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What to do with Google Proxy? (5)

08-07-2022 03:00 PM #1 larsometer (Senior Member)
What to do with Google Proxy?

Depending on traffic source I get noticeable traffic from Google Proxy.

For me it looks like garbage traffic that doesn't click and also not convert. The money I pay for google visiting me is neglectable.

I wonder what Google is doing and if I can use that traffic for anything useful apart from redirecting it to some traffic hungry niche sites.

08-07-2022 09:09 PM #2 reversedemo (Member)

Hi, are you actually paying for that traffic tho? Where are you running your ads?

08-07-2022 09:24 PM #3 matuloo (Legendary Moderator)

There is a lot of bots out there, some are legit google crawlers or their employees doing whatever checks, sometimes it's some malicious activity trying to hide itself by using "google proxy".

If you run a google search, you will see lots of discussions about it, for example this one: https://webmasters.stackexchange.com...131-google-com

Personally, I usually block things like these just to keep the quality profile of my traffic high and I redirect this crap to some offers where I don't care about the quality at all.

08-07-2022 10:17 PM #4 larsometer (Senior Member)

Hi, are you actually paying for that traffic tho? Where are you running your ads?
Usually it is very little and I never cared. Then I had one pop camp on adcash where it got 4k clicks (camp had 200k clicks total). Paid a dollar for it. No real pain but wondered if could be of any use.

Personally, I usually block things like these just to keep the quality profile of my traffic high and I redirect this crap to some offers where I don't care about the quality at all.
Thank you, that is an interesting point. Haven't thought about quality profile before. Now I will

08-07-2022 10:22 PM #5 matuloo (Legendary Moderator)

Quote Originally Posted by larsometer View Post
Thank you, that is an interesting point. Haven't thought about quality profile before. Now I will
I didnt care about that too much in the past either. But then I realized that I was losing less offers when I actually started to clean my traffic a bit... it was actually a tip from an STM member, I just don't remember his username anymore, maybe he is still here.

These days, I filter out everything that doesn't match the target language, if it looks like a proxy or similar, even mobile traffic from desktop campaigns etc... there is always certain % of traffic that simply doesnt match the targeting. Truth to be told, this traffic would convert into some leads so you might say I'm losing some $$$ initially, but the higher quality of leads and longevity of the offers definitely make up for that. The advertisers definitely analyze the overall profile of the traffic, so when there is too much of what they don't want, they tend to be more strict with the quality checks.

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