Hello,
I launched my first Rebill campaign on FB with a very nice looking Farticle.
I havent sent much traffic to it yet, but right now my CTR from page to offer is 8.49%
Is this OK? Or should this be higher?
it's a bit low...but in the end it's the epc that counts...but try to get a 20-30% ctr..maybe there is a disconnection between your ad and your lp which causes the low ctr
Ideally you're looking for a 20% + CTR from my experience with these type of offers, off FB. I haven't found much success with anything < 10% to be honest. 15% even difficult for me to make profitable at times. Are you going to internal iframe page in FB/Fanpage or directly to your landing page from FB Ad? Assume the latter and if so, I would recommend rotating at least 3 different styles of landing pages. Type of products you are running (safe to assume Skincare offers perhaps?) can dictate style of lander. I would poke around on FB or even media buy placements such as msnbc.com, weather.com, etc. and find similar ads to what you're running and see what guys that are running traditional display ads are using which work just as well off FB if that's the route you're taking here! Good luck!
Aim for at least 20%