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use of tracker? (3)


08-08-2022 05:50 AM #1 dienmykieugro (Member)
use of tracker?

what are the benefits of using affiliate tracker if we can track the lead in affiliate network dashboard? how facebook track leads in affiliate marketing where we have only control over landing page but no control on advertiser page? using a pixel still worth in such case? we can't insert our pixel in advertiser affiliate page. what do you do in such situation guys?


08-08-2022 11:00 AM #2 jaybot (Veteran Member)

I won't list the benefits of trackers. That's everywhere.

You give your pixel code to the network or offer owner, they will host the pixel for you.

Or. Using a lander + tracker, you can fire whatever conversion you want without needing to fire the pixel from the offer page.


08-11-2022 12:26 PM #3 vortex (Senior Moderator)

Quote Originally Posted by dienmykieugro View Post
what are the benefits of using affiliate tracker if we can track the lead in affiliate network dashboard?
In short, trackers can:

-Detect a lot more information about each user than your aff network dashboard or traffic network dashboard could ever give you.

-Control where the user will go. To a single offer? To a landing page and THEN to an offer? To multiple pages before going to an offer? You can design all kinds of funnels and flows, and use rules/conditions for different flows. You can rotate landers and offers.

-Some trackers can even perform automatic campaign optimizations.



Amy


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