✪✪ Ironman ✪✪ AFTER DARK ADULT WAP follow along ➨➨➨➨ (22)

i was thinking to start follow along and this is perfect timing. Few days back i pm'ed a mod here asking for lil help and he suggested me to start with exoclick + adult dating. i been running ads on exoclick from past few days with mixed results. so i am starting off fresh again with some actionable data from last campaigns.

goal for this follow along:

➊ Reach $300/day profit by the end of this follow along
➋ Create a workflow
➌ Get actionable data for every $ spent.
➍ Be disciplined and punctual
➎ Make this campaign pay for trip to Amsterdam Meetup in MAY!


i usually gave up early thats my main reason for failure with paid traffic. i have tried facebook, ppv,mobile, but never really made enough to justify full time IM job. this needs to be changed right now. so lets get started .....

Goals breakdown for this campaign:

find high ctr banners (>0.5%)
find high ctr lp(>40%)
test different offers to get min 4% cr (or more?)

traffic source
exoclick (wap) to start with , i will scale to other sources with winning combination

network:
f5 media

Offers in rotation:
[WAP] WildBuddies - SOI - UK
[WAP] BeNaughty - SOI - UK
[WAP] MatureDatingUK - SOI

DAY 1:

my main goal for today is to find winning angle/s. For now i will start with a basic rules LP. Here is one of my example banner..will post more soon


here is traffic and ad prices screenshot



for now i am just selecting mobile bottom spots on high traffic websites like xhamster and youporn mobile. Will add more once i zero on few winning banners
would like to hear any suggestions you got for me
stay connected

Hahaha! Cheeky!

For quality purposes I recommend to remove "free" and "why would you pay for sex" from your banner...

Originally Posted by scito

For quality purposes I recommend to remove "free" and "why would you pay for sex" from your banner...

No CC required is just as bad ;-).

You can use other catchy lines like:
- Why would you wank when you can also get laid tonight?
- 25+ Men get most messages!
- Are you 25+? Sign up now and get laid!

Just giving some ideas here, you should really try to avoid anything that would relate to the idea of the user being able to get sex for free. I've been in the same boat as you a year ago where I was thinking "but I need that to increase conversion rate!". It does work short term, but if you want to have a longterm campaign you'll need to make the advertiser happy as well.

In the end your photos are the most important part of your banners, so focus on split testing those instead of sneaking in references to "free". Hope it helps :-)!

I was burnt ALOT of money using "free" and "no cc required" banners. Don't wanna go into the story but my lesson learned is yours to heed.

Scito knows.

It's worth it, i promise. Read the tips in my 1st thread, apply them to this campaign. and with some work/split testing you'll have a bauss as profitable campaign within 10 days.

focus on pics testing and remove the word free or words confuse the viewer to get free access. Angle is about your ROI and the ROI of the advertiser, FREE is just the old fashion that you should pass

Originally Posted by scito

For quality purposes I recommend to remove "free" and "why would you pay for sex" from your banner...

test more banners. Or else you gonna fail miserably with just this.

yes, i have already removed free and other things. and added few more banners.i am spending more time creating banner and brainstorming new angles.

@kokofai. yes. i started with 10 banners, removed 3 due to free stuff & other things. out of 7, i am currently running 3 only.i am creating more banners with different layout and angles that looks promising so far

Don't worry about banner CTR either. It doesn't matter since you are doing CPM bidding.

Worry about the amount the banner spends relative to what it makes.

For LPs, just look at relative performance. Whenever you're doing LP split tests CTR shouldn't even be a factor of analysis - only relative revenue generated by each landing page. Ex. Landing Page Variant A generates $1000, Landing Page Variant B generates $1300. Variant B is your winner.

Originally Posted by dusklife

Actually there's a theory that the 'why the fuck would you pay for sex' line is intended to target guys who would usually buy hookers. Guys who would usually buy hookers theoretically also might be more likely to buy premium memberships.

Originally Posted by dusklife

Don't worry about banner CTR either. It doesn't matter since you are doing CPM bidding.

Worry about the amount the banner spends relative to what it makes.

For LPs, just look at relative performance. Whenever you're doing LP split tests CTR shouldn't even be a factor of analysis - only relative revenue generated by each landing page. Ex. Landing Page Variant A generates $1000, Landing Page Variant B generates $1300. Variant B is your winner.

Originally Posted by jtgjustin

This is true, however your CTR is a lot more valid at first.

For example, tossing 3 coins and obtaining 3 heads would not be considered an extreme result.

Statistical significance bros.

Originally Posted by dusklife

Yeah but if you are making decisions on CTR you can be (and will often be) making the wrong decisions. I guess it depends on whether he has the budget to wait for statistical significance or not.

But even with a small budget, I'd say it's better to make an estimate by what is actually converting rather than what isn't, regardless of CTR. I've seen too many high CTR banners and LPs flop when put up against lower ones to believe otherwise.

thanx for the great tips guys, i will keep in mind while running the campaign..

yesterday i havent ran much as my ctr was poor. i was bidding the minimum for uk, and most my traffic came from 1 site(xham). so i paused it and went back to creating more n more banners. i am naive at photoshop and flash so its taking me lots of time, but after creating so many banners in last 2 days, now i can crank out banners superfast (well, only a particular type of banners though,haha)
anyway here are my stats for 1 day run..



screen shot from exoclick..



as you can see most traffic is from xham with avg ctr of 0.09% , today i created a new campaign just targeting xham and with banners which goes with site style. and 1 more campaign targeting other sites. currently i am running around 25 banners after deleting all previous banners.



screen from tracker



and from F5


all 5 conversions are for same offer.i know this is too soon to cut out rest but i ll send more traffic to this offer than others.

link to banners old banners, i was running only 5 after deleting few for quality purpose.

http://vipimg.com/images/89213593240316182888.jpg

Looks like a good start to me! Are you tracking which O/S are converting? I think if you can find a trend there and possibly drop freq cap if needed you should be on the money...

One thing are all your banners in one campaign? I find that Exo will only send traffic to a few banners in one campaign so we tend to break them down into several campaigns consisting of 3 or 4 banners each.

i am using 10 banners each campaign. i also noticed big difference in ctr for same banners across 2 campaigns. for now i found 2 os converting well for me.

time for a new update. things are moving very slow. i am far away from profit or breaking even.

i created few new campaigns each targeting specific ad spot, found 2 spots converting decent but very poor ctr n roi, also found few slots that gives good ctr but next to none conversions. so today i switched the creatives between these 2 campaigns to see what happens. i found converting os but cant target carrier wise as my tracker shows *missing* for most clicks.so far i am only running 300x250 banner. i will expand to more sizes.

here are some stats from 16-17 feb
exo



tracker


network



i am getting terrible times getting ctr om xhamster, i spied on active banners on xham, replicated,recreated, improvised,twaeked them yet ctr is poor.

spend: $100
revenue: $52.8

LP ctr is not so bad in some cases but you might need better converting offers.

i achieved good ctr yesterday for a while but by the end of the day it went down. feels like i am back to square one, offer aint converting much, lp and banners ctr is poor .





will test more banners & lps... i dont have much options for offer here