Home > Paid Traffic Sources > Adult Traffic (NSFW)

---

Web push notification on adult traffic? (20)

---

Hi guys
I've seen quite a few affiliates who use web push on their adult dating landing pages. My question is how does it work? I never used this thing before and I hardly find any info about it. How is the monitization being done with this tool?

Thanks a lot!

---

Basically they are creating their own private list of subscribers.

Think of it as building an email list.

Once you got them subscribed you can shoot them emails (notifications) whenever you want.

---

Do you have any good place to learn more about this so I can do this myself? Thanks a lot Erik!

---

You can put a script on your page if you run your own sites and users agree to receive your push notifications. Alternative you can buy them also on CPC from various networks. Its a pretty good source :-) Not only for adult, most of our guys runs sweeps in all variations on it.

---

Is there any good tactic how to monitize my subscribers from the web push? Its very new to me and I dont know how to do this

---

If you are into media buying I recommend you to read @MrBraun's recent post on PUSH notifications: https://stmforum.com/forum/showthrea...n-propellerads

If you want to include them on your site, there are several services like https://pushcrew.com/ for example. (you can do a Google search, there are more of them, read their blogs to learn more)

---

I don't have experience on monetizing push subscribers, but the basic principles should be the same as monetizing any list or following:

Promote products that your subscribers will likely need and want, based on the demographic.

This means HOW you were targeting when you were collecting these subscribers, is important.

For example, if you collected them by targeting general adult traffic, you can sell adult dating, cams, male enhancement, muscle, testosterone, ED cures, etc.

If you're targeting a specific niche within adult, that would be even more valuable. Basically the more targeted your list of subscribers is, the better you can match them with the right offers, and therefore the higher your conversion rate would be.

So for example if you can get access to adult dating membership traffic, where you can show your ads inside a membership site, then promoting other adult dating sites would work well, because those people are already paying for a similar service and would be likely to sign up for more (many people are subscribed to multiple dating sites).

Or, say you're buying traffic from a pornsite and targeting the BBW category to build a subscribers list. Those can be monetized with BBW-related offers - adult dating sites for BBWs, live BBW cams, niche tube sites specializing in BBW vids, etc.

Hope that helps!



Amy

---

Thanks a lot Amy and Erik!

---

Is ther any adult traffic source as propeller dont allow . .

---

You can monetize it in our ad network RichPush
We have adult traffic but with some limitations (there should be no nudity on creatives and pre-landing page with age request is obligatory).

---

Yeah it's kind of tricky for adult in general - no nudity, no swear words, etc makes it harder to target your niche simply as there's nothing you can hook the user on.
If anyone has had any luck with adult offers on these push networks mushrooms, I would love to see a case study

---

This one was actually just that ... push traffic and adult offers : https://stmforum.com/forum/showthrea...ffic-campaigns

It was quite easy, but the quality wasn't the best, so I was asked to pause that source by one of the advertisers. But I still run some push traffic to adult offers, even today. The higher bids make it a bit harder, so do the rules, but it's doable

---

I am also talking from an advertiser perspective though. In terms of leads I'm sure it's doable, especially if you have multiple offers on-hand - but if we actually look at the quality of the leads and the potential of going big volumes, then it doesn't look as interesting anymore

---

Fair enough. I got mixed feedback from the advertisers that I work with. Some didn't want this traffic at all, some were willing to test but asked to pause soon, some were all in for a test and only paused part of the offers and some literally asked for this type of traffic as they had good experience with it. So I guess it has a lot to do with how well each particular of them could monetize on the backend. This being said, it would be a mistake to say the traffic sucks per say, but it's definitely a specific format that doesn't work for everyone.

---

Yeah that is very true, I'd say it sucks for me but I'm sure someone out there can make a good buck out of it.

---

Treating push subscribers that registered on adult sites as adult push subscribers aren't exactly accurate. Yes, They signed up on adult sites, but this doesn't mean adult content is what defines their field of interest. From the one end, yes they are probably more susceptible to adult content because they signed up on an adult site, but in my opinion, use this only as a type of guideline, try and diversify the content you are sending them and try not to shoot their way only adult or dating ads.

Regarding the subscriber collection, you can try and take an adult offer and build a whole flow of a CPA offer and push registration, or buy pop traffic from an adult network.


BTW, we hava a bunch of advertisers that are doing just this on our pop traffic, give it a try

---

People always make this mistake, as if the only interest these people had was browsing adult content. I've seen a study not so long ago, not sure how accurate it was, but they claimed that as much as 80% of men watch porn at least once a week and something like 76% of women confirmed they look at porn every month. So the consumers of adult content are the same people who browse facebook, google, amazon ... just during different periods of the day. This being said, push subscribers collected on adult sites definitely might have higher interest in adult stuff, but that doesn't mean they are not interested in anything else

---

From our experience on the adult push lists convert Dating still Nr. 1 but Nr. 2 are Sweeps. The really simple SOI ones not the CC sweeps. Actually man specific topics are not converting as good as general ones

---

Yup, thanks for sharing that data. This further confirms what I mentioned, adult traffic is the same people that browse other sites, so they can convert with many more verticals, not just adult related.

---

That makes sense actually. A user that subscribed on a specific site doesn't necessarily mean that encapsulates his entire interests. You can push dating his way, but the general ad types are usually something that converts on everything more or less, adult or mainstream subscriber lists

---

Home > Paid Traffic Sources > Adult Traffic (NSFW)