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Question about Pop stats (3)


07-28-2022 12:16 PM #1 anthonyh (Senior Member)
Question about Pop stats

I'm just curious as to whether these are normal stats for Pops.

The ad cost in relation to the revenue is extremely small and I'm just curios how this would work.

I thought I would somehow be spending less money due to the offer payouts being smaller.

This was a smartlink campaign.


07-28-2022 12:51 PM #2 larsometer (Senior Member)

I'm just curious as to whether these are normal stats for Pops.
It is not uncommon that offers don't work. That is why you need test many in order to find the good ones.

The good thing:

You got 77 conversions and now know that average payout is ~0.007 USD for your targeting.

Look at your data. With a bit of luck you have a few zones with several conversions. Then look at how much you would have to reduce the bid to achieve break even.

Also you could try testing other geos but start with a way lower bid and see what you can catch.

For smartlink offers you need to take into consideration that the algo behind needs some time to find out which offers work best for the traffic you provide.

So better run such offers on cheaper traffic but give it some time. Also it might help to test several different smartlink offers in one camp.

Don't expect to make big profits with smartlinks. Rather expect to get conversions for a low spend. Conversions are really important to really get an idea how things can work.

Last but not least... read 1 USD guide and 40 day tutorial... many things in there will open your eyes.


07-29-2022 01:14 PM #3 vortex (Senior Moderator)

Also you could try testing other geos but start with a way lower bid and see what you can catch.
^^This!

Propeller's traffic is good quality, which means bidding low won't result in garbage traffic. So we should take advantage of that!

I would start by bidding really low and run maybe $10/day. Or set a higher daily budget but check stats every so often to weed out non-performing zones etc.

You could even target for example 5 geos in one campaign and run $2 to each geo (if you group geos that have similar traffic volumes together this can work). Test 50-100 or however many geos you're willing to test, then pick the few geos that have the best ROI and start a separate campaign for each and optimize from there.

And be sure to use @twinaxe's whitelist.



Amy


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