*It's for daily deals which is now one of my biggest niches in affiliate marketing and i hope it stays profitable for a very long time. It's running on Facebook, but i have a good feeling about moving this campaign over to PPV!
*First off I'll be away for 2 days starting tomorrow morning, first thing I'm back I'll come to this thread to answer questions.
*This is a campaign I'm currently running right now in 3 countries all profitable for 1+ month straight. Made $1000+/day off this campaign angle alone, and it's running high volume right now and i haven't scaled it near the potential it can be scaled to! Apply your own work to this campaign and you will see results! The conversion rates for this campaign are disgustingly high!
*I'll be running this with Groupon Singapore as my 3rd angle to try on Monday.
*If you want to make this campaign make $$$ for the longrun i suggest you all port this campaign over to other countries, traffic sources, try smaller demo's etc.. and see what works.
The Campaign!
'Advertising designer brands to women aged 20-50!
That's it folks, that's the angle I'm taking with 1 of my daily deal campaigns and it is BANKING! It's your job to take that angle + demo, break it down 100 times and build it back up again in small targeted groups split testing many many ads!
The Details!
*You want to target individual city's
- Target smaller towns if you can, in Canada I'm targeting towns near me with only 50,000 or so people in them.
- The more you narrow your targeting the better results you'll see
*This campaign can work in any country and with any daily deal offer because designer brands are popular world-wide, do some testing!
*If you mention specific brand names, your increasing your changes of getting your leads taken away from you. Don't do it.
*I'm not using a landing page for my campaigns. (I will be using one when it comes to the Groupon offer though because it's mandatory).
*I've tested 500+ images, be ready to do the same if you want to find the golden eggs.
*Say words like, Wow, Crazy, Insane, Earth Shattering, Mind Blowing, etc.. in your body copy to increase CTR!
*Sometimes Facebook doesn't like affiliates pushing daily deals, if your getting disapproved, just don't mention the daily deal company or the word 'deals' in the ad and do a bait and switch. I've had no problems while the campaigns running once approved.
*I suggest if you know a country well that has a daily deal offer try running it there immediately, mainstream countries have a lot of competition already.
*Ask for payout bumps, with small paying offers it'll be quite a bit extra weekly revenue and always adds to the bottom line.
***Want to DESTROY your competition? Use keywords! I'm not for this campaign but I'm pretty sure it'd completely ROCK in profit, it was my next step in scaling before i decided to share it here. A strong keyword list of designer brands, designer cosmetics, clothing brands/stores in general… it's just too easy from here
- Think of all the designer brands, and big brands in general.. (i just did some testing on Facebook to get some rough numbers, and while the numbers aren't huge.. there big enough to make some serious cash -- the ROI would be amazing
!)
- Trying males using keywords is also definitely worth a test!
***I haven't tested this with POF, but i have a good feeling about it.
***You can try other ideas too.. designer brands may be just the beginning.
***Remember to try a lot of daily deal offers.. KGB isn't the only one out there!
***Port this over to PPV!!! You'd probably want a landing page though.
***This image for whatever reason is one of my top conversion rate images. Hopefully you can take it, and get some ideas so you can test a LOT more images.

There's a ton of stuff to do with this 1 angle for this campaign! Start hustlingggggg
Thanks for the post man! I'm doing similiar but then with other angle.
I have researched some brands and i get a lot of low audience. I wonder how low the audience can be and still be worth too run. Like it wont die out in a couple of days. So how low, 10K - 15K ... ?
and if you only target city's - i assume you use that in your ad copy too?
Outstanding Jordan - thanks very much!
Questions:
I'm not sure how to word the creatives
in your ads are you saying for example :
Insane discounts on designer brands in "city" Sign up with your email now!
and an image of designer handbags and shoes
Any danger of getting pulled up on ads like this? Neither KGB or Groupon has offers on designer brands in any of the cities i have looked at, just that the rules on Groupon have got so onerous. Maybe i'm just being too paranoid but is there a danger of driving a ton of leads and not getting paid if the ads are seen by the merchant.
Just made some ads, can't wait to see the results!
@marco
With keywords groups of 20,000 or so are probably worth it. Definitely may die out in a couple days, but the ROI will probably be very big. If it works, you can scale from city to city in diff countries using the keywords. It'll be a lot of work, and your whole campaign will run long
@Gamekeeper
Yep it's always possible to get pulled if the advertiser isn't happy. Groupon/other companies have many daily deal that are coupons for apparel companies. I've seen suit companies, handbag stores, couple clothing e-commerce sites, etc.. So it seems pretty fair as long as your not saying 'Free Louis Vuitton Clothes"
Also you can check with your AM on what works you can use when using the clothing angle, or any other angles this way you technically cant do anything wrong. You don't want to rely on me to be safe, check with you AM because i don't know the rules of every network… i've had some really sketchy AMs in the past. Each AM will have there own answers of whats allowed based on the offer/network.
Can anyone get KGB on ewa to convert? Ive sent over 200 clicks and nothing
@jores57 If you're referring to the Coupon - Lead - KGB Deals (State Specific) (US) one, I could not. I also threw a bunch of traffic at that one with no conversions, only to find out it was redirecting to some other daily deal offer.
Yea thats the exact one I was talking about, I informed them and they still havent done anything about it.
would u target the different brands with the interests? would u mention the brand in the ad copy or is that too specific?
@nyc
Hey, i would target different brands with the specific targeting, if thats what you mean? Like the keywords section.. I'd also adjust images to fit each niche of keywords, will get much better CTR this way.
I wouldn't mention the brand. It's too risky, and asking to get in trouble
Hey Stack.
I'm looking at testing the Groupon UK offer on some specific towns/cities, but as you say, they insist you use a lander.
In the two daily deals landers you included in your recent pack, you mention "Time left to buy" and "Number of deals bought!", and specifically call out "70% off Sushi Deal"
Are you using wording like that on your landers? Isn't it too specific, and won't FB get funny if the lander doesn't link straight to a 70% Sushi deal?
@nick
I haven't had an issue with FB approving my ads when the LP isn't exactly what the ad creative suggests.
@ What Jay said, and if FB does disapprove them, just find a temporary lander for another daily deal offer for sushi, even if it's expired. Then redirect to that and it will be approved. I've been doing that and running these on a large budget for a while now and havn't had 1 ad disproved after they've been approved.
Just a heads up though Groupon offers aren't avail for facebook anymore. You'll have to use KGB, zozi, etc.. lots of others on affbuzz.com/offerbuzz
Thanks.
^^ Oh i didn't even search elsewhere, my AM told me it was exclusive to Neverblue. Does adsimilis have many countries for Groupon?
Just Groupon UK.
ate they set to private? i havent had chance to speak to my am always miss each other but i cant see them in the list
@rich Not sure which offers you're talking about. If Groupon UK on Adsimilis, not private. However, I find that Groupon UK is actually available on many networks. Neverblue just seemed to have all the countries available. The Let's Bonus offers are not set to private either on Adsimilis.
The Lets Bonus offers are on private and have a very small cap is what my AM told me.
did you build your ads around designer brands in general or more specific focussed for example on designer shoes, designer handbags etc..?
@nusolutionz definitely around types of clothing, around specific brands is asking to get in trouble with aff networks
Hey stackman, awesome post so far.
Im new to the forum and sorta new to fb.
I have been following this post and the other CTR bid post for some time and decided to do my own. I tested livingdeals.com on fb, targeting CAN, by States like Toronto, Edmonton, etc... payout is $3.00 suggested bid is like .29-.60 cents I'm targeting 25-45, Female, with Ads saying
90% off Toronto Massages
Get Mind Blowing Massages in Toronto that will make you feel great.
How much should I bid on this demo according to the suggested?
My Initial bid was .10 cents but no traffic hit so I decided I go higher.
I did .70 cents, had like 2 conversions.. but killed my ad spend to like .48 cents a click. And getting like 63 clicks.
Did I do this right? My CTR for one ad is about .114, or should I have slowly bid my way up to see more impressions and clicks?
Let me know if theres any feedback you can give me, you are the master!
Hey,
Yeah you did it right, just jumped around a bit.
If your initial suggested bid was .29 - .60, then you should bid about 15-20% lower than .29, so lets say .25
From there you want to build up at least 50 clicks, then you'll roughly know what your CTR will be, and you'll have a new suggested bid, then you slowly lower it down to about 15-20% lower than your new suggested bid.
That make sense?
Yep, that sure does! I'm going to try that and see what the results are.
Should I have also narrowed my city of Toronto down further and also add in a few kw, or do i do that as soon as I see the conversions go up? Thanks for the help!
@stacksofgreen
What do you mean exactly? You can narrow you city's down and use keywords, it's your call. Both will increase your CTR and lower your CPC so its generally a good idea but its more work because you have to make a lot more ads. Once you change the ad, or add keywords your add will then be reviewed again too btw
@hd2010
15-20% lower...
ie: If suggested bid id $0.99 i'd probaby bid around 0.80
Lol I am still waiting to be approved for a daily deal offer
@jroes57 - same here, been waiting over a week for groupon
Awesome info, I'm using a similar angle with reverse auction stuff. I was not targeting through cities tho, and the campaign was slightly breaking even. I'm retry with all this and see how it goes
Hi,
Sorry to re-bump an old thread but I'm struggling to get some of these daily deals authorised! When the non-US reviewer is checking the link it won't direct them to the offer, instead (like me since I'm from the UK) it directs them to a 'Win a free iPad or $300" page. How do I get around this without being banned?
Thanks
Lander , most daily deal can not use direct linking now ...
Can anything use direct? I've literally been disapproved for every direct link ad so far. I'll give the lander page a shot! Thanks
When you test your campaigns, do you put one in each individual camp & say if the payout was $10 - would you invest $10 into each ad for testing?
Thanks
@river
Compliancy is a lot more intense with daily deal offers now. Depending on the amount of ads i have I'll test each ad to usually 2x the offers payout. (ie: if the offer pays $3 i'll test each ad with atleast $6). It's better to test more ofcourse because 1 out of your 50 ads could bring in 50% of the conversions, but you also don't want to spend $800 on every campaign you test. So you need to find a happy medium
Thanks Stack, I've learnt the hard way - I started by adding 10 projects in a camp, then 4 e.t.c. Now I just stick to 1 per camp with a budget of $5-10 per camp depending on the payout. I'm working on my first offer & really trying to fine tune the CTR.
This is the kind of posts that took me from being always in Red to Profits . Thank you man
Awesome
Hey stackman, great thread.
Quick question, when you chose the angle ''Advertising designer brands to women aged 20-50!' - was this based off the daily deals which were actually running at that time?
Or did you just choose an angle with broad appeal irrespective of the daily deals on at that point?
What I mean is that I know that Groupon etc are constantly recycling new and old offers- should we focus in on what they are actually promoting or just pick an angle and try to convince users to sign up and search for themselves to see if any such offers are available?
@rawkilx
Ok i know exactly what you mean!
Short answer = pick offers that groupon (or whatever daily deal company your promoting) will actually have as deals or something very very close, otherwise they'll kick you off for bad quality. ie: a lot of your users not converting.
For the designer brands angle that was just chosen off testing 100's of angles and learning makeup, boots etc.. converted well and had high quality. Having your ad say "80% off apple products" might convert really well and you can make $3k profit in a day.. but you'll be kicked off the offer the next day. Better to make $1000/day for 6 months instead using an angle that will allow the advertiser to make a lot of sales and in return they'll <3 you and forever want your traffic.
So try to offer something in your ad wildly appealing but still on the lines of what the daily deal site actually offers!
The tread was started in 2011. Does it still work today? Any new twists to it?