Anyone know what this is about? Facebook says I got 3 clicks but in Prosper I got like 10 clicks. Anyone know why this happens or what is happening exactly? Are the other clicks I'm seeing in Prosper not actually real even though they all have unique IPs?
Dont worry at that volume
If its 1000 x ie 3000 vs 10000 then its worth looking into.
There are a number of things that could be happening:
1) bots
2) duplicate visits
3) users from spy sites
4) organic traffic
if your concerned - check IPs and referrers