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Becoming A Mini Advertiser! - Make your own niche/enter small niches with a product (50)


08-28-2011 08:11 PM #1 stackman (Administrator)
Becoming A Mini Advertiser! - Make your own niche/enter small niches with a product

Please read this first so your caught up to speed!
http://stmforum.com/2011/08/18/uncon...ar-of-college/

This post is about creating your own niche or entering a niche with no advertisers/products, creating your own product (digital or physical), so you don't have to worry about all the downsides of CPA such a pulled offers, payout changes, competition and traffic sources hating on you etc.

The goal is to create a product in a niche with no competition. It's a bit different then becoming an advertiser in a competitive niche such as weight loss (this has a lot more steps to launch).

The idea:
- To create a product that you won't be upset if it only sells for a year or less
- It should be in a niche/area with very low or no competition at all
- You can sell via SEO, PPC, anyway you like, just have a plan!
(The first time i did this it was via PPC only, this time it's SEO & PPC & Email)
- You want to capitalize on something specific that no one else is capitalizing on (this is the main goal!)

Just to clear the air to make sure your thinking the right way, here are some examples of what you should and shouldn't do:

(YES) Creating a ebook on spending $50/week on groceries for families
(NO) Creating a weightless ebook
(YES) Buying blank hats in bulk, hiring a designer, and writing "i love rihanna" on them. Targeting people going to rhianna concerts.
(NO) Creating a snoring solution pill
(YES) Buying bulk vampire contact lenses, make an awesome sales page, and target twilight and true blood fans
…The last one is my best example! and is definitely something that can be done.

Another example that is a proven one is the story of a guy who created an ebook on 'how to jump higher' and is now making atleast $75,000 a month. This is more of a longterm example, but he pretty much created a product in a niche that didn't have many products, and now he owns that niche. You can read more here: http://stmforum.com/2010/11/09/how-1...75000-a-month/

Another example a just remembered now is an ebook on how to meet japanese girls when going to japan (if your not japanese). This is a PRIME example because it caters to a very small specific niche, and has a lot of opportunity for unique advertising options with NO competition at all.

The main benefits:
- less competition!
- longer lasting campaigns!
- not worrying about campaigns dying
- not worrying about scrubbing/pulled offers

The main annoyances:
- refunds
- merchant issues
- support

At the end of the day, the main reason i bother with this is for 2 reasons:
1. If i get an idea that seems like $$$, its' hard not to do it!
2. I enjoy the longer lasting campaigns, which you can build up for months, tweak several times and still have it running after.

Realize:

- This whole operation takes time
- You NEED a marketing plan for this
- Before you dive in, do you best to test the market so you know your time will reflect sales!

________

You now have the idea of this whole operation, so it's time to break everything down…
The idea is the hardest part, once you have that the rest is easy, just a little bit of work.



Research/Trends

You can do this will ANYTHING. I say this with experience as what i was selling the first time is a world of difference compared to what i'm selling now. There are no restrictions at all to the niche you enter, or what you sell.

With that said there isn't much research i can tell you to do. You'll just need to compare everything you see in real life/online and figure out if there's a product that can be sold or created for that niche. From there you'll need to do some keyword/search engine research, see if similar products exist, and see if you have a market to work with.

A good place to get ideas is clickbank. You can go there to find some crazy ideas of products that are selling which will help you brainstorm into other niches, or you can go there and see niches with very little competition that you can enter. Just remember that your goal is to enter a niche with very little amount of products or none at all, so don't spend time looking at big clickbank niches.

2 more tips on where to get started with ideas:
- Celebrities
- News stories

It doesn't have to be major world stuff though. Keep in mind your looking to enter niches that haven't been touched. Another example of someone who's doing this in a different way is this local guy on Toronto Nissan forums. He's known throughout Toronto as the guy who can get very specific Nissan racing parts. He buys 5-10 parts in bulk and sells probably 5 a week, i think it's a part time thing for him, + it's an offline business, but it just shows how specific you can get with this concept. Anyways we're focusing on doing this online!

1 way to test a niche, is to setup a quick website and a quick advertising campaign and try capturing emails. See what your capture rate is, and see how much it costs you to acquire an email (capture 50 emails before you draw an conclusions). This should give you a rough idea of what your in for.


Upfront Costs

Everything is the same as CPA campaigns except:
1. The product creation/paying for the product
2. PDF or Product packaging
3. Designing/Programming
4. Envelopes/Merchant fee's

The first time i did this:
- $200 for a re-sellable ebook.
- $100 in misc
- $150 coding
Total = $450

This time around:
- $500 for products ($200 of that was shipping) (i'll be buying more each month)
- $300 for the website
- $300 for SEO work
- $100 for extra coding
- $100 for shipping packaging
Total = $1,300

The ROI for both of these campaigns would rattle your mind. It's 400 levels above the average ROI for CPA campaigns, but lets not forget the downsides which is; limited volume.


Where to get Merchandise/Physical Products
http://www.alibaba.com
I only have experience this site and i highly recommend it. I'm sure there's some members here who can chime in with some other great reseller links. I've found someone twice now on alibaba who can supply products at remarkably cheap prices, the shipping is sometimes as much as the products themselves. The biggest issue i had was a language barrier, but it worked out fine.


About Ebooks/Where To Find Ebook Writers
You want to make a quality product, it's going to take some time. You want to solve someones problem, so have experience in the niche, or make sure you learn that niche WELL! It's not 2005 anymore and a lot of ebooks are stuck in 2005, make your ebook fresh, and make sure your sales page reflects that!

If your creating an ebook be sure to do more research on how to create a compelling ebook that will sell! There are quite a few experts out there who know a lot more than i do in this niche. It may EVEN before worth buying an ebook on 'how to make an ebook' and i'm being dead serious here!

guru.com and elance.com are your 2 great choices to find a quality ebook writers! You pretty much don't have to do any work, but i highly suggest spending a week editing it all, and adding your own touches.

also http://www.freelance-writers.net and www.odesk.com may be of interest to you.


SEO
I don't know much about SEO, but a huge benefit of entering a non competitive niche, or a niche with no products at all is that it's quite easy to get high rankings. My new site went from 0 to mid first page in 40 days, i expect 1st spot on google within a month. I'll report back here when that happens.


New Advertising Opportunity's
Amazon and Ebay being main ones, Craigslist/Kijiji depending on what your selling, as well as guest posting on blogs in the niche, starting your own blog within your website, etc..


Traffic Sources
Not much help i can give you here. We're all affiliates and we all have strengths in certain traffic sources. So use any traffic sources you see fit. Below are traffic sources i've used for this style of advertising, as well as ones i think may be worth testing.

The first time around i advertised mostly on Facebook and it got me amazing results, a big part of the success was due to the Facebook advertising platform being in its very early stages with extremely cheap clicks. Still now Facebook is a top resource you'll definitely want to test. It has consistent traffic and very specific targeting. Also the more specific your targeting (especially in small untapped niches) the cheaper your CPC's will be. Your other best friends will be Google/Bing. It will all depend on what your advertising.. If you have an ebook on how to download every movie in theatre's for free, then advertising on torrents sites via PPV or small media buys will probably be your traffic sources of choice.

Major note:
You should be the lead competitor for the niche your selling in, so you should try to maximize as many traffic sources as you can!


08-28-2011 08:11 PM #2 stackman (Administrator)

A Sales Page?
That's right affiliates, your not making a landing page anymore, now your making an actual sales page. You are the offer! So this usually entails more details, and benefits about your product, you have to SELL your product, because there won't be a 2nd page doing it for you.

The good news is, all you have to do is go to 3 top selling offer/ebook pages, write down the headlines for each, draw out the whole page with just headline sections.. as if it's a blank canvas with just headlines. Now fillout your own product info! Then customize.


Build An Email List
I didn't do this my first time and it was a big mistake. It'd be even a bigger mistake if i didn't do it this time around because my current product may sell for years to come.

When collecting emails, leave out the name section, it'll usually lower your conversion rate so just go for the email only.

On my newest site i collect emails aggressively, 2 capture forums, and i will be testing a lightbox asap! I give away photos of something to get emails and it works pretty well. What i've noticed in untapped niches is conversion rates for just about everything is higher!


Final note, you can do this whole operation in any niche you'd like and with an ebook, a physical product or both combined. The choice is yours, but unless your a super expert in a specific niche, i'd suggest looking for niches with very little product competition, or create your own niche (ie; jumping higher products, or how to meet japanese women in japan).

I can answer most questions pretty openly because it'd be near impossible to ruin each others niches so feel free to ask away.


08-28-2011 08:47 PM #3 rawservices (Member)

LOVE IT.

I am doing this right now and have my sales page setup as well as affiliate materials.

Should be launching in two weeks :-)

The shopping cart I'm using:

www.ultracart.com

Does upsells and rebills beautifully. Also handles affiliates!


08-28-2011 09:57 PM #4 lifepow (Member)

Is it safe to use celebrity names on the items you want to sell?


08-28-2011 11:40 PM #5 maynzie (Moderator)

This reminds me of Russel Brunson, he made a guide on how to make a potato gun and did something like $300k in his first year of selling it because there was huge volume of searches for it, but no one was monetizing it

Thanks Stacks for this man, good eye opener to break the monotony of many aff marketer's including myself


08-28-2011 11:44 PM #6 scotchsales (Member)

sweet write up and great motivation to dust off a few project ideas.


08-29-2011 12:39 AM #7 sm1810 (Member)

Quote Originally Posted by rawservices View Post
LOVE IT.

I am doing this right now and have my sales page setup as well as affiliate materials.

Should be launching in two weeks :-)

The shopping cart I'm using:

www.ultracart.com

Does upsells and rebills beautifully. Also handles affiliates!
you ought to try volusion or interprire.. far better carts solutions..


08-29-2011 05:05 AM #8 e123ms (Member)

I've done this with one of my SEO sites: went from being a clickbank affiliate to making my own offer and being my own affiliate.

As much as I hate to go there, you can sometimes find nice PLR ebooks on warrior forum for 20-30$, complete with shitty sale page copy for starting out. They really aren't good enough to sell on their own, but you can merge them together/plagiarize or find a few that are somewhat related to your niche and throw them on as bonuses for more selling points. Or sell them cheap on the backend once you get buyers' email lists.


08-29-2011 10:24 PM #9 stackman (Administrator)

@Maynzie thats the crazy, and exactly what i'm talking about. There are WAY too many good opputunity's available.

@scotch thanks! that was the idea, it takes action but its worth it

@e123ms Yep why not, add them into your main product will just seem like a bonus.

One more thing i forgot to mention why i like these projects so much, is the work is hard but its not stressful at all compared to CPA marketing. It may just be the niches i chose which have high ROI, but my daily spend is pretty low to the CPA marketing i'm used to, so i don't have to watch my campaigns like a hawk. It's a nice feeling to know my bids are probably safe where they are, that my ads for sure won't be banned, and that my offer won't be pulled. If this was my only full time business i'd probably live an extra 10 years.


08-30-2011 10:10 PM #10 arifagic (Member)

If this was my only full time business i'd probably live an extra 10 years.
Nice one! ;-)

Great overview of what it is like, and how to create your own products/niches.

But the 1st step is the HARDEST one, as you might try 1,2,3,5 niches and they all might fail but your 8th one might succeed which in my case was the 1st try (I was REALLY lucky), now it pulls in 6-figure monthly and about 50% of it is profits. (+ everything is outsourced)

Like you say once you do the hard work you can relax (a bit more):

- Support: Outsourced to Phillipines (own team)
- PayPal Claims (outsourced to Philippines) (Limited access)
- Product Creation (Outsourced on eLance)
- Selling an eBook (automatic delivery).
- Hosting Setup with (DNS Failover setup, in case our main server goes down we have a backup one ready to go) (Done automatically by r-sync and dnsmadeeasy).

- Design / Coding work: Outsourced on project basic through Elance.

- Cash flow: PP - Bank - CC - Paid Advertisement (My partner does this). (Since i'm outside of the US i mostly can't get credit with any network)

- Advertisement (hired a friend, educated him with ALL the latest (top quality) books regarding PPC, PPV, Social Media) - Works full time for us as a 33% share partner (does ALL the heavy lifting)

- Up-sell (simple hardware bought of Alibaba 2$ a piece) - Outsourced locally (found a friend with no hobbies) - Sale Price: 19.97$

My work: look for new opportunities + few administrative tasks (each 15 days)!

My only problem!! - I've tried MANY times to find new niches/products to do the same process all over again.. but not much luck!

PS: I'll pay top $$$ for good ideas, or if someone is interested in doing 50/50 partnership let me know!


08-30-2011 10:38 PM #11 Mr Green (Administrator)

Arifagic is about to get bombed with Pms!


08-30-2011 10:39 PM #12 arifagic (Member)

Is that a good or bad thing ;-)


08-30-2011 10:40 PM #13 Mr Green (Administrator)

Could be lucrative for ya!


08-31-2011 12:23 AM #14 index (Member)

Quote Originally Posted by maynzie View Post
This reminds me of Russel Brunson, he made a guide on how to make a potato gun and did something like $300k in his first year of selling it because there was huge volume of searches for it, but no one was monetizing it
great example!


08-31-2011 05:03 AM #15 theguvna ()

arifagic, instead of trying tons of new niches and products, why haven't you simply gone deeper in your current one? I'm assuming you've maxed out distribution in your current channels, but what about offering higher ticket stuff to your current customers? If it is at all an info based market I'm sure this can be done... then again I have no idea what the niche is

It's funny, I tend to agree that ideas are the harder part, while some people say ideas are easy and implementation/execution is harder. Often "idea guys" get very small percentages in deals since it's just parked in the garage without someone that can take it to reality.

Congrats on having an automated system like that, definitely not easy to accomplish for most.


08-31-2011 02:51 PM #16 numerouno (Member)

Quick question like that, how are you guys testing new niches before entering in them?

For example, I got some ideas of ebook, I *think* they are in buyers markets but there is no real way to know if you don't write the book and get a good sale page done to test if it works or not.. and IMO, the best investment we can do on such products is to invest in a very good copywriter with a proven track record..


08-31-2011 08:00 PM #17 getgreen (Member)

Quote Originally Posted by arifagic View Post
Nice one! ;-)

Great overview of what it is like, and how to create your own products/niches.

But the 1st step is the HARDEST one, as you might try 1,2,3,5 niches and they all might fail but your 8th one might succeed which in my case was the 1st try (I was REALLY lucky), now it pulls in 6-figure monthly and about 50% of it is profits. (+ everything is outsourced)

Like you say once you do the hard work you can relax (a bit more):

- Support: Outsourced to Phillipines (own team)
- PayPal Claims (outsourced to Philippines) (Limited access)
- Product Creation (Outsourced on eLance)
- Selling an eBook (automatic delivery).
- Hosting Setup with (DNS Failover setup, in case our main server goes down we have a backup one ready to go) (Done automatically by r-sync and dnsmadeeasy).

- Design / Coding work: Outsourced on project basic through Elance.

- Cash flow: PP - Bank - CC - Paid Advertisement (My partner does this). (Since i'm outside of the US i mostly can't get credit with any network)

- Advertisement (hired a friend, educated him with ALL the latest (top quality) books regarding PPC, PPV, Social Media) - Works full time for us as a 33% share partner (does ALL the heavy lifting)

- Up-sell (simple hardware bought of Alibaba 2$ a piece) - Outsourced locally (found a friend with no hobbies) - Sale Price: 19.97$

My work: look for new opportunities + few administrative tasks (each 15 days)!

My only problem!! - I've tried MANY times to find new niches/products to do the same process all over again.. but not much luck!

PS: I'll pay top $$$ for good ideas, or if someone is interested in doing 50/50 partnership let me know!
Damn! Great write up man. One question: you mention that you get hardware off Alibaba--is this an upsell to your existing physical product or is it an upsell for a digital product?

The reason I ask is because I have a digital product and I considered doing a physical upsell in a similar way--maybe like a thumb drive or something. Just wondering if this is what you were talking about or if you meant you have a physical product and also do an upsell to it--thanks man


08-31-2011 08:15 PM #18 arifagic (Member)

Thx!

This is a hardware up-sell (supplementary product) to our digital product. So don´t limit yourself if you can sell anything.

The best thing is, you can test this really cheap as you can order just 10pcs and see how it goes, then expand to order 100-300-500pcs and get even better price! Good luck


09-02-2011 08:40 PM #19 stackman (Administrator)

Damn arifagic, i thought i was the first to think of the physical product upsell on a digital product! Congrats on your longterm niche. It's really all about testing, i think my 2nd niche of products I'm running now has at least 2 years of sales ahead of it before it dies down.

Like you mentioned you've had a hard time finding new niches to replicate your success, is it because your diving into established niches, or are you testing the water with brand new ideas in smaller niches?

In a couple more weeks I'll be outsourcing the shipping completely, and adding in upsells (quite a few). Half my sales are coming from SEO now too, and for someone like myself who hasn't done much SEO it's a really nice thing to make 100% profit per sale!


09-02-2011 08:41 PM #20 stackman (Administrator)

@numerouno

I know what your saying and there isn't any easy answer.

If your niche has at least 1 product that's re-sellable:
Then make your own landing page (a long sales-type landing page), and do a couple tests on 1-2 traffic sources and see how it does.

If your niche has no products at all:
Your just going to have to go with your gut. If you really think its worth it, then possibly write a shorter version of your book, get up a sales page and run a test for 10+ sales, you'll probably get some refunds (due to the non-complete book), but this way you'll know if you have a possible winner.

The first niche i ran with i tested using a similar product on clickbank. The 2nd niche I'm doing now i was 99.9% it was a product that would sell and i was right. So you just have to choose an option and give it a test. You never know where it will lead you.

Once the initial tests are done, then you can invest in a grew copywriter/designer etc!


09-02-2011 11:34 PM #21 peetu (Member)

What do the Adwords Reviewers think about the ebook salespages?

From my experience i can say, that they hate affiliates. And even more those who are promoting ebook salespages...

Is this different when the url is not an afflink, but an ebook landingpage?


09-03-2011 03:09 AM #22 rawservices (Member)

i've tried them, didn't find them particularly useful for upsells/rebills but i'll give them another shot ;-)


09-04-2011 11:22 AM #23 arifagic (Member)

Damn arifagic, i thought i was the first to think of the physical product upsell on a digital product! Congrats on your longterm niche. It's really all about testing, i think my 2nd niche of products I'm running now has at least 2 years of sales ahead of it before it dies down.

Like you mentioned you've had a hard time finding new niches to replicate your success, is it because your diving into established niches, or are you testing the water with brand new ideas in smaller niches?

In a couple more weeks I'll be outsourcing the shipping completely, and adding in upsells (quite a few). Half my sales are coming from SEO now too, and for someone like myself who hasn't done much SEO it's a really nice thing to make 100% profit per sale!
I guess you are not the only one thinking creatively! ;-) Well done BTW!

Well I've been testing not only niches, but marketing , traffic and monetization strategies!
(Not to have everything in 1 basket! I'm a bit paranoid) So i can't say that we have
failed completely on all attempts.

Example: We have 2 blogs that generate over 10k per month on advertisement
through BuySellAds + Adsense + own ads.
This is pure SEO traffic. This is also 99.5% outsourced

- Hosting (Server Tech from WebHostingTalk)
- Coding / Design (eLance)

- Site manager (From Pakistan = Former owner of the blogs, before we bought them).
His job:
- Keyword Research
- Handle day to day operation
- Assign Task to writers
- Proof Read (ALL content)
- Publishing Content

- 2 Phillipines content writers.

So i can't say it's a complete failure, but what is hard is scaling up these kind of projects.

With the eBook we scaled from 100 sales per day to 300 in few months, then 1 month later
we hit 500 sales per day. < This is what i'm mostly looking for! Somehow large niche where
you can scale as you see fit according to profits/budget etc.

--

But to answer your question shortly, we have mostly chosen niches that already exist.


09-05-2011 03:27 AM #24 rbaartz (Member)

Can I get some feedback on my campaign please. Details are:

Squeeze page 1: http://traderiq.org/smartsim/lp/1/
Squeeze page 2: http://traderiq.org/smartsim/lp/2/

Sales page 1: http://traderiq.org/smartsim/page/1/

I'm thinking Facebook as a starting point because I can target people with Stock Market related interests.

Any feedback gratefully received.
Thanks
Richard


09-05-2011 05:02 AM #25 Mr Green (Administrator)

Hey Richard,

Your sales page needs a bit of work.

1. Your double bolded titles are close to illegible.

2. Ask yourself the question do people want to "Learn the Stock Market with ZERO Risk" or do they want to "Make Money on the Stock Market with ZERO Risk?". You need to fix up your sales copy.

3. Add some images...screenshots of profits, screenshots of the software and screenshots of things people can buy with their profits.

4. Make your sales page a lot longer. You are asking people to take out their credit card and pay $247. The more expensive the product the longer your sales page should be.

Don't get me wrong, it's a decent start!


09-05-2011 12:38 PM #26 deondup (Member)

Quote Originally Posted by rbaartz View Post
Can I get some feedback on my campaign please. Details are:

Squeeze page 1: http://traderiq.org/smartsim/lp/1/
Squeeze page 2: http://traderiq.org/smartsim/lp/2/

Sales page 1: http://traderiq.org/smartsim/page/1/

I'm thinking Facebook as a starting point because I can target people with Stock Market related interests.

Any feedback gratefully received.
Thanks
Richard
^^^ Arguably the most competitive niche online. There are trading courses selling for $10k.

I don;t want to discourage you but I have quite a bit of experience with this and unless you have a "claim to fame" in the trading world you are going to have a tough time.

You might want to try it on PPV - will be the cheapest traffic you can possibly get for it.


09-05-2011 09:54 PM #27 canopus (Member)

I have a quick question about an idea I have -

Let's say for example that I have an idea for an ebook/product that will help customers fix a piece of unique hardware. However, there are a number of decent free videos/guides already out there on how to make this fix. Would this still be a viable idea to move forward with and make into a product? Could I market around these free guides/videos? Using tactics like "Find out the 3 crucial steps every guide leaves out" or "Don't you dare start the repair without this one basic tool"

I guess a good/similar example of this would be the 3 Red Light Fix for the XBox 360.
-There are MULTIPLE products available for this fix on Clickbank. (http://3redlightfix.com/ && http://jamesdean3redlightfix.com/ && http://360ringofdeathfix.com/?hop=0 )
-But, there are also multiple free guides for fixing this issue.

Which do you think came first, Paid or free guides? Do you think these clickbank products still do pretty well despite the availability of free guides?


09-05-2011 10:33 PM #28 zeno (Administrator)

I think a lot of these types of offers do well if they have something of value to give for free and then offer a premium product on top of that. The red light fix is a poor example since you can't really offer much in the way of a free guide for that and then sell something superior. Is there anything you can do to top the other guys? E.g. a full HD-video follow along of the entire process with commentary?

If it was me, I would give a free report or guide that is genuinely helpful and leaves them with incentive to buy your paid ebook. If you do it well you could make your free report or guide as popular as the other free guides out there, maybe SEO it to hell etc.


09-06-2011 03:30 AM #29 stackman (Administrator)

@rbaartz
Like deonup said, that's quite a competitive niche! You planning on releasing your product in the stock niche :|

@canopus
The easy answer is you can definitely still make a product around the niche even if there are free resources available. You just need a marketing plan on how to get your product infront of the eyes of people who haven't see a free answer for your product yet or make your product 10x better then whats already available for free.

The best way is to do both. Make your product WAY better then whats available for free by adding videos, better sales page/packaging, a more organized ebook, a bonus physical product etc.. then market it to people. Most free products are marketed at all, they're just sitting on YouTube or on Google. You have the ability to push your product in-front of the eyes of others, you just need to convince them to buy.


09-06-2011 11:27 PM #30 canopus (Member)

@zeno
I'm thinking that it could be done without a freebie give away, although you bring up some very interesting points. The "freebie" would be a great way to collect leads that don't buy the first time they're on my site.

@stackman
Awesome answer man - just the answer I was looking for!


09-08-2011 09:42 PM #31 stackman (Administrator)

Np Canopus

The "freebie" would be a great way to collect leads that don't buy the first time they're on my site.
This is exactly what i do, because what i'm selling isn't usually purchased the first time they land on my site. It's something they may shop around for, so giving them something for their email works well.


09-10-2011 07:19 AM #32 rbaartz (Member)

@Mr Green
Hi Lorenzo, thanks for your feedback. I've made most of the changes you suggested. Could you take a look please... http://traderiq.org/smartsim/page/1/

Some of the other feedback is that this is a very competitive niche, so I guess this means it's going to be a tough sell. Still I guess it's worth a try. What traffic would you suggest I start with?

Could you also give me some feedback on the price ($247). I've sold this product offline for more than this, but online is different.

@stackman
Yes this is a stock market product that I already have and have sold offline before. Any thoughts welcome.

Thanks again
Richard


09-18-2011 04:15 PM #33 stackman (Administrator)

2 quick resources

1. make great landing pages for your own products (i follow a that exact format, but i didn't include the 3d bulging out part, which is a great idea)
http://directresponse.net/6-landing-...icks-revealed/

2. publishing your own ebook by problogger
http://www.problogger.net/archives/2...ng-your-ebook/


09-19-2011 02:19 PM #34 polarbacon (Moderator)

Quote Originally Posted by rbaartz View Post
@Mr Green
Hi Lorenzo, thanks for your feedback. I've made most of the changes you suggested. Could you take a look please... http://traderiq.org/smartsim/page/1/

Some of the other feedback is that this is a very competitive niche, so I guess this means it's going to be a tough sell. Still I guess it's worth a try. What traffic would you suggest I start with?

Could you also give me some feedback on the price ($247). I've sold this product offline for more than this, but online is different.

@stackman
Yes this is a stock market product that I already have and have sold offline before. Any thoughts welcome.

Thanks again
Richard

if your looking for very related traffic to your offer talk to these guys

http://www.investingchannel.com/

they have alot of all investing-financial inventory....and can get you your exact demo....

if your cpa is high enough you can make it work....just realize that FI traffic isn't cheap as the CPA's in that space can very high $750+ ...add to that most of the banks/brokerages have huge pools of cash to pull from it can make for some high CPM's

things you might consider.....is getting in their co-reg path at investing channel as thats a "CPA" model......so you only pay for the lead.....but expect that to cost you $5-7 per lead "email/name" .....then mail.....

they do have good inventory and they will optimize you out...well they dropped the CPA offer I was running there from around $100> $40 ish.....and the could have prob tuned it better with more spend....but expect to spend about 10k getting shit dialed in....as CPM's run around $10.....

also if you shit is clean enough...I will say you can capture good quality emails on GCN....then mail them......

hopefully that helps.......


09-20-2011 04:42 PM #35 stackman (Administrator)

^^ Quite the pricey media buy there, but definitely targeted.

I once tried to run a media buy on womens magazine for $15.00 CPM. I remember comparing it to investing/mortgage CPMs and she didn't understand and wouldn't budge on the price


09-20-2011 08:43 PM #36 theguvna ()

Richard,

I consult with someone selling high ticket in the stock trading market. It's in your best interest to increase your EPC not necessarily on your front end, but on bolt on offers. The easiest for you might be a monthly group mastermind of telecalls, in Q&A format so you don't have to really put together content, and the group format keeps it scalable. Most of the questions would relate to your simulator I'd imagine. Ideally, you set a 3-6 month minimum for the calls, and a reduced price offer to pay 6 months in advance. Most people will drop off interest after the first few weeks, so it's in your best interest to lock them in for longer.

If you'd rather not speak to anyone, then you need to think of some other high ticket upsells. At the end of the day if you can pay more for your traffic it makes things in this market a lot easier.


11-30-2011 09:37 PM #37 hobbstein (Member)

I have a physical product, and I would like to become a mini-advertiser.

1. ) What shopping cart or backend software do you use to manage your orders?
2.) I want a 2 page site. 1st page sales/landing page, 2nd page will be the buy now - Any good examples that you have come across?

Thank you.


12-04-2011 03:48 PM #38 stackman (Administrator)

@dsurf

1. I was shipping a simple single product so i just used 2checkout and paypal as my processors (didnt have an actual cart)
2. How come a 2 page site? You should research the kind of pages your competitors use!


12-04-2011 06:45 PM #39 marcovandaar (Member)

any tips where you can get CHEAP physical products to give away? I know alibaba.com - any more you guys have experience with ?


12-04-2011 07:29 PM #40 stackman (Administrator)

My main exp is with alibaba, it's about coming up with an angle with your product.

You can't sell a pen AS a pen, it won't sell. You need to get that pen, brand it with something, make it a whole new website, then target whatever unique angle your taking


12-04-2011 08:19 PM #41 hobbstein (Member)

@stackman

1. I was shipping a simple single product so i just used 2checkout and paypal as my processors (didn't have an actual cart)
- this makes sense, keep it simple. Are you still promoting your own product?

2. How come a 2 page site? You should research the kind of pages your competitors use!
- My competitors have a similar product tucked inside a e-commerce site. As far as 2 pages, just got the idea from that Skin Lander. Capture easy info on the front end, so if they abandon, I can possibly remarket to them as I have their name and email. However, I am assuming you just did a 1 page sales page?

I definitely have an angle with this product.


12-05-2011 05:15 PM #42 stackman (Administrator)

@dsurf

Yep, still selling my product but it slowed down. I expect it to pickup a lot during Feb for a couple months during a trend at the time.

As for the 2 page lander it makes perfect sense and it works too. You can capture the info on 1st page even easier by saying something like "please enter your email and country/state to make sure ________ is available in your city during the busy holidays".

You'll have to choose 1, and if what your selling is working, then split test the 2nd. I've yet to do this myself


12-21-2011 03:17 AM #43 blillard (Member)

I can see this working well with the new jvzoo platform because it will allow you to build your list when someone buys and affiliates can sign up and promote instantly or you can approve them first. I'll be testing this out with a niche I saw in Google sometime back. Fiver may be also a good place for some graphics and a mini site. I'm all over this one.


12-28-2011 12:33 AM #44 shermanchoo (Member)

regarding selling physical products.

last year, was in china look for products and electronics.
important to check the products, as 50% I checked was defective.

if ever dive into the electronic niche, including ecigarettes, mp3 players..
cheap can mean an 8gb mp3 player being in reality... a 2gb mp3 player,
expensive can mean the same thing, except this time, you are being fleeced more.

paying more doesn't mean a better product... unfortunately.

electronic stuff can be a funky niche, comparing to iphone covers ipad covers, scarfs, are less problematic
because what you see is what you get.

a good scenario is someone you can trust in china taking care of the Quality,
meet face to face with the supplier as in China, and give the impression you are going
to be around permanently.


12-28-2011 03:25 AM #45 stackman (Administrator)

@sherman

Good info, i've never dealt with selling any electronic goods, but you definitely raised awareness.

I know MP3 players can be purchased in bulk for MEGA cheap, and are amazing free bonus gifts to a lot of offers.


12-29-2011 03:12 AM #46 shermanchoo (Member)

Quote Originally Posted by stackman View Post
@sherman

Good info, i've never dealt with selling any electronic goods, but you definitely raised awareness.

I know MP3 players can be purchased in bulk for MEGA cheap, and are amazing free bonus gifts to a lot of offers.
i can see bonus gifts bringing down the refund requests further.
i have stocked sticky gecko car pads for this.


12-29-2011 06:33 AM #47 brodgers (Member)

Alibaba is absolutely notorious for scamming people. If a deal seems too good to be true, it most likely is, and even if it's with a "gold seller" or whatever. Most of these people run some small legitimate stuff for a few months, then go on a 2-4 tear scamming the shit out of everyone's money and then disappear with the money. If you're not careful you will be parted with your money very quickly.

dhgate.com is a lot more safe, it's more similar to ebay, and some sellers even specialize in selling a small amount of items (1-5 pieces) instead of making you buy 200 lots etc. They also escrow and require paypal, so it adds a layer of protection over moneygramming or western union'ing/ ACH/TT transfering your cash over to some chinese scammer.


12-30-2011 01:06 AM #48 stackman (Administrator)

Cool thanks, never heard of dhgate.

I've dealt with 2 people from alibaba so far, had no problems and both sellers were from smaller towns in china. Communication wasn't the best, but i got everything just fine and on time.


02-16-2012 03:09 AM #49 Ryan Eagle ()

I've had bad experiences when ordering in masses, beware of Ali


03-07-2012 12:37 AM #50 cmorrow (Member)

I absolutely love this idea for ebooks is it best to got with?

1.Clickbank
2.amazon
3.Or can i go with both not sure if either one wants exclusive rights or something like that

But i definitely like the ease of use or one click purchase for kindle


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