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TIKTOK NOT real Clicks? (8)

11-19-2021 09:53 PM #1 arnon12 (Member)
TIKTOK NOT real Clicks?

Hi guys,

i am runing super strong bizop products on tiktok and am getting loads of clicks, but no sales! you know what,? at least no sales but not even one lead register!!!

the campaign:
campaign: I choose "traffic" type.
Age: 45-55
budget: $50 daily * 2 ads = $100 Daily
CTR: 1.5%

Am getting clicks and no leads it looks like they give me bot clicks.
someone may know what am do wrong ?

Thank for all!

11-19-2021 10:00 PM #2 iwanttofly (Veteran Member)

Well...

Traffic isn't conversion, you are simply asking TikTok to spend people to your lander, not necessarily people that will buy or become a lead. Also, that isn't all that hot a CTR for a traffic campaign.

So first, I'd run a conversion campaign. Second, you may want to look at your creative and see how strong it is.

11-20-2021 08:30 AM #3 arnon12 (Member)

Quote Originally Posted by iwanttofly View Post
Well...

Traffic isn't conversion, you are simply asking TikTok to spend people to your lander, not necessarily people that will buy or become a lead. Also, that isn't all that hot a CTR for a traffic campaign.

So first, I'd run a conversion campaign. Second, you may want to look at your creative and see how strong it is.
Thanks man.

11-22-2021 11:37 AM #4 matuloo (Legendary Moderator)

There are BOTs on every platform or traffic source, but TikTok definitely is one of the most legit ones.

at least no sales but not even one lead register!!!
Did you verify that your funnel works properly? In many cases, when the traffic flows and not even basic signups/leads are coming in, there is some problem with the funnel, clicks are getting lost or there is other tech related problem. I would definitely double check this.

How much clicks are we talking about here actually? And what's the structure of the campaign? Are you sending the clicks to some generic signup page or a properly designed lander?

11-23-2021 12:36 AM #5 bc_red (Senior Member)

Really hard to tell without seeing more info, but a few things:
1. They do send a ton of compliance bots (mainly from Singapore and Wyoming)
2. 'Traffic' campaign type will give you absolutely garbage traffic that will never convert
3. The traffic quality varies wildly, and the difference in good vs bad creatives will impact the entire funnel, so bad videos may still get a decent CTR, but will be awful from the lander onwards
4. Tracking issues like not having the pixel on page can cause the algorithm to send you junk traffic
5. Even legit traffic can have really high bounce rates and click loss on TikTok, especially if you use redirects or have a slower page

Try a Conversion campaign and see if that fixes things. If not, have a look at whether events are attributing on your pixel in event manager, and check your landers/offers.

11-23-2021 05:06 PM #6 arnon12 (Member)

Thanks Guys TIKTOK runing amazing now. i did few mistakes but now looking better. still make optimization!

11-23-2021 08:56 PM #7 matuloo (Legendary Moderator)

Quote Originally Posted by arnon12 View Post
Thanks Guys TIKTOK runing amazing now. i did few mistakes but now looking better. still make optimization!
Glad to hear you see improvements. I'm sure you could get more advice from the members with tiktok experience if you shared more details. Right now it's like shooting blind since we know nothing about your setup etc...

11-24-2021 05:03 PM #8 arnon12 (Member)

Quote Originally Posted by matuloo View Post
Glad to hear you see improvements. I'm sure you could get more advice from the members with tiktok experience if you shared more details. Right now it's like shooting blind since we know nothing about your setup etc...
Will share everything soon!

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