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Webinar: Running and Scaling Native-to-Search Campaigns on Taboola (9)


05-23-2022 04:17 PM #1 platinum (Veteran Member)
Webinar: Running and Scaling Native-to-Search Campaigns on Taboola

Hey guys,

It's been a while since my last post here and I really hope I can make it up with this one!

Over the last few months, I've been getting quite a lot of questions related to running and scaling native-to-search campaigns.

A good part of these questions are quite technical; generally related to the tracking setup of a campaign, thing which I will cover in more detail pretty soon on a dedicated webinar.

On the other hand, some of the most burning questions - even for the most seasoned media buyers - are heavily focused to the optimization strategy.

Although, I always recommend going by the golden rule of "Understand how a specific traffic source works", it's not always that simple.
As such, I reached out to my good friends at Taboola, and asked them to shed some light on the matter.

Tuesday, May 31, 2022, me, Andrey and Mark will over the details of native-to-search campaigns on Taboola and do our best to answer all of your questions live.






Make sure to register and ask your questions live!


Post webinar update:

For anyone who wasn't able to attend the live streaming of the webinar, I'm embedding the full replay here.


05-23-2022 04:46 PM #2 affpayinggao (Veteran Member)

Just registered, can't wait for it


05-24-2022 02:51 AM #3 thedudeabides (Moderator)

Looking forward to it! For me native drove at times drove 15-20% revenue uplift to owned offer campaigns via search which could literally make or break an offer, so I’ve seen first hand how powerful native + search can be.


05-24-2022 09:57 AM #4 s3ks3k (Senior Member)

Possible to record this session?


05-24-2022 12:32 PM #5 platinum (Veteran Member)

Quote Originally Posted by s3ks3k View Post
Possible to record this session?
Make sure you register for the webinar so that we can send the replay.


05-25-2022 05:57 AM #6 eurosen (AMC Alumnus)

Interesting!

Just have not been able to find a network which offers search feeds yet |


05-25-2022 05:11 PM #7 vortex (Senior Moderator)

A webinar involving Mr. @platinum himself! Wouldn't miss this for the world!

I haven't run a lot of native - I'm more interested in finding out more about search feeds, where/how to find the best-converting ones, tips on finding the best keywords/niches to target, etc. I see a lot of search arbitrage happening on Tiktok - and when I have access to a good search feed, I can do some testing.



Amy


05-26-2022 08:12 AM #8 platinum (Veteran Member)

Quote Originally Posted by vortex View Post
A webinar involving Mr. @platinum himself! Wouldn't miss this for the world!

I haven't run a lot of native - I'm more interested in finding out more about search feeds, where/how to find the best-converting ones, tips on finding the best keywords/niches to target, etc. I see a lot of search arbitrage happening on Tiktok - and when I have access to a good search feed, I can do some testing.



Amy
Thanks for the love Amy! There's definitely lots of opportunities, and if one plays their cards right, there's room for even more


06-01-2022 10:12 PM #9 platinum (Veteran Member)

Hey guys, I just wanted to let you know that I've added the webinar replay in the original post.

As always questions are more than welcomed.


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