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Prosper202 & POF tracking (4)

05-05-2012 12:43 PM #1 fjk87 (Veteran Member)
Prosper202 & POF tracking

Hey guys,

I'm just starting out and trying to find the best possible way to track POF campaigns using prosper202.

From many posts I've checked out, there are literally tons of suggested ways, of which I took many as a 'base' for my tracking idea.

There just one thing I'm kind of stuck with:

Let's assume I uploaded using the uploader to POF a campaign that's split for groups of age and in total 5 images, 5 descriptions and 5 headlines.

Am I right that the best way to really track every detailled stats for each possible combination of image, description and title is to use the &t202kw={creativeid:} at the end of my tracker ? I am only talking about direct linking in this case.

Please correct me if I'm wrong, really tried to browse through tens of posts about Prosper202 & POF and that seems to be the most reasonable way as far as I can think of.

Thanks in advance for your help!

05-05-2012 04:22 PM #2 robbin (Member)

What i do to track my POF campaigns is as follow:

I point my P202 tracking link to the follow script:

<?php
$c1= $_GET['c1']; //Gender
$c2= $_GET['c2']; //Age
$c3= $_GET['c3']; //State
$c4= $_GET['c4']; //Headline
$t202kw= $_GET['t202kw']; //Creative

$agegroup = '';

//rather than having a separate camp in 202 for each age group,
//track them in one of the C variables and use POF's {age:} token
//to automatically figure out the age group
if ($age >= 18 && $age <= 23) {
$agegroup = '18-23';
} elseif ($age >= 24 && $age <= 29) {
$agegroup = '24-29';
} elseif ($age >= 30 && $age <= 35) {
$agegroup = '30-35';
} elseif ($age >= 36 && $age <= 41) {
$agegroup = '36-41';
} elseif ($age >= 42 && $age <= 47) {
$agegroup = '42-47';
} else {
$agegroup = $age;
}

//simple redirect split

$redirect[0] = "http://domain.com/test/lander1.php?"."&c1=".$c1."&c2=".$agegroup."&c3=".$ c3."&c4=".$c4."&t202kw=".$t202kw.""; //DL generated by prosper202
$redirect[1] = "http://domain.com/test/lander2.php?"."&c1=".$c1."&c2=".$agegroup."&c3=".$ c3."&c4=".$c4."&t202kw=".$t202kw.""; //Direct LP Link

$number = mt_rand(0,1);
header("Location:$redirect[$number]");
exit;

Then i use the following P202 tracking link in my creatives:

http://www.domain.com/test/lander.php?t202id=1922&c1={gender:}&c2={age:}&c3={ state:}&c4=HL1&t202kw={creativeid:}

The tokens in my creative link will be replaced by the actual value, so c1={gender:} becomes c1={maleorfemale:}

Then what this script does is it takes the variables and passes them through to the P202 tracking link and the affiliate link.

And what the script also does is instead of putting the actual age of the user in the link it categorizes the age into age groups which makes it easier to read the data.

By doing so i don't have to manually put the gender/age/state/headline/creativeid in my tracking link.

This way i can use 1 link for all my creatives.

I hope this makes sense.

05-07-2012 07:43 AM #3 fjk87 (Veteran Member)

Thanks for the detailled answer robbin.

Right now I'm using (direct linking) the creativeid: after the t202kw= to track what converts best (by this I'm getting the exact creative converting best).

Am I correct that with your script, it's basically like tracking results for each campaign divided into age groups ? If so, I haven't figured out yet what you mean by 'I point my P202 tracking link to the follow script:' - how do you do that as from my thin experience with prosper, I ahven't found out the possibility to point the tracking link to the following script when using direct linking ?

I mean how to do connect the tracking link to the script you created ? As the link you provided includes lander.php I assume you use a landing page, how to set up for direct linking ?

05-09-2012 08:50 PM #4 robbin (Member)

Originally Posted by fjk87

Just follow these steps to point the tracking link to the script:

In P202:

1. Setup your campaign like you would normally do

2. In step #4 Landing Pages: set the URL from the script as the Landing Page URL

3. In step #7 Get Links: Setup your tracking link and point to the lander you just created in prosper.

Now your tracking link should point to the lander (script).

Let me know if you need more help.

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