Home > Paid Traffic Sources > Mobile

AdMob Volume Question. (7)

10-18-2012 10:15 PM #1 bizkiller (Member)
AdMob Volume Question.

Hey STM'ers

so i'm testing a few gaming app offers out on admob.

targetting one carrier. (it's the restriction..)

budget - is set to max $500,000
bidding - around 0.10

so, initially i had 3 campaigns with 10-15 ads in each of them.

when i first ran those initial 3 campaigns, i got good volume of clicks.

but after 3 hours. they just complete stopped.

I had good ctr, my budget wasn't depleted. everything was good.

left my campaigns at "run" status and waited for another day.

still no clicks. maybe like 10 clicks/ hr?

so, i copied those campaigns 10 times (fresh campaign from admob's point of view)

and ran those. but i started getting good volume again. wtf?

and then 3 hours later, volume = gone.

does this mean, i need to keep pumping out new campaigns?

anybody have any idea?

10-18-2012 11:30 PM #2 chize (Member)

What was your CTR and was this Android? Usually if you get a TON of clicks then traffic stops it's because your eCPM isn't high enough, but I've seen some funky stuff happen on Admob lately, use to be a lot smoother.

10-18-2012 11:38 PM #3 deondup (Member)

Check your account budget

If you set a $10k budget on your campaign and you only have $1k in your account then your ads will slow down.

And yes, its all about eCPM - high bids and high CTR = lots of traffic

10-18-2012 11:41 PM #4 bizkiller (Member)

Yes, this is for android...

and my ctrs vary from 1% - 1.5%

i don't think it's the CTR problem.

but althoguh.

my budget is set at 500,000 and i only have $250 deposited. perhaps that's the problem?

and has anyone noticed that the "accelerated spending" feature is gone? I can't seem to find it anywhere.

10-19-2012 12:26 AM #5 nissangtr (Member)

How did you get your campaigns approved? Could never get anything approved on admob.

10-25-2012 06:10 AM #6 peteperclick (Member)

They moved most of their mobile inventory to AdWords I believe.

10-30-2012 12:01 AM #7 jamescoops (Member)

Admob is still supposed to be for Apps (Android and IOS) - adwords is just mobile web.

Tbh though Admob is a shadow of its former self (pre google sale) - when was the last time they released anything innovative!?

If you ask me Google got a great deal paying just $750m for them ... how big would Admob be now if they had stayed independent?

Home > Paid Traffic Sources > Mobile