Newbie (first campaign): Micro-niche web site (15)
Hello Stackers! My first Follow Along.
I will launch a new web site with ads for the US market for garden-loving people. The intended user is a homeowner who is looking for information about a specific garden-related term/process.
I have taken some steps so far. Initially, I used Market Samurai (MS) to find a suitable two-word phrase that the web-surfing garden-people will use (hopefully) when they search via Google.com for information about this specific term/process. This two-word phrase will be the web site's theme/main category. I also used MS to find 3-4 related sub-themes/categories. These will be the sub pages of the web site.
The two-word phrase (two keywords), which I will use when I buy the domain www.Examplekeyword1Examplekeyword2.com, has 50-100 daily broad match searches in the US (google.com) according to MS. MS indicates that the 'phrase-to-broad' percentage (PBR) is about 45%, and that the seo competition (SEOC) is about 60.000 web sites, i.e. 60k web sites globally mention this two-word phrase, in that order (word1 word2). There are no web sites that mention the phrase in the domain URL.
Quality is King, and I am convinced that I need quality texts, focusing on this term/process/micro-niche, in order to attract web surfers. My first language is not English, and I plan to spend some money on this campaign, so I am willing to commission some top-quality content writers. In fact, I have already comissioned an academic 4-page article from an essay writing online company. Once I get the text, I plan to use it (re-write, add, 'spin') in the best possible way to fill all parts of my web site with quality content. I will try and make everything related to the main theme/category and the 3-4 sub-themes/categories. In the near future, if I need to, I'll order some more articles.
I plan to build my site in WordPress, and to host it on Godaddy, Hostgator or similar.
In summary, the web site will provide garden-loving people with up-to-date and valid information about the term/process in question. I plan to put ads on the site. Perhaps also write an eBook about this micro-niche and sell it, on my site, via Amazon. I do not know everything yet - there is so much that is new to me -, but I am sure most things will be solved along the way.
Just thought I'd tell you guys abuot all this, and I'll keep on updating this thread. It's nothing special, I guess, but this is my first project (of many to come) towards my dream: stacking that money.
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paid traffic ---> CPA Offers, not paid traffic to sites, if you're newbie in the paid traffic arena, learn up the basic first, will free you a lot of from frustration, my 2 cent
Hi bakaleto.
What you are referring to is largely internet marketing via search engine optimisation, SEO. If you want to go down that road instead of the paid traffic route, you will quickly realise that the majority of discussion on here is not about what you are doing.
While your head is in the right place, there is a lot of money in SEO for those who do it right, you need to understand how to build a solid and believable link portfolio, so to bring up the rank of your website in the eyes of Google. It is not enough to just write really good content, although it helps. You need to destroy the competition. Have a look at the top ranking position for your keyword and decide whether you can get in there or not. There are market samurai tutorials on thechallenge.co which explain how to analyse the competition in a more in depth way.
Also remember that Google does not like SEOers and actively works to bring them down, to take away their rankings in their forever long quest to deliver quality results to the end user. You will always be in battle with Google, therefore constructing a business model around something that is volatile, unpredictable and does not care about your success.
Have a look around here. Read the newbie guides and try to understand the payed traffic method of internet marketing. It might just appeal to you more. There is enough information and support in these forums for you to succeed a billion times over.
@faction : well said
I stopped doing SEO after realizing its much harder than I thought. Also micro niches dont really work because google wont rank sites by the domain name keyword rich aspect... intead they will give higher more authorative sites a higher ranking even if yours is more niche specific...
Thank you guys soo much for your accurate advice! Will continue both with this project (partly to please garden-loving wife) and with the reading-up of all the guides and threads in the the excellent STM forum. Will try PPV/CPV as soon as I understand what it is.
I already have another site that yields 0.5-1.0 US $ per day, and having a second seemed like the natural next step for me, and it would bring me savvy incomes. But I guess all here are telling me: Bak man, there is lots and lots of better and more profitable ways to stack that money ;-) Which I appreciate tremendeously.
you can always up the profit till certain level, the n sell at flippa.com
I would advice you to think long and hard about if you want to get into SEO or paid traffic. I started out with SEO only to realize that sooner or later a monkey, donkey, alligator, turtle, panda, penguin or a fucking sonic-the-hedgehog google update is going to ruined it all anyway. I wasted one year on seo, and lost a lot of money in the process. I mean it's a good learning experience, but I regret now that I did not get into paid traffic right away.
I have quite a bit of experience in SEO. I've worked with a few amazing SEO'ers. If you reach your goal in a keyword that has a the potential for return, your gold. If you don't know what your doing, save up $500 a month and pay someone, that $500 will become irrelevant soon enough if its a profitable keyword. Knowing what your doing is key in SEO and learning it can take years, either pay for someone to do it, or pay for them to teach you.
my small .02 cents.
Thanks for your advice guys, appreciate it. Will keep you posted.
SEO scares the feck out of me, with those google updates all the hard work is washed away in seconds haha
Couple of SEO business' gone down the gurgler past month in Melbournnee
Thx guys, you are teh best. Tell you Stackers what I'll do. First, I'll finish this micro-niche web site thingy (described in this thread), just as a side project, since it is somewhat related to gardening (my partner's hobby). Then I'll start a new project, more related to paid traffic. I.e. following the STM 40 Day Guide. I will go the full time, and I will be persistent. It'll probably be along the PPV route, incl. hosting, CPVLab, tracking & optimizing, the workz. Will post a new, separate Follow Along for that.
Omg, after aquiring domain name from namecheap, I found out that it takes 60 days before I can get EPP code and transfer it to Beying Hosting. I do not want to wait for that. I want to start stacking this summer. Well, maybe I should try the other path, FB. 
What? I don't see why you need an EPP code to start anything. You don't need to transfer your domain to a different registrar. All you need to do is change the nameservers in the Namecheap control panel to have it correctly point to your host should you change hosts, and that takes 0.5-48 hours in my experience.
OR host your domain on the domain registar, point the ip address to your webserver, this way you "control" the domain
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