Transitioning from POF to Facebook (7)
So I've been finding a little bit of success with POF, but I keep reading about FB campaigns generally lasting longer. I plan on promoting some dating offers to test, so does anyone have tips on transitioning from POF to Facebook?
Thanks in advance!
-machete
Even though the POF & FB ads have a similar layout they are a way different ball game. It's a lot harder to get seductive ads approved on FB, and because of that it's a lot hard to get a decent CTR. So make sure with Facebook your targeting is very tight to start with. I'm talking small age gaps (3 years), states, even interests. You have to really research the demographic you are targeting. I know the advice is a little broad, but if you start a campaign, we can give more feedback based on your offer you are wanting to promote.
Thanks, Mr. Green. I've been reading about bid strategies on here, so I'll dive in and see what I can do. It seems that this will be more than a simple port of my POF campaigns lol.
It'll be a tough transition to say the least - but the profit potential is way higher because of the amount of traffic there. If you have any specific questions when you start transferring let me know.
Hey Ryan,
Been driving some insane profits with EWA and dating FB apps so far this year but would love to see a case study on promoting offers to older demos with offers such as RealMatureSingles.com. It's been way tougher getting high CTR's and my profit margins have been super slim.
Would you be able to do this Ryan?
Originally Posted by staffanm
I have ALWAYS done best direct linking the dating app offers.
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