Does anyone here have experience with creating offers exclusively for mobile handsets, particularly longer-form lead gens? I've created host and post offers for dating, education and debt and am wanting to port these over to mobile.
Now on the web side, step-by-step, javascript fueled lead gen forms are great in that they walk the user through very simple questions and convert much better than dropping the user on a form with 10 fields of contact information. I've tried to port something like this over to mobile, but am having minimal success ($100+ cpas on lead-gen funnels that require < $30). Long forms, which ive also tested, are doing slightly worse ($120).
Now I know that mobile is all about optimization on the TRAFFIC side, however Id like to give myself as much of a headstart as possible in terms of the pages Im testing. So has anyone out there done something similar and if so, what types of pages have you found to be most effective for these types of campaigns? I'm not looking for any handouts and will be testing everything myself of course. Instead looking to create a dialogue and swap some ideas so that myself and other stackers can start building out some diverse mobile campaigns and start differentiating from the typical zip/email submits, ringtone and coreg campaigns that dominate the space.
Recommendation: go check out all the long forms on mobile affiliate networks (ex: Offermobi).
yeahmobi has one edu offer which rocks. You can reach their AM for more info about how did they create the offer. As i know, they are very open and would like to share.