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Before I start 2 follow along threads... (3)


01-03-2019 11:11 PM #1 popey91 (Member)
Before I start 2 follow along threads...

Hello dear reader, I hope this post finds you well!

New member of the forum, preparing to start 2 seperate follow along threads soon that I'm expecting to be quite the journey for my business partner and I!

Let me start by sharing a handful of relatively short bullet points about myself:

- 27 years young, first started fiddling with IM/AM when I was 15. Dabbled in pretty much everything (ppc, ppv, etc) with varying degrees of success but never nailed anything down, for reasons I understand clearly now...

- First breakthrough came in low 20's with list building and promoting offers in MMO/IM/AM/Bizopp niche (had a couple 5-figure months)

- Transitioned from that in to Ecom/dropshipping, did around $300,000 in revenue at 45% profit approx, largest month was 90k rev. Dropshipping (On FB) went down faster than Bambi on ice for me, at once I had "problems" with my 2 only suppliers I had, as well as Paypal, so completely fell apart...

- Took FB experience and started FB ad agency with business partner (also did some Ecom stuff with him before mine melted down to the tune of about 180k rev 35% profit).

- Been running the agency for 2 years and built it up quite nicely, now have restructed and watered down to just a few high-end performance related contracts in Lead Gen and Ecom on FB to increase our revenues and time!

I have had my fair share of successes and failures. A LOT has been learned over the last 3-4 years especially.

Paid traffic/CPA marketing has always been the big dream for me. I know I have the skills and dedication required to make it worked I just haven't been in the right mental state in the past, not the right time. I love people, but a lot of the time I don't want to deal with them all the time so the dream is to phase out the agency (selling my time) and transition in to purely running AM/CPA/CPL type offers.

Sorry for the lengthy intro, hope you're still with me here! I'm sharing this because I'm hoping it will allow you to help me with a few of the questions I have in a moment, things I'd like to get more clarity and feedback on before pressing forward like a freight-train like I have in the past.

I only joined STM on Jan 1st, but I'm pretty confident I've clocked up about 20 hours of reading time so far and generally speaking have tried to keep my ear to the ground regarding AM in recent years. Last year I spent 4 months in MAD Society and consumed a lot of info, but didn't get to implement much. Invested $2,000 in to a Native campaign on RevC and got it to break even after 2 weeks only for the offer to get pulled. Again wasn't great timing I couldn't give the project enough of my focus.

Now, given the restructuring of our agency, I'm fortunate enough to have A) cashflow B) time C) talented business partner d) lots of background knowledge and experience e) all you lovely people here to help and guide me int he coming months so I can eventually do the same for others.

So this is where I am at right now:

I'm going to get a follow-along going for Facebook. Given the other accounts I have access to I cannot risk account bans, so need to stick to purely WH and ecom offers. I am not asking for a hand out here by any means, but I would appreciate some clarity on the following:

- What WH verticals do well on FB right now
- What spytool is "best" for Facebook
- Is there a particular affiliate network that's strong for either WH or ecom on FB? (I'm currently on 11 networks so hoping you'll say one of them!)

I've screwed myself by reading too much the last week or so, and unfortunately don't feel like I can make a call on the above now without at least a vague bit of personal guidance. I think knowing I'm using a spytool that's showing me accurate data will help!

Secondly

I am going to start a PUSH traffic campaign, as from what I'm reading it seems POPS are best to be avoided for now, is that correct?

With respect to PUSH:

- Spytool wise (for landers/offers), my understanding is I need Adplexity mobile, is that correct?
- Tracking wise, I have used and liked Voluum in the past but see they're getting a bit of flack from some people recently, are they still the best option or should I check out Binom, they look pretty solid?
- Given my experience and circumstances, would you recommend I start with low payout sweeps, or aim for a higher payout casino offer for example?
- Would it be wiser to focus on POPS or Native instead at this stage? (Jan ad spend available $1,000, Feb $3,000, March $6,000)

I appreciate these are very basic and quintessentially annoying questions, but I'm hoping with a bit of guidance it'll give me the impetus to get both these follow alongs started. I've definitely given myself paralysis from analysis, and where as I'm confident with copy, spend, testing, landers, tracking, FB, traffic, etc, this is ultimately something I haven't been able to technically succeed with in the past so I need to ask for help! I'm determined to make sure that whatever value I receive from you guys is paid forward 10-fold in the coming months.

Apologies for the long-read, I'll make sure the actual follow alongs are a little more digestible!

Greatly look forward to your feedback, and getting to know you guys moving forward!

Thanks,

Popey


04-08-2019 01:12 AM #2 mediabuyr (Member)

your well ahead of the game, i would start the follow along. many of your questions can be resolved by a quick forum search.


04-08-2019 04:43 AM #3 erikgyepes (Moderator)

Hey Popey,

Nice to meet you!

So from what I understand you already run native, got pulled off from the offer and now are thinking about testing FB and Push?

Why not continue with native as you already have experience there and you was even break-even?

I do not run FB (leaving those questions for FB masters), so I will try to answer your push questions:

- Spytool wise (for landers/offers), my understanding is I need Adplexity mobile, is that correct?
You can find landers on Adpelxity, but there are also push specific spy tools like Spypush or Anstrex Push.
The difference there is that there are also push creatives, however you might have hard times to rip the landers, as most of them are cloaked.

- Tracking wise, I have used and liked Voluum in the past but see they're getting a bit of flack from some people recently, are they still the best option or should I check out Binom, they look pretty solid?
Both trackers are solid and are now available with competitive pricing options, so it's rather on your personal preference which one you will choose.

- Given my experience and circumstances, would you recommend I start with low payout sweeps, or aim for a higher payout casino offer for example?
What about testing them both? In my FA (https://stmforum.com/forum/showthrea...26%23128640%3B) I tested multiple verticals and I was surprised by the one that worked.
But as time flies, bids are now much more high on push and higher payout offers make more sense (even those are getting harder to make work)

- Would it be wiser to focus on POPS or Native instead at this stage? (Jan ad spend available $1,000, Feb $3,000, March $6,000)
I would skip pops alltogether. If you know the basics of tracking and optimization there is no reason to run pops, you will have hard times there.
FB, Native or Push would be where I would look.

Just my 2 cents.


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