Google "popup" Ads (3)
I would like to know if any of you has been running these popup Ads on a website. They appear when someone clicks on a button. For the user, it is annoying, but it seems effective in term of monetization, as i see a lot of them.
Questions:
- are they a native form of Ads available on the Google platform? or do I need to use a plugin to embed the Google Ads?
- can you isolate the format to run them separately from other Google Ads and compare CPC/CTR?
They are rewarded ads. Interestingly enough, you can easily find it as a site/app owner, but I couldn't find it at all as a placement as an advertiser. I'm guessing when running ads, it just gets mixed in and you can't avoid it or target it. Hopefully someone who is versed in Google can answer, but I'm guessing they are included in Display and Discovery inventory.
Here is all about it from the site/app owner side.
https://admob.google.com/home/admob-advantage/
@jeremie That´s a good thread.
Recently I have also seen more of these ads and was thinking myself about running some tests on it but as traffic buyer.
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