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Lander Critique (2)


05-26-2011 09:34 PM #1 im_fanatic (Member)
Lander Critique

I just put together a lander for an insurance offer and would like a little feedback. the offer link is not active...http://offerconcepts.com/cheap-auto-insurance.html
On the pages I have live, I linked the Get Free Quote to my link and not sure if this is how it needs to be done. Sounds too simple, and can't figure out how to track this setup with prosper...but that's another issue.


05-26-2011 11:30 PM #2 tijn (Moderator)

He im_fantastic

Had a look at your lander and a couple of things:

* Too much text
* Try and animate to grab attention
* Try and use audio
* Your headline was confusing. Try and blend the headline and subhead into a brief benefit focussed headline. Or keep the headline very short to grab attention (like 2 to 3 words) and draw attention to the subhead;
* The text above the button, try a version where that says something ike: Step 1, Click, Step 2: complete your details, Step 3": etc.

You have to get tracking sorted. You wont know which keywords convert.

Create 2 variations of the lander. And test those by rotating them (using the AffExpert rotator script if you use P202)

Hope this helps

cheers


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