07:43 PM #6 joejoechen (Member)

Yep Sherman is right I was managing my clients site where it's a totally legit site, all I did was added a aweber form and it screws up. Cost per click increased by 300%.....


01-09-2012 11:09 PM #7 brodgers (Member)

Interspire Email Marketer XML-RPC + Amazon SES = non-standard idiot newbie mailer footprint, 99.9% deliverability, $0.10 cost per 1k emails.

If you want killer subject lines, I'd recommend checking out Dean Graziosi. I'm not in the Real Estate niche and have 0 interest in it, but I regularly subscribe to a ton of newsletters to see which ones are good examples of marketing and his subject lines time and time are the only ones I actually pay attention to.


01-10-2012 05:14 AM #8 _mcr_ (Moderator)

Quote Originally Posted by shermanchoo View Post
CPA Offers List and Own Offers List-How I Manage My Lists

Below is a brand new clickbank account i set up 7th-Jan 2012, then sent
an email blast sent to it. No PPC, or PPV cost involved, so its 100% profit.


My lists comprise of 3 types of list.
Thank you for posting this, it's very valuable info. Could you tell me what size the list was that you blasted in the above example?


01-10-2012 07:45 AM #9 customs (Member)

Quote Originally Posted by brodgers View Post
Interspire Email Marketer XML-RPC + Amazon SES = non-standard idiot newbie mailer footprint, 99.9% deliverability, $0.10 cost per 1k emails.

If you want killer subject lines, I'd recommend checking out Dean Graziosi. I'm not in the Real Estate niche and have 0 interest in it, but I regularly subscribe to a ton of newsletters to see which ones are good examples of marketing and his subject lines time and time are the only ones I actually pay attention to.
I confirm that this is a great cobmo. IEM works with Amazon SES smtp out of the box.

But can you explain the XML-RPC part?


01-10-2012 05:29 PM #10 brodgers (Member)

Goto the user account where you want to enable functionality, Advanced user settings --> Allow this user to use the XML API, put in http://domain.com/iem_path/xml.php. Put in the same username as you login with, and (re)generate an XML token. Hit save, and now you can make a Remote Procedure Call with valid XML to save contacts to your autoresponder instead of throwing the default HTML form they spit out onto your site. That way you can harvest peoples' information however you want but save it more intelligently and without the footprint of someone who uses some copy and paste HTML from aweber, GR, IC, Mailchimp, etc

http://www.interspire.com/emailmarke...umentation.pdf


01-17-2012 01:30 AM #11 theguvna ()

For you guys using amazon ses, whats your experience in the bizopp/IM/mmo type markets, and them shutting you down?

Im really interested in this combo, i wonder often how much business i lose on aweber. As far as i can tell im inboxed on the big providers.


01-18-2012 10:31 PM #12 shermanchoo (Member)

Quote Originally Posted by _mcr_ View Post
Thank you for posting this, it's very valuable info. Could you tell me what size the list was that you blasted in the above example?
65000 targeted group.

here's a trend on how stats look like since 1st post.


02-07-2012 07:45 PM #13 tellus (Member)

Can you share how you got to 65,000 subs?


02-09-2012 06:32 AM #14 shermanchoo (Member)

Quote Originally Posted by tellus View Post
Can you share how you got to 65,000 subs?
Paid advertising. Im not much into organic traffic.

i send traffic to a lander with opt in, follow up with tips with a link to product.


02-20-2012 06:40 AM #15 _mcr_ (Moderator)

65,000 is a big list for paid traffic. How much did it cost you to get that?


02-20-2012 06:49 AM #16 luscioust (Member)

i send traffic to a lander with opt in, follow up with tips with a link to product.
Do you offer any sort of incentive for them to opt-in such as a free report?

Thanks,

Thomas


03-08-2012 08:06 PM #17 infinity303 (Member)

Would be also interested to know cost to opt-in 65k mail!


03-10-2012 11:22 PM #18 shermanchoo (Member)

Quote Originally Posted by _mcr_ View Post
65,000 is a big list for paid traffic. How much did it cost you to get that?
ad spend is approx $300 a day.

opt ins around 200 a day, sometimes more, sometimes less.

answer would be around $109500 a year


03-10-2012 11:22 PM #19 shermanchoo (Member)

Quote Originally Posted by luscioust View Post
Do you offer any sort of incentive for them to opt-in such as a free report?

Thanks,

Thomas
report or bonus tips.


03-11-2012 03:16 AM #20 nissangtr (Member)

Using adwords to drive the leads? Great idea on using microsoft Outlook.


06-17-2012 06:53 PM #21 lincolndsp (Member)

OP, what email service do you use to collect those opt-ins on the landing page?


06-17-2012 09:18 PM #22 flowmotion (Member)

This is a really cool thread! You mind sharing what traffic sources you are getting your optins from?


07-06-2012 02:51 PM #23 Connaissance (Member)

Quote Originally Posted by shermanchoo View Post
ad spend is approx $300 a day.

opt ins around 200 a day, sometimes more, sometimes less.
Question: at $0.20 CPC, $300 a day buys you 1500 clicks...so 200 optins average seems really low. What am I missing?

Nice thread BTW.


07-06-2012 03:52 PM #24 dconstrukt (Member)

20% optin @ 1500 clicks would give you 300 optins.... so maybe the page/niche doesn't usually have high optin numbers.

20% opt in on cold traffic isn't too bad. 30% would be a lot nicer.


07-06-2012 05:03 PM #25 jarad12 (Member)

Great info thank you. Im about to start building a CPA list. My thoughts are similar in that this is a hit and run list. I am wondering what your experience is in how many days and how many offers you can send to a double opt in cpa list before you start getting complaints etc.
As submits are generally annoying im guessing day 1 promo will burn the list and annoy people and thus future emails dont get responses.
I would love to know your options as i need to decide how much promo can i do on a cpa list.


07-06-2012 05:31 PM #26 dconstrukt (Member)

emailing your CPA list is TOTALLY different than emailing a list where you are the expert.

Its like night and day different.

With the cpa offers they're just buying the product... usually for a trial... and you are just a person at the company in their minds.... vs. them buying YOU, your story, and when they get an email from you, the expert, they already know who you are etc.

It can be done... but in our weight loss stuff, man... the response was *so* awfully bad.

maybe OP will have another perspective... and I'd be really interesting to see/hear/learn how he's doing it.

I like the expert model better.


07-06-2012 08:44 PM #27 johnaff (AMC Alumnus)

Great thread, very interesting. At 20c CPC, I'm guessing FB traffic, and with such a consistent ad-spend, its gotta be a large niche that doesnt burn out that fast.

Good job on killing it man!


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