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Dealing With Disabled Accounts? [Sweeps on FB] (10)

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Hey STM!

So I'm looking for some advice based on your experience running on FB.

I launched my first sweeps campaign on FB this week. The ads were approved then the account disabled. Within 30 minutes of appealing it was back.

For the first day, stats looked good. 50% landing page CTR and 5% Ad CTR. (this would likely change since this was only the first days data.)

Anyway, on the second day I launched another campaign. Immediately after publishing it, my ad account was disabled. I appealed. A few hours later, I received an email + notification that all my ads were approved. But the account is still disabled for unacceptable business practices and is now in review. It's now been 2 days.

Couple of things:

1. People running sweeps on FB - what are some red flags that might've ticked FB off?

I'm running in DE so it was a german page. I minimized my use of any red flag words like 'win' 'gift' etc.

Would appreciate any advice around this.

2. What should my action plan be here if my account isn't reactivated? How do you guys deal with bans?

I'm thinking I might have to start over w/ a new ad account but probably will have to change all the LPs since these have likely been flagged.

I'll also need to find out exactly what went wrong so I don't repeat the same with the new LPs

Basically just trying to figure out my next steps since it feels like a banned FB ad account has left me with my hands tied with nothing to do.

I was thinking of using this time to work on building new campaigns - but again - not sure where to go from here since I'm not sure how I'll be able to launch them.

Any advice here would be super helpful - thank you!

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Two things:

1)I personally know 2 guys that used to do big numbers running sweeps on FB, that no longer runs them (since a few months back at least). Saying it has become very difficult to run.

2)Running affiliate offers from agency accounts will make it easier in terms of getting campaigns approved, avoiding bans / reinstating accounts / getting accounts replaced.

I would suggest to speak with agency account providers to see if they can help you get this type of offers approved. Alternatively, try more "whitehat" offers such as ecom (not saying sweeps aren't whitehat - but they're less white than many ecom offers).


Amy


Sent from my iPhone using STM Forums

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Facebook doesn't like sweeps, and it is extremely good at spotting them. If you want to do sweeps on FB, you're going to have to figure out an infrastructure that generates plenty of accounts to use and burn.

As to Agency Accounts, I suspect you'll find very few agencies willing to let you run sweeps on their accounts. I was talking to one affiliate about the place I use. I briefly mentioned the setup and he replied that it was very basic. And my response was, "Well yeah, they only are interested in White Hat. You don't need elaborate setups for White Hat. Follow the rules as best you can and the reps can help with what issues arise." This isn't saying WH agency accounts are perfect, but you're not fighting the system so it is easier for the system and reps to help you when issues pop up.

If you want to run sweeps, you need to figure out an infrastructure to generate plenty of accounts, find someone who can teach you a method, or pick a different traffic source.

If you want to run on Facebook, go WH and you still may need agency accounts, particularly since your account is disabled now.

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Here's another thread on a similar topic, where some details were discussed on some of the elements that are required for the kind of infrastructure @iwanttofly is talking about.

Starting inhouse with Facebook free SOI Sweeps - needs good quality suppliers
https://stmforum.com/forum/showthread.php?t=52485

But I would personally suggest to just run another vertical on FB/Meta. Even the accounts game isn't easy to play anymore. For the low amount of ad spend you can potentially get with each account before it gets banned, your ROI would need to be pretty good for it to be worth your efforts.



Amy


Sent from my iPhone using STM Forums

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Thanks for the your advice around needing the right infrastructure for this. You're right - WH is probably the way to go.

Quick question about your last line - my ad account for this page is now disabled. If I switch to another vertical, I'll be able to open up another page and an ad account without any issues right? Or is there a possibility FB will ban with association because of the same card etc being used?

Thanks for the insight again Amy! Super helpful as usual. I do agree I should choose a purely WH vertical for FB. I chose sweeps because the low payouts mean I can get my feet wet with a low testing budget. Any WH vertical you'd recommend trying that matches this criteria too?

Currently looking at lead gen - I see a few offers on CD that have low payouts. Only thing with lead gen is most offers are US based where traffic is expensive.

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Unless something has changed, once a Business Manager has a disabled ad account, you cannot create more ad accounts in that business manager. If you don't have a Business Manager and your personal ad account was disabled, I believe that completely restricts that profile from advertising.

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So I requested a review on 30th June. It says "We're reviewing the account and will notify you here within one day from when the review was requested." But it's now been 11 weeks with no response.

Any idea what I can do to speed up a response? Seems strange since usually they did respond within a day.

In the meantime...

- They restricted my fan page and then reinstated it when I requested review
- Last night they restricted the business manager as well - just requested review

Tried to contact support but I can't seem to find a way to reach a person about the ad account review taking too long

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You just need to have several accounts running at the same time.
Sweeps are totally doable on FB and way easier then actual BH.

If you are stuck in the review then you can contact support - but usually means that you can forget the account.

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Thanks for the response @AdzMed !

I actually reached out to support. They called me and assured that they escalated the review and I should get a response in 48 hours. Within minutes, ad account was reinstated so all good now

Curious - how would you go about having several accounts running together? Your own on multiple BMs + agency accounts?

Also, if I run a campaign that's been banned on one account on another account, wouldn't that account just get banned via association?

Just wondering how people make sweeps work ad account wise.

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Nice. Always worth trying support - though aint guaranteed that they will help.

Several profiles + accounts in different browser profiles or anti-detect soft.

Agency accs are not really needed unless you are scaling hard and have really good ROI.

And no - if banned on one, does not mean that you can not run on the other account. You can get eventually get domain/creative blacklisted, but that takes a lot of bans. So its nothing to worry about at this stage.

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