First off, I realize I need to get more organized on some things and that I'm lacking some capability like better analytics on my tracking. I decided to just jump headfirst into everything as I find that I learn best by doing.
Right now I am targeting a dog training offer on facebook. I've put up two ads that are getting about .13 CTR. Its just started to run on facebook so i've only gotten 37 clicks but I have noticed that my landing page ---> to offer page has only 1 click out of that 37. So its bad. Any critiques on my landing page please?
http://unrealspecial.com/zoo4
One idea would be to cut down the 4 seconds off of the beginning of that autoplayed video...
heres my actual facebook ad 
I am not experienced enough to advice you.. however, as a viewer.. the Red heading is not very clear.. make a bit big or use another font or color to make it more prominent..
I may be wrong though
Alright so I ditched that dog training thing. Thought to myself that I wouldn't really want to be zapping stuff at my own dog so why would others. Right now I'm trying the christian singles route. I'm struggling with the conversion rate from my lander to the actual offer. I'm using the christianmatchmaker.com offer. I've had 20 clicks and 2 conversions from my lander which is pretty awful. Here is my lander http://unrealspecial.com/christian I kinda borrowed the format off someone on here but made it my own with images and almost everything else. This format seems to be working ok on my other campaigns (im getting roughly 30% conversions from lander to offer) but is terrible on this particular offer. Let me know what you guys think...
I would probably remove the "and its free" line. Cuz no dating offer is really free. Also, I would change your headline around a bit. Make it more prominent first of all, and make the benefit crystal clear.
The guy in the tuxedo on your landing page is Victor Newman from the Young And Restless. I don't watch Soaps much but doubt he's a god example of a Christian.
Thanks to both of you. Think maybe i'll replace the photo of the soap star, I bet theres a good percentage of my audience who knows who that is lol.