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Converting LP, not converting offer (6)

09-13-2012 03:19 PM #1 qhead (Member)
Converting LP, not converting offer

I'm running a gift card offer and my LP (which is basically from 30pd tutorial) is pulling 40% CTR but as soon as I started to scale it up, offer is not converting any more. CR dropped from 5% to 0.99% and now I'm running pretty much 0% ROI. Early on I was bidding company's website which obviously affected conversion but with the combination of MediaTraffic and their traffic, campaign was producing $1 pd

I'm thinking the whole "you are the winner" bullshit is raising false expectations about what's next even I have the "how to claim your price".

I have offers from Peerfly and Neverblue in the rotation so I doubt the problem is in network.

So what would you guys recommend and has anybody had similar situation? I'm going to do testing of course but I would appreciate if somebody could save me a bit of time and money with their wisdom

09-13-2012 03:41 PM #2 dario (Member)

Often the freebies campaigns last few days, sometimes even less, depends of the quality of your traffic (if it converts or not for the advertiser). IMO "You are the winner" is not to be used if you want a long lasting campaign.

Interesting read about your issue
http://www.oooff.com/php-affiliate-s...g-and-shaving/

09-13-2012 03:53 PM #3 qhead (Member)

Quote Originally Posted by dario View Post
Often the freebies campaigns last few days, sometimes even less, depends of the quality of your traffic (if it converts or not for the advertiser). IMO "You are the winner" is not to be used if you want a long lasting campaign.

Interesting read about your issue
http://www.oooff.com/php-affiliate-s...g-and-shaving/
That's some good stuff from Smaxor, thanks for the link. I think I'm going to do more business with A4D soon Though being separately approved for each campaign is annoyingly slow.

09-13-2012 03:57 PM #4 dario (Member)

Quote Originally Posted by qhead View Post
Though being separately approved for each campaign is annoyingly slow.
I agree but that's the reason why A4D offers' convert better than Peerfly's

09-13-2012 08:11 PM #5 zeroonedigital (Member)

The problem is the offers you are running, your traffic, and your campaign angle like Dario suggested. Email submits all scrub eventually unless you have very good quality traffic. By very good traffic that means 18+ users who actually try to complete the path, as opposed to users who only enter an email. I've run a lot of submits on PPV and quite honestly it's not worth it. I've had a few things that ran for longer than a month, but eventually they scrub and they just end up being a bitch to manage....... Also with Media Traffic's minimum bid at $.015 you're paying $15.00 cpm minimum, which is way too expensive for submit offers. Now granted, your ctr is high enough, but in the end I don't think it's worth the trouble for a $1/day campaign........

09-14-2012 06:22 AM #6 qhead (Member)

Quote Originally Posted by liamtheterrier View Post
The problem is the offers you are running, your traffic, and your campaign angle like Dario suggested. Email submits all scrub eventually unless you have very good quality traffic. By very good traffic that means 18+ users who actually try to complete the path, as opposed to users who only enter an email. I've run a lot of submits on PPV and quite honestly it's not worth it. I've had a few things that ran for longer than a month, but eventually they scrub and they just end up being a bitch to manage....... Also with Media Traffic's minimum bid at $.015 you're paying $15.00 cpm minimum, which is way too expensive for submit offers. Now granted, your ctr is high enough, but in the end I don't think it's worth the trouble for a $1/day campaign........
MediaTraffic is $0.02 nowadays and I agree that it's hard to get it profitable. I have been looking for actual products to promote and currently I'm deciding between few verticals where to focus. I believe that when you wander into products, you might as well focus on the vertical itself at the same time so you can cross-promote offers and so on.

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