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Looking for high volume test traffic / impressions. 2 Billion impressons per day. (12)


05-04-2012 06:18 PM #1 BeyondHosting-Tyler (Member)
Looking for high volume test traffic / impressions. 2 Billion impressons per day.

Hi Guys, we need the ability to do some testing and need a way to simulate 2 billion unique impressions to a advertisement per day. Where can we buy/generate something like that?


05-05-2012 07:59 PM #2 BeyondHosting-Tyler (Member)

Seriously no one?.......................


05-05-2012 08:50 PM #3 jlang (Member)

Check out http://adonnetwork.com/ . Buy the cheapest RON they have. Probably going to be bad traffic, but if you just want impressions it might work well.


05-05-2012 09:09 PM #4 dario (Member)

Quote Originally Posted by jlang View Post
Check out http://adonnetwork.com/ . Buy the cheapest RON they have. Probably going to be bad traffic, but if you just want impressions it might work well.
Lol.. You also need 1million dollar a day


05-05-2012 09:24 PM #5 ScottKevill (Member)

Quote Originally Posted by BeyondHosting-Tyler View Post
Hi Guys, we need the ability to do some testing and need a way to simulate 2 billion unique impressions to a advertisement per day. Where can we buy/generate something like that?
Define unique.

2 billion unique IP addresses is roughly half of the IPv4 address space.


05-05-2012 09:47 PM #6 deondup (Member)

Contact SiteScout direct and ask about this. You should be able to win a TON of INT impressions for 1c - providing that you don't care about traffic quality


05-05-2012 11:01 PM #7 jlang (Member)

Quote Originally Posted by dario View Post
Lol.. You also need 1million dollar a day
They have much better rates if you contact them.


05-06-2012 12:32 AM #8 nusolutionz (Veteran Member)

2 billion unique impressions (1/3 of the whole mankind) in one day is kinda impossible. Facebook serves around 100 billion a month ~ 3.3 billion /day ..and these are not unique impressions.

maybe a botnet will do the trick if you just want to "simulate" it


05-06-2012 09:49 AM #9 zeno (Administrator)

I think he's looking for a simulation to test the handling of massive volume, not buying real impressions and actually delivering the ads. That would be ridiculous! 2 billion uniques might not be easy though... you'd need something that loads the advertisement ~25,000x per second. Something like blitz.io perhaps if they could tweak the test to run that many multiple streams whilst eliminating any and all types of caching? The other thing is how much bandwidth is that going to use... I mean downloading even a very small text ad 2 billion times is going to a lot of data.


05-06-2012 11:04 AM #10 ScottKevill (Member)

2 billion unique IP addresses is not just not easy. It's impossible, as I implied earlier.

The load-testing aspect is fairly trivial though. A few Amazon EC2 instances should do the trick using a high performance HTTP load test client (hint: not 'ab').

The original request was somewhat vague. If testing unique IPs is essential, the IPs can be randomised at the server end before your ad server sees them (or modify the ad server to include that ability). If the "unique" requirement was just to avoid the cache, then that's a non-issue.

However, I'd question why you're trying to offer hosting services at this level without understanding these things.


05-09-2012 07:27 PM #11 BeyondHosting-Tyler (Member)

Thanks guy, found a few traffic sources that are able to land us the unique browser volume we were looking for. Not really sure why "unique" was associated to meaning ip address?

Besides, not every single device has a public ip, a lot of mobile networks PAT/NAT their outbound traffic behind one block of ips due to the shear volume of device addressing in use.

@Scott, my question is why you would recommend a piss poor excuse for cloud (ec2) running on a platform that can't even comprehend the connections per second were after? Linux chokes hard at a few thousands connections a second, we're dealing with the BSD net stack here. Want to make further comments about my understanding? Feel free to PM it.


05-19-2012 08:40 AM #12 ScottKevill (Member)

Quote Originally Posted by BeyondHosting-Tyler View Post
Thanks guy, found a few traffic sources that are able to land us the unique browser volume we were looking for. Not really sure why "unique" was associated to meaning ip address?
Because if unique IP addresses are not needed, you wouldn't need it to be real traffic, which would render the original question moot. If your definition of unique comes down to cookies and a dozen user agents, then that can easily be simulated.

That said, even if unique IPs were required, they could still be simulated via some easy changes at the server end.

Besides, not every single device has a public ip, a lot of mobile networks PAT/NAT their outbound traffic behind one block of ips due to the shear volume of device addressing in use.
Of course, not to mention nearly every home network behind a NAT router, hence the need to define what you really meant by unique.

@Scott, my question is why you would recommend a piss poor excuse for cloud (ec2) running on a platform that can't even comprehend the connections per second were after? Linux chokes hard at a few thousands connections a second, we're dealing with the BSD net stack here. Want to make further comments about my understanding? Feel free to PM it.
Easy there, tiger. I said nothing about using EC2 for hosting. I suggested using it for the load generation, and that is a perfectly reasonable use-case for it, especially considering that it doesn't require any disk I/O.


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