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Targeting non-college educated people on FB? (3)


04-18-2012 08:00 PM #1 snowverkill (Member)
Targeting non-college educated people on FB?

Has anyone ever figured out a way to target your campaigns to people with no college education? Facebook lets you target "college grad", "in college" or "in high school" but I see no way to target people with no college education...

Ideas?


04-18-2012 10:53 PM #2 zeno (Administrator)

I don't think FB would ever allow it as a targeting option. If you targeted people with no college info added you would still be targeting a lot of people who are in college/post-college but haven't added it to their profile. It would be horribly inaccurate.

That being said, no idea how you'd target people very effectively. I suppose you could target workplaces and use Walmart, Bestbuy etc and other minimum wage places.


04-18-2012 10:57 PM #3 snowverkill (Member)

Thanks zeno. Yeah I thought about just targeting crappy jobs...


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