My (7) strategies to making $x,xxx+/day campaigns (30)
Rohail started an awesome thread in early in 2012 on how affiliates manage their high volume campaigns. It discusses how to track a mega amounts of clicks, manage all your data (while its coming in from 10+ traffic sources to 10 different offers and 5 different networks), and how to stay motivated once you start hitting $5k+ a day.
…BUT what about getting to that $5k a day in the 1st place.
That's what this thread is about!
The $5k - $30k / day campaigns are here right now, they exist and you just need to try hard enough to get to them. If you have the mindset "it was easier during the acai berry days, you're a fool and your preventing yourself from success".
Below are some of my main strategies to hit these mega profit campaigns.
1. Thinking big
- If your not thinking big, you won't become big. Dream big, and then figure out how to implement it because dreaming without strategy and action is for suckers.
2. Big traffic sources
- The most important factor to big campaigns are your traffic sources. You need a traffic source (or a collection of sources) with the potential to spend $xx,xxx/day.
3. Broad angle/demographic
- To go BIG, you need BROAD. Being a longtime Facebook advertiser i taught myself to always be targeting, because targeting helps increase conversions. BUT then i have to run 10+ different campaigns with different angles to hit big $. To hit big $ from the get-go, you need to go broad without lots of niche targeting.
4. Trends (catching on early or starting your own)
- You can catch on and ride a trend right when it starts!
or
- You can start your own. Sometimes it happens with luck, other times you see the potential of a well converting niche and modifying the marketing/message behind it so it applies to a larger/broader group.
5. High payout offers
- You don't always 'need' mass traffic for big campaigns. High payout campaigns can easily yield you $x,xxx a day profit with smaller demos (this type of $x,xxx a day campaign is more rare in CPA advertising)
6. No Caps
- If your offer(s) have caps, that an INSTANT punch to the face. Your campaigns are instantly limited to the volume you can do
7. Milk it while you can
- Your big campaigns won't last forever, hustle and work your ass off when you find your big campaign because they don't come everyday.
What other tips do you have for getting those BIG campaigns?
Going broad is key, but getting your ago demo right is also very important. Use the plethora of tools out there to get your age demo right from the start, and start refining your campaign from there.
Ex: Targeting an insurance campaign to an age group of 50+ year olds yields greater performance than any other age group.
One thing I'm looking for (especially in gambling, but it definately applies to all kind of offers that have an option for it) is follow up sales / recurring commissions. Think about subscriptions - you push volume hard, and even when the campaign starts to die, you have a (hopefully) high numbers of recurring commissions you are still banking from. Sometimes tough to find these kind offers, but once you hit them you are well backed up in case the conversions drop off after some point which is as we all know going to happen at one point anyway.
Maybe this can get your mojo flowing
$XX,XXX /day Niches of the last 6 years (in no specific order)
- Acai/weight loss
- Muscle growth
- Enlargement
- Ringtones
- Credit Reports
- Auto Insurance
- Broad general dating
- Coreg paths
- Adult dating
- iPad Sweepstakes
I'm sure im missing a couple other main ones..
1 interesting approach is to take a spin angle on 1 of these large niches!
Jordan I believe you can add the following to your juicy (very juicy indeed!) tips too:
- Think for the advertiser, not yourself
This is a very important mindset because I know a lot of people out there just promote the offers for profits. However, if you do not understand what the offer is about and what your advertiser want, and send them shitty traffic (that convert for you, but not the advertiser), you would be barred from the offer. Don't mind the initial losses, sending them good quality traffic is the key to maintain yourself on the offer and make $xx,xxx/day.
- Maintaining a good relationship with advertiser
Needless to say, this is where it determines your pay bump, making your competitors more difficult to compete with you. Competitive advantage eh?
These are my points. Hope they make sense too! 
Good point kokofai, if everyone makes money in the deal then there's no short lived campaign. Great post Stack, as always.
The biggest one in my eyes is scaling. I often see people running on 1 traffic source only, expand that bitch & test other sources. Never listen to anyone regarding what traffic sources do well, go test them yourself & it will pay off. The second biggest is to be a cocky mother fucka, show that your serious by calling publishers on the phone or via skype, bypass the network & reach out to people direct, don't be afraid to ask.
Good tips.
Jumping on trends is one of the smartest things you can do. Whilst predicting them is the big money.
Nobody 'knows' what will be hot 12 months from now. But you should still take your best educated guess and try to plan for it.
You only need to be at the bottom of one honey storm to get very very rich.
The last tip, "milk it while you can" should be tattooed on every affiliate marketer's balls.
Stacks for president!
Thinking BIG, High spend traffic sources and offers with no caps. This is bread and butter to intermediate affiliates wanting to level up into the mid x,xxx to xx,xxx a day that's for sure.
Also I know you've read it a 1000 times but chances are when you start hitting big campaigns you are going to get comfortable, don't. You could wake up tomorrow with the offer pulled and its by by money train! Always be on the look out, treat AM like a real business, do work everyday even if you're pulling in massive money always be on the lookout for the next money train. And when your first big campaign dies I believe thats the biggest kick in the nuts people face, more demotivating then not being able to land your first $100/day haha, it'll break strong men into tears!
Constant progression, forever moving like a freight train with its breaks cut!
When you talk about trends, are you more referring to offers that get hot? Or say Fantasy Football is getting mega searches on Google as a trend and create an angle with an offer?
^^ He's basically saying Gangnam Style....
Not so much offers more so topics that are hot. Any product Oprah or Dr OZ mention on their shows. Or any big event, war, election, celebrity death etc.
Trends can go both ways
A) A trend can be around something happening in the world (like Gangman style) or how acai berries we're famous for losing weight. Which was then turned into an affiliate offer, but if you were a bauss affiliate you could have used the acai berry concept in your landing page before acai berry offers were even out
B) A trend can also be a batch of offers that are doing really well, such as Auto Insurance on Facebook. Around 2010 its unlikely anyone was making more than $3k/day with auto insurance on Facebook, but someone got the right mix of ads/angles/landing page down on Facebook and an affiliate trends started where a large number of affiliates were doing $10k+ a day with auto insurance on Facebook. If you were one of the early ones then you probably made quite a bit of $, and if you came in late you probably made a lot less.
OMG, I was literally thinking of starting a similar thread!
Many thanks, this is exactly what we need 
Thank you for this thread, buddies.
Can you share some ideas to connect the dots between the trends and the way to market the offer.
In my case for example, I've never been able to get success with the "Do you think {celebs} is {whatever}? Answer and win an iPad" approach.
What am I doing wrong? Wrong offer selection? Demographic that doesnt match the offer? Or maybe my approach is too naive?
Originally Posted by julien
1) The celebrity must be hot right now. Justin Bieber is touring across the world ? Get his tour dates for every damn country and plan your campaigns accordingly. He'll be featured on a shitload of newspapers / tv stations in that country. Take advatange of that and target (For example on facebook) people connected to these countries, to these shows, to these sites. Basically everything that is directly related to the current tour. Hype dies out fast, take advantage of it while it's hot.
2) The offer must appeal to the demo. With Justin Bieber, teens are likely to be eager on Ipads / any shit young premature girls want. An ipad offer will probably do much better than a walmart vouchure. Think about what your targetted demo is looking for / likes to buy / get for free to make the deal attractive.
While the above example is somehow tricky due to a huge demo being underage, it's just an example to show my idea on it. This angle can be applied to anything. Basically as soon as something's featured on TV and gets popular, there are shitload of targetting options that seem very broad but in the end are pretty targetted.
Example: Someone could be kicking ass selling the specific type of shoes PSY wears. And his glasses. I mean shit, who wouldn't want those shoes anyway. Now people are just in a much better position to do what they want to do - get drunk, hit town dressed as PSY, Gangnam shuffle down the main street, yeaaaah.
BTW, anyone got the retail capacity to do that? Easy money IMO, especially with halloween around the corner.
Thank you fjk87, zeno.
Hmmm, food for thought, for sure.
I will try a concept or two soon, I'm a bit tired of dating and its competition, I definitely need to diversify my campaigns.
Maybe it will be the time to open a new follow along thread, so I can figure out what I'm doing wrong with sweeptakes.
Wow fjk87, that tour schedule idea sounds like one you should have tested on your own
Originally Posted by zeno
At least someone is ridin' the wave! I've seen some other PSY-related items as well, mainly ones branded with that caricature.
Originally Posted by julien
Sometimes angles just don't work, there doesn't necessarily need to be logic behind why its not working. Maybe selling free ipads using Gangnam style just isn't good, it's pretty hard to connect those 2 things anyways.
It could be for reasons @fjk87 said, or it could simply be celebs questions to win ipads isn't a great angle to approach sweepstakes with. I say this because iv'e tried similar styles with no success
@Zeno
SEO'ing and PPC'ing the hell out of gangnam style costumes would be awesome. You could buy 1000 glasses and wigs from alibaba for probe $1 a piece and selling together for $30.
I love those threads, for me they are equally or even more important that campaigns explained.
2. Big traffic sources => this is what I need now, I want to focus on traffic sources that I know I can spend a large amount of money, then optimize from there. No it did not occurs to me while sleeping, you said it all many times, but know I feel it !
When starting or less right now (currently doing mid xxx/day profit), I have always focus on ROI and actually became quit good at it :-) but man, I want so bad to exchange my 300% ROI campaigns to some of yours 50% ;-)
Keep it coming guys, this thread is the missing piece to go big, at least for me :-)
Originally Posted by stackman
like - "over 40 and single? meet someone in your area" compare to "meet singles in your area"
and I guess since this might lower the conversion rate, what can you do to still make it profitable?
Broad USUALLY will mean a lower conversion rate and lower ROI. It's the trade your making so you can earn more actual NET profit.
@magnum
When i say go broad, it means targeting a big group of people with an angle that applies to all. This doesn't have to be YOUR recipe to make $, but its how you make the MOST money.
So its not just the title of your ad for your campaign, but its the overall concept of your campaign.
Dating isnt the best niche to use this example for because dating is all about niches, but for example a person advertising "fitness dating" or "dating for seniors" will probably make less money than the person whos advertising dating hookups for all ages, and thats because dating hookups for all ages has a MUCH bigger demographic (more people to target and to convert).
Originally Posted by stackman
Originally Posted by Connaissance
@Connaissance - good idea. It's not like it's highly competitive intelligence (let's face it, even if the entirety of STM jumped onto Facebook spending $xx,xxx a day there'd still be inventory to spare) and it's kind of tricky to find out if you're going to suddenly hit a ceiling at $xx,xxx without actually spending it first.
I'm by no means an $xx,xxx a day affiliate yet, but I know from speaking to people who are that the following platforms have nearly infinite spend potential:
- Facebook. Obviously.
- RTB media buy platforms. I think SiteScout has this sort of reach. ClickCertain were certainly claiming they do. In general, if you can get into the big AdX/Rubicon/etc RTB exchanges - well, multinationals advertise there.
- Google adwords on suitably huge niches. I know, they hate affiliates, but they DO have volume.
- Private media buys. There are an astonishing number of sites with a million-plus page views out there that are open to a media buy and aren't run by a giant corporation.
Sources I'm not sure on, but I THINK have that sort of potential (anyone care to tell me if I'm right or wrong?):
- PoF. From what I've heard, PoF is more of a medium- $x,xxx level platform, but I believe it's theoretically possible to get into 5 figures. Anyone?
- PPV. I know LeadImpact can spend $x,xxx comfortably, not sure about higher than that.
Originally Posted by caurmen
A thread like this should be mark as sticky don't you guys think so? Go go go mods!
Originally Posted by kokofai
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