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does FB likes increase opt in %? here's the test results... (6)


04-10-2012 05:28 PM #1 dconstrukt (Member)
does FB likes increase opt in %? here's the test results...

have a 24 variation multivariate test running on my squeeze page... traffic is affiliates and paid traffic.

read a post here that had a "hijacked" fb likes code.... where you can iframe any other sites fb like thing... so i decided to add this into my page and test.

one of the things i'm testing is googles fb likes (3.3 mill), askmen(10k) and no likes.

figured thats a good variety.... a ton, a bit and none.

here's the current stats... i mean its still really early but still.


04-10-2012 06:05 PM #2 threehundred (Member)

How did you have the like button/box positioned? Was it close to the call of action, above the submit button, in the sidebar, etc?


04-10-2012 06:09 PM #3 threehundred (Member)

What were you considering a conversion in this test? a click-through or an actual conversion/lead?

Also, try this fb like test separately rather than in a 24 variation. My experience using a legit fb like button (was for the actual site, not an inflated one) increased conversions enough to keep it (plus got to add fans for free while increasing CR).


04-10-2012 06:32 PM #4 dconstrukt (Member)

it's under the submit button.

a conversion is someone opting in.

why test it separately? i don't get that thinking... its being tested with every other element on the page. thats the only way you're gonna know what works.


04-10-2012 11:48 PM #5 minh1204 (Member)

how do you read the chart? which is winning?


04-11-2012 02:53 AM #6 dconstrukt (Member)

that just shows the conversions for the FB likes section... right now its basically the same.


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