I've seen this said multiple places, and even seen offers that tell you not to send traffic on weekends because of poor conversion.
Is this a verified phenomenon for anyone else? I know I was popping insurance all weekend and got one conversion out of 1500 impressions. Can I expect the week to be better?
I've noticed in Europe, sweepstakes dont convert on tuesdays and wednesdays. lol
Never understood why.
Just live by your data and never trust your instincts.
I finally figured out why I was able to send 2000+ views to this offer with only one conversion.
The offer's landing page looks like absolute shit in IE7 and the zip field and submit button are below the fold! If you're the type of person who installs adware toolbars you're probably the type of person who doesn't upgrade their browser.
Lesson learned!