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Lets compare account history & bid prices! (50)

11-20-2011 07:53 PM #1 stackman (Administrator)
Lets compare account history & bid prices!

I want to compare the age of an account, and bid prices we all see, and lets find out if there's a connection between the 2.

Input the following targeting, and share your bid prices.

Targeting:
> United States
> age 21 - 26
> female

*share the suggested bid thats given to you on the SAME page that you create the ad on.

11-20-2011 07:55 PM #2 stackman (Administrator)

Brand New Account:
Suggested Bid: 0.39 - 0.69 USD

11-20-2011 07:58 PM #3 bstrd ()

1,5 month old account:
Suggested Bid: 0.39 - 0.69 USD

11-20-2011 08:01 PM #4 mgrunin (Member)

8 Month Old Account:
Suggested Bid: 0.20 - 0.35 USD

2 Month Old Account:
Suggested Bid: 0.16 - 0.29 USD

1 Month Old Account:
Suggested Bid: 0.25 - 0.38 USD

11-20-2011 08:01 PM #5 inversion (Member)

4 Years old (tomorrow!) :-)

0.25 - 0.44

11-20-2011 08:04 PM #6 numerouno (Member)

I'm thinking the age doesn't have anything to do with it, I'm pretty certain it's mostly due to CTR history

11-20-2011 08:10 PM #7 allthegold (Member)

This is from my 2 month old account with a $2k limit, 95%+ approval rating, and very few images that have ever run under 0.1% CTR.

Not Exact Age Match: $0.12 - $0.20
Exact Age Match: $0.13 - $0.21

11-20-2011 08:17 PM #8 stackman (Administrator)

I really think it's mostly based on CTR, and the status your account is under based on niches you've ran + approval %, but there is no way to track that properly. So I'm mainly wanting to see if we can find some type of proof that newer accounts get good or shitty suggested buds.

11-20-2011 08:48 PM #9 inversion (Member)

3 months old >> 0.43 - 0.71 (not exact age match)

11-20-2011 09:08 PM #10 htgred (Member)

7 Month Old Account

Exact Age Match 14 million

.02-.03

I have used this account for like 95% Fan Pages with really high CTR.

11-20-2011 09:17 PM #11 corp (Member)

Suggested Bid: 0.17 - 0.32 USD

Like others have said, it has to do with overall CTR, not account age.

11-20-2011 09:18 PM #12 htgred (Member)

Would you actually get 0.02 - 0.03 clicks if you bid around 0.05?

No. I should have mentioned I sometimes have to bid like 10x the suggested max to get any traffic bidding CPC.

Thew thing though is sometimes with this account I bid CPM and get some pretty cheap like .05 clicks. not always though.

11-20-2011 09:30 PM #13 jleone (Member)

Suggested Bid: 0.22 - 0.33 USD

Account was created in 2008 (I think), started advertising in Nov. 2010.

11-20-2011 09:36 PM #14 Gary (Member)

2 day old account

0.19 to .0.33

11-20-2011 09:39 PM #15 grieve (Member)

Exact age match:
0.07 - 0.13 USD

11-20-2011 09:40 PM #16 harry1970 (Member)

exact match on 1 month old account with very high ctr Suggested Bid: 0.04 - 0.08 AUD

11-20-2011 09:44 PM #17 m0thm4n (Member)

Suggested Bid: 0.37 - 0.61 USD on my personal account with no advertising history

11-20-2011 10:00 PM #18 driv (Member)

Acct created December 2009 (my oldest acct that still functions): Suggested Bid: 0.41 - 0.71 USD (exact age match)

Acct created July 2010 (by FAR my most active acct for legit campaigns): Suggested Bid: 0.13 - 0.22 USD (exact age match)

Another acct created July 2010 (rarely used): Suggested Bid: 0.42 - 0.75 USD (exact age match)

EDIT: My personal FB acct created in Feb. or March 2011 (Never been used for advertising): Suggested Bid: 0.35 - 0.62 USD (exact age)

11-20-2011 10:31 PM #19 polarbacon (Moderator)

Originally Posted by stackman

fb uses account history to give you suggested bids.....

also your account quality score does have something to do with the prices you see as well, not a huge amount....but enough that it matters.....thats one of the reasons you you should work to make ads that will get approved and not retro-ed....

... unfortunately this is how it works....

11-20-2011 10:50 PM #20 zeno (Administrator)

Main account (old, $2k/daily, high CTR campaigns): $0.08-$0.15
Random barely used account ($50/day, like 1 campaign): $0.42-$0.73

11-21-2011 12:00 AM #21 mattias (Member)

Couple year old account - Suggested Bid: 0.24 - 0.40 USD
Week old account - Suggested Bid: 0.35 - 0.59 USD

11-21-2011 12:09 AM #22 Mr Green (Administrator)

That's some interesting shit!

11-21-2011 12:33 AM #23 xrproto (Member)

2 or 3 years old...can't remember on this one.

Suggested Bid: 0.09 - 0.17 USD

That's coming off of being nerfed down to a $500 dollar limit (back up to $2k). Used to be a 30k account.

11-21-2011 12:38 AM #24 turtle_hammer (Member)

4 yr old acct, 0.38 - 0.69
2 mo old acct, 0.07 - 0.13

I think the second one might be a glitch because I have to bid in the range of my 4-yr-old account to get any traffic.

11-21-2011 01:08 AM #25 vwebsites (Member)

1 week old account, with $250 limit -

Suggested Bid: 0.21 - 0.37 USD

Exact age - Suggested Bid: 0.19 - 0.35 USD

11-21-2011 01:40 AM #26 vuedoolor (Member)

not exact age match

this acct is 4 years old but only 5 months old in facebook advertising and total amount I have spent on this acct is under 5k with high approval ratio had some good CTR too

Suggested Bid: 0.10 - 0.16 USD

I usually will have to bid a lot more than the high end suggested bid price to see impressions, so the fb suggested bid just tells me that this is how much you can expect to pay per click IF you have a good CTR LOL

11-21-2011 02:23 AM #27 inversion (Member)

Speaking of accounts . . .

I got my first account banned the on Friday. It was a newly created $50/day account, and I was just plain stupid with it.

I got the "Facebook will not tolerate behavior that users may find annoying or abusive, or that violates our Terms of Use or Advertising Guidelines. You have used the account to submit ads that are explicitly prohibited by our ad policies. As a result, your account has been permanently disabled. This decision is final." email.

Today, I got another email that said, "Thank you for being a trusted Facebook Ads user. We have reviewed your account and increased the spend limit on your Facebook Ads account to $250.00."

LOL . . . I'm still locked out.

11-21-2011 02:27 AM #28 hustlerr (Member)

2 Month Old Account

Not Exact Age - Suggested Bid: 0.08 - 0.15 USD

Exact - Suggested Bid: 0.08 - 0.13 USD

Ballin?

11-21-2011 02:48 AM #29 zeno (Administrator)

Unfortunately though the suggested bids, as far as I am aware, have very little to do with how much you actually have to bid to get traffic. I never get much traffic at the suggested bids, unless it's a pretty uncompetitive demo, and I haven't seen much of a change in the bids I need over the last 4 months that I've been advertising to the same demo's.

In the end Facebook wants money so they probably don't care whether you're new or old, just how much you'll pay for a click.

11-21-2011 03:10 AM #30 polarbacon (Moderator)

win the auction.....get traffic....

11-21-2011 03:58 AM #31 index (Member)

3 year old high ctr acct.

11-21-2011 06:35 AM #32 paul1107 (Member)

dummy account 3-4 months old, 2 small loss making campaigns run

11-21-2011 09:29 AM #33 rich (Member)

A good case study would be to have a campaign ran across multiple campaigns with the same bid/demo/ad to see if the ones with lower suggested bids are actually favoured.

11-21-2011 09:39 AM #34 ppvnewbie (Member)

Almost 6 months

Suggested Bid: 0.21 - 0.37 USD

11-21-2011 01:26 PM #35 darkforces (Member)

2 Year Old Account - Suggested Bid: 0.14 - 0.25 USD

11-21-2011 02:50 PM #36 eliquid (Member)

3.5 year old account, ran a shit ton of money thru it, 30k a day spending limit:
Suggested Bid: 0.26 - 0.47 USD Non Exact

another 3 year old account, ran a shit ton of money thru it, 30k a day spending limit:
Suggested Bid: 0.31 - 0.55 USD non Exact

another 3 year old account, ran a shit ton of money thru it, 30k a day spending limit:
Suggested bid: 0.28 - 0.48 USD non Exact

3 year old BIZ account, ran a shit ton of money thru it, 5k a day spending limit:
Suggested Bid: 0.20 - 0.38 USD Non Exact

another 3 year old BIZ account, ran a shit ton of money thru it, 5k a day spending limit:
Suggested Bid: 0.23 - 0.43 USD Non Exact

another 3 year old BIZ account, ran a shit ton of money thru it, 5k a day spending limit:
Suggested Bid: 0.23 - 0.43 USD Non Exact

Im kinda jelly of the accounts showing less costs per CPC then me. Age, money spent, day limit, and account type must not mean very much.. truly must be all CTR

11-21-2011 02:59 PM #37 lavish (Member)

2 week old account.

Non exact age match.

0.05 - 0.08

11-21-2011 03:18 PM #38 adityan (Member)

how's this relevant if you are not sharing the demography info as well

11-21-2011 03:19 PM #39 richardx (Member)

5 months old:
Suggested Bid: 0.19 - 0.36 USD

11-21-2011 03:52 PM #40 rich (Member)

Originally Posted by adityan

how's this relevant if you are not sharing the demography info as well

The demo info is on the first page

11-21-2011 04:47 PM #41 vwebsites (Member)

Originally Posted by lavish

2 week old account.

Non exact age match.

0.05 - 0.08

What have you been running ???

11-21-2011 05:20 PM #42 stackman (Administrator)

I just want to make sure... everyone should be following the demo's mentioned on the first page? Is this happening?

..If so holy crap @ CTR importance!

11-21-2011 05:32 PM #43 rich (Member)

What basis do people use to set their bids? Is it based on past experience in that specific demo or do you take the actual suggested into account?

11-21-2011 05:34 PM #44 mgrunin (Member)

It's all 100% CTR based stackman. You can take a brand new account, choose some laser targeting demos to get .50%+ CTR's. Run $100. Check suggestion bids and you'll see it in the 10c range for the demo you listed.

11-21-2011 05:40 PM #45 rich (Member)

Originally Posted by mgrunin

In your experience have you been able to bid lower than 'normal' to get traffic for your desired demo if you have a lower suggested or is the suggested based on what you could achieve.

11-21-2011 05:46 PM #46 btbe (Member)

Rich, the higher your accounts 'average ctr' is the lower your starting bids need to be. This is my experience anyway.

11-21-2011 06:56 PM #47 stackman (Administrator)

@htgred

That's pretty golden
Do you see these low suggested bids across your whole account? QS in affect!

06-20-2012 01:48 PM #48 naruto (Member)

... How come...?

Suggested bid: $0.89--$1.46 USD

That was for 2 weeks old new account though... The bid price really increased a lot.

06-20-2012 06:33 PM #49 ironman (Member)

Suggested bid: $0.66--$1.34 USD
5 days old account. 100% approval rate so far. $250 limit

06-21-2012 02:22 AM #50 hippoking (Member)

Per Click (CPC)
Suggested bid: $0.30--$0.59 USD

4 month old account

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