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lead impact traffic pattern question (3)

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hi guys,

just wanted some insights if possible...

here is a screenshot of a campaign I have been running:


couple questions:
1) traffic seems to be decreasing and I remember reading through some threads where they say there is DECAY with targets. So... I was wondering what causes this decay in traffic?

2) is the solution to simply add more targets?


thanks!

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12 days isn't really enough to make a judgement on this

traffic goes up and down - as does yours.

whats your freq cap set at?

although you might not see anyone else bidding on your targets its still possible they are

ive not really heard of "target decay"

i have heard of offer decay which basically means that over time the offers will start to convert less well.

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set to 1 view per 6 days

even then, I think I can seeing some repeated users traffic because I could see a person opted in once ... then 6-7 days later, opted in again

I found it really weird they would do that...

interesting... would be interested to know how this works

hum, sorry, my mistake. maybe that's what decay was referring to the offer, not the target

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anyway, i guess i want more traffic - hahaah

from the looks of things, more traffic might solve my lack of conversions problems?

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