Hi,
i am currently using theoptimizer for automation of my campaigns. I specifically target these verticles:
- POP (With and sometimes without LP)
- Push (With and sometimes without LP)
yesterday i subscribed to theoptimizer to see what they can offer. I've came across this article here: https://support.theoptimizer.io/en/a...rules-examples and already enforced some rules in there. However i am still lacking a bit when it comes to what rules i should be actually making.
i suppose a good rule would also be to cut creatives. another one would be to pause a campaign after X spent and less than X% revenue. But i am still struggling to see which rules i should start within the beginning. Can anyone here guide me in the right direction as to what rules are good for these 2 verticles, possibly even with some already set up rules?
thank you
Let me tag @platinum here, he should be able to give you some great tips on how to utilize theOptimizer properly.