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eXoClick vs TrafficJunky (28)

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Hey STM'ers
I am strting out in this adult thing and I am just confused on which one to choose.
exoclick or trafficjunky?
Can anyone suggest me which one to choose among them?
I am just beginning and you need to consider that also.

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Between those two I think Traffic Junky is easier for beginners. For the most part all of the sites on Traffic Junky are quality, however there is a lot of competition to boot.

Exoclick has a lot of traffic, but you have to go digging through the garbage to find the gold nuggets.

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I disagree with your last statement. Just start all campaigns targeting just the Premium placements until you optimize your campaign. Then duplicate it to a RON excluding premium placements and watch it carefully to pull out any bad placements that pop up.

Both sources are solid.



Andrew

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Hey!

On Exoclick they provide nice stats reports, the network itself is big and well known, their targeting is good, comparing to some other networks. They have a lot of traffic, and seems like everyone is working there, but there is always a niche that you can find for yourself. Among minuses - their premium websites are going worse than RON (in most of cases).

As for Traffic Junky, it's quite user-friendly, you can see your competition there, and they have good dynamic tracking. Although, in my opinion, they loose to Exoclick due to targeting - there is no OS.

Up to you.

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Thanks for the suggestion.Many of you suggests TJ is best but competition is too high there.
@Andrew
You are reply is about exoClick,right?

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You mean both of them is better and they are having their own PROs and CONs.Seems like TJ is best but as you just said that there is no OS,I think that doen't matter as I am not going to advertise mobile.

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Are you running desktop or mobile?

Sorry I forgot to ask. If you are running mobile then Exoclick is better because it allows you to target OS, Carrier, etc. whereas TJ the targeting options are basically non-existent. In that case Exoclick is better.

Edit: Just saw you are not running mobile.

If you are running Desktop I think TJ is going to be easier. Exoclick has a lot of Tube Sites where you have to have good banner design skills or you're going to have massive CPCs. At least that has been my experience.

At the end of the day though you're going to need both TJ and Exoclick anyway so you should probably experiment with both.

The nice thing about TJ is that all the sites are solid quality, so if you create a funnel say on Pornhub, Youtube, Redtube etc. and it doesn't convert, you know that the funnel is the problem and not the traffic source.

Even Exoclick's "Premium Placements" I have found can be tougher to convert, but TJ of course has some high competition because all the sites are quality.

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Yeah, it's desktop.

"Exoclick has a lot of Tube Sites where you have to have good banner design skills or you're going to have massive CPCs. At least that has been my experience."
You mean massive CPCs in a CPC campaign or a CPM campaign?
Just little bit confused.

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I didn't see a clarification for desktop/mobile.. but for mobile Exoclick is certainly easier to work with due to the targeting.

As for desktop, that not my main focus so I will let the others advise you in regards to that.

What he is referring to about CPC's is you need to have good banner design skills so that you get a high CTR on your banners which will lower your CPC costs. Otherwise you will spend alot of money because you can't compete at the same level as other affiliates.



Andrew

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exoclick for me always provide me with some good quality traffic and nice reporting as well.

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I was referring to CPCs you will pay on a CPM campaign. There are a lot of sites on Exoclick that for whatever reason people just don't click banners. So unless you know how to design a banner that gets the user's attention, often you'll pay like $0.18-0.25 per click which most people would not be able to get profitable paying that much.

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TrafficJunky is definitely a better choice for a newbie, period. Unless you need carrier targeting, which TJ doesn't offer.

I'm with Jabong here - with TJ, you can be pretty much sure you're getting solid quality traffic, with exo, you need to go through a lot of sites in order to find the good ones, even the premium ones are not always good.

Exo has better targeting, that's true as well, but the traffic quality can be a huge issue when going to RON.

In case you decide to work with carrier traffic, the situation changes in favor of exoclick, I guess its harder to produce BOT traffic that looks like carrier traffic.

So for desktop or wifi mobile, start at TJ. If you need 3G traffic, exo is a better choice.

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Thanks for the answers. Got clarity.

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I think as a new person, Exo is less of a headache. Some reasons that I can think of on top my head are;
1) Approval process are 24/7; With TJ its Monday-Friday 8PM-6PM EST. So if you create campaign on Saturday on TJ, it won't likely be approved until Late Monday.
2) Dashboard on Exo is a lot straightforward forward if compared to TJ.
3) In TJ, if someone out bids you on the top source (Pornhub) you traffic will drop like crazy. Its a constant war.
4 In exo, you are allowed just about anything for creatives. In TJ, some spots only want static images, some wants 2sec delay, most are under 300kb etc.

Of course there are disadvantageous to exo as well but personally I fell exo is alot easier for someone starting out as long as you stay away from RON in US/DE

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Yes, exo is more user friendly and faster with approvals, but a more complicated interface is something that you can learn to live with. At the end of the day, it's about traffic quality and not some initial obstacles when getting it. The banner regulations at TJ are not so hard now, it used to be worse

I understand your arguments, and they are valid, but I still think TJ is a better pick for a beginner. But it doesn't matter that much anyways, cause anyone who is serious about adult has to start using both exo and TJ at some point

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I would vote for exoclick.
Our media buyers do great on exoclick traffic

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Hey Stackers,

I've had years of experience with adult dating on Exo and TJ. to break it down:

ExoClick
+ better Targeting, easier interface, huge volume, many different advertisement types (NTV/POP/IM... + more), GIF's everywhere RRRRRETARGETING.
- only 10 creatives per campaign

TrafficJunky
+ great quality sites, no shifting through thousands of bad placements, accurate bid insights, good way to test campaigns and later go direct with a pub for huge volumes.
- lot of restrictions with GIF's, if you're used to Exo interface (like I was) the TJ interface is a bit weird...

for a beginner, I would go with TJ as this would save you a lot of money on bad pubs.

of course there are a lot of other options for buying traffic. don't forget about DoublePimp (POP), TrafficFactory (CPC),

if you have any questions regarding adult media buying: add me on skype nathan.vipresponse

Cheers

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My thoughts exactly, exo is more user friendly but more polluted with crap traffic compared to TJ

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Exo has awesome reporting/optimization features. Havent tried tj yet tho

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Which strategy is best?
Choosing NTV spots of some selected spots in a single capaign and then after collecting some data,wipe out the losers.Say,I selected 5 sites in TJ with NTV-A spots and ran them for 2 or 3 days and 2 sites are giving me good results.What will be the best thing to do here,either running all of those 3 placements in a single campaign or else seperate them and create 3 individual campaigns?
or
Just select a single site and placement say NTV-A and check whether it is profitable or not?

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Hey! I would stick with the strategy of testing, no matter what ad format are you using. Otherwise how do you know which placement is performing better? Then, if the performance is different, and you see you will need individual optimization for each one, you can separate.

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TJ is a pretty specific source with a limited number of large sites. For the best results, I recommend to target the large spots separately, especially youporn, pornhub and redtube. Even NTV-A and B should be 2 separate campaigns. The bidding can be very different, make sure you specify the bids per spot. Make sure to properly track the various spots in your tracker, either pass the zone IDs or setup separate campaigns per spot - this way, you'll have the most accurate data.

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Thanks for spendng time to reply here.I just decided to focus on a single placement with single site in trafficJunky-not sure which site it is.
Can you please suggest me a good GEO to start as a newbie?I am unable to choose a GEO for this.I had already wasted $1200 in US in another traffic source.

EDIT:
I bought some pics of girls[I think they are from Russia,Poland and few others] before and used them in US campaigns.They performed good.
My question is,as I am going to start with a new GEO,say Tier 2,do I need to buy European girls pics to use in bannners and landers or else the previously bought photos will do work?

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Anyone reply to my above post please?It will really help me to get started.
Thanks

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Choosing a GEO is not that easy. I'd suggest doing research:
- look at a number of affiliate networks and see what offers they have for Adult Dating. Start with CPL (preferably SOI) offers.
- Talk to AM's, what offer is performing well, and what GEO's are performing well. Make a short list.
- Check the average CPC's / CPM for the short list of GEO's.
- Get a tool to err... borrow?... some banners. with WhatRunsWhere you can find massive amounts of banners in no time.
- Same goes for pre-landers, but this is becoming a bit harder to do. PL are well written and need a bit of time to copy.

also, there are so many starter guides and cheat sheets on STM. Check out this one from Matuloo:
https://stmforum.com/forum/showthrea...-Adult-Traffic

cheers!

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Thanks for the reply, I had already chosen a GEO and I need 1 thing. Please refer above post. It's about stock photos that I asked about.

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You already got great advice on choosing GEOs, so if you have made a decision there, I'm not gonna get into it again.

As for the photos : test what you have and check the results ... unless there is an obvious mismatch like targeting "white" users with photos of "black/ebony" females, any pictures CAN work. It all comes down to testing but it's not like you need pics of girls from russia in order to make profit in russia.

You also probably realize that many of your competitors don't really care about copyrights much, especially those that just rip banners left and right ... if you ever decide to do this too, make sure you DO NOT EVEN TOUCH anything that looks under the age of 18.

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Ok, I will test with what I have. As I already replied, I bought few thousands of images and all of them came with passport and all documents. Thanks for the reply again.

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