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How to drive traffic to Mugshot Site? (4)


08-01-2012 05:37 AM #1 usernameistaken (Member)
How to drive traffic to Mugshot Site?

How would you drive traffic to mugshot sites? Just target specific cities?
What kind of headline, body, image could work?

Head: Got Arrested? Cant find a Job?
Body: Got arrested in {city} and cant find a job? Remove your mugshot and wipe your criminal history from the net today!
Image: Some guy behind bars

I am trying to drive the actual criminals / arrestes to the website to pay a fee to remove their mugshot from the web.
Doing the usual SEO stuff but want to scale it with paid traffic.


08-01-2012 10:24 AM #2 tijn (Moderator)

Dating sites - Pof - Are you dating a rapist? Etc etc
Parents on Facebook - is your kid friends with a pedofile?

Ton of angles you can use.


08-01-2012 12:26 PM #3 usernameistaken (Member)

Thanks but i cant monetize worried parents or neighbours. I need to drive the actual criminals to the site course they are the ones paying to have their mugshot removed.


08-01-2012 12:46 PM #4 tijn (Moderator)

Ah sorry - it would have helped if i read the last paraghraph of your first post. Doh!

Thats a lot harder.

Key will be to brainstorm reasons why they want their mugshot removed, like you have started doing.

* Insurance
* Jobs
* Credit
* Relationships

Then build angles around that.

The other one to try would be targeting their Names on adwords.
Your gonna have a shit ton of ads with very low click volume, but there might be a way of automating it.


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