Not sure if this has been discussed, but if not then here goes...
I think a good idea would be a glossary of terms for beginners like myself.
What is the difference between conversion and CTR?
What is a vertical? I think it means an offer, but I just want to be sure.
If I can think of any other words I need help with I'll post here.
Check the 40 day guide - i included a table of definitions for key terms in there
CTR = Click Through Rate = Number of Clicks / Number of Views x 100%
CR = Conversion Rate = Number of Conversions / Number of "Views" x 100%
A vertical is like a market:
- dating
- diet
- bizop
- gaming
- etc etc etc
Wow thanks! I must have accidentally moused down through the PDF to page 37 and it was on page 33. Somehow I jumped from page 17-37 lol.
Thanks tijn.. I need checked and got them from the 40 day guide..