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Good CPC but offer conversion rate is low, what to do? (17)

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My FB stats attached, as you can see my cpc is $0.16,
But the offer conversion rate is low so the EPC is $0.14-0.15

What can I do to make this campaign profitable?

I can't lower my bids because the suggested bid is $0.15-$0.28 its low enough
I can't improve my landing page because this campaign is DL
I can't split test the offer, there is only 1 offer (i split tested networks, and have the highest CR network)

So .. what would you do?

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at midnight change the bid to $0.1 and increase budget to $10,000.

See if you get traffic.

I did this for an ad where I was bidding $0.5 and CPC was around $0.25. Changed the bid to $0.2 and next day I was getting CPC around $0.1 though traffic reduced to around $200/day. You need to have a large demo for this to work.

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My demo is 2 million people.

The problem is the budget, my budget only $60-$70/day
I can take a loan but its a big step for me and i don't know if i can turn the campaign to profitable.
and the other scary thing is there is only 1 offer, if they will block me due low quality leads or any other kind of this, i don't have another offer to replace with ..

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test out new images, get a higher CTR and your CPC's will drop.

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A few things I'd suggest:

A. Ask for a slight bump so your in profit & have a low ROI camp.
B. Think of a unique angle & add in a Landing page.

If you want, drop me a PM & I'll try help.

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New angle ... My EPC is 0.60.. But my cpc is .40 with 0.5+ ctr... I will try this one.. Let me see if it helps me

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I am also struggling with cpc.. you can overcome with new angle and sexy images...

But what I can understand from your thread is.. You are not promoting right offer or you are not promoting offer in right way... 0.15 EPC is not good at all



This was my lowest EPC.. Anything lower than that I will not run campaign at all



Can you see 2nd EPC ?? Even 0.90 EPC I stopped my campaign.. Because CPC was around 0.55 .. It was not CTR problem.. my ctr is above 0.50%... Something weird was going on.. So I stopped facebook campaigns

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So my EPC sucks need to find another offers to promote, more broad.
BTW which aff network your pic from?

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Click dealer.. !

Try to narrow down the demo...if offer works go broad

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Huh? Please explain why would you stop your campaign if your EPC is 0.90 and your CPC is 0.55?

EDIT: nevermind, just realized that these are network EPC's and 0.55 was from Facebook

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Work on your body copy. This is usually what's going to drive your conversion.

Then if you test tons of body copy then build a lander and optimize it. This will bridge and help make the sale with some additional copy.

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Thank you Smaxor.

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Thanks Smaxor

One more question, if you have hight CTR and low CPC ads, and you want to move them to a new campaign or even create more of same ads
Do you give the new ads same CPC or you start again with high CPC to get traffic and then lower it ?

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Those are not network EPC's.. That is my EPC ... I am on low budget, So I can't run ads which is lower than 100% ROI...

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you are welcome to give me the 50% ROI even the 20%

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Haha I can guide you to success , meet me on skype : dinesh16251236

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well you already gave yourself an answer - youre not using a lander

USE ONE.

It will 1) increase conversions A WHOLE LOT 2) improve leads quality -->> bump bumpbumpbumpbump

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