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Advice On a flexible Lead Nurturing Workflow For Email Marketing (3)


12-14-2012 04:04 PM #1 sample1 (Member)
Advice On a flexible Lead Nurturing Workflow For Email Marketing

Hi Everyone

I needed some help / advice / guidance on a generalized workflow involving Lead Nurturing ( email not social ) . Generalized so that It can be done in different niches.
Somethings on building a content map , drip campaigns (for different segments of the list) , compliance checks etc for the email marketing campaign .

A general method for like keeping the list fresh longer (hopefully for 2-3 months not much longer) , increasing backend profits , etc .

My main goal is to build a team(s) for this task and how to guide them for this.
I have a worked on CPA for sometime so I can handle building a list and but want to outsource (to some extent) the plan and work later on from SLO to the backend .

Thank you

Angad

PS- I might not be clear above , please let me know if that's the case


12-15-2012 09:52 PM #2 sean3 (Member)

Do You mean you wanna create a list and need a general idea of how to proceed with it? i mean the type of content to be delivered to the list?

Hint: Trust is the Key !!


12-16-2012 07:30 AM #3 sample1 (Member)

Hi Sean
Yes something on those lines .But building a team for nurturing from followups ,segments to higher level manual nurturing also .?
Anything on this


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