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This Optimizer Rule (4)


11-12-2021 04:21 PM #1 affiliated4 (Member)
This Optimizer Rule

I tried to set up an optimizer rule to increase the widget bid by 0.05 every conversion

However, when i got a conversion - it kept increase the bid, until it hit my max bid of $1

I think at the moment it's checking every 10 minutes, sees there is 1 conversion & increases the bid.

Does anyone know how to set it up so it only increases the bid for new conversions?

Here's what i have set up -





Thanks for anyone who can help


11-12-2021 07:47 PM #2 jack_l (Veteran Member)

Quote Originally Posted by affiliated4 View Post
I tried to set up an optimizer rule to increase the widget bid by 0.05 every conversion

However, when i got a conversion - it kept increase the bid, until it hit my max bid of $1

I think at the moment it's checking every 10 minutes, sees there is 1 conversion & increases the bid.

Does anyone know how to set it up so it only increases the bid for new conversions?

Here's what i have set up -





Thanks for anyone who can help
@platinum is the man you want to ask, but I would presume what you're wanting to do might work better if you did it by profit margin. So if profit margin = 30% or more, raise bid by a penny, and set it to run every 6 hours or 24 hours or something.


11-17-2021 11:12 AM #3 platinum (Veteran Member)

@affiliated4 what is the traffic source you are creating this rule for?

If it is Taboola or Outbrain I would stay away from changing bids too frequently. Both these networks have their own algorithms working along with any changes that you make to your campaigns.

Also what's the logic of increasing bids by $0.05 at every conversion?
What happens when you get a lucky conversion from a low competition high volume placement?

I'd rather go for setting the bids to a % of the EPC than just increasing bids continuously.


Share a few more details on what is the actual use case you want to address. Any suggestions with so little information might end up being risky.


11-22-2021 11:20 AM #4 affiliated4 (Member)

Quote Originally Posted by platinum View Post
@affiliated4 what is the traffic source you are creating this rule for?

If it is Taboola or Outbrain I would stay away from changing bids too frequently. Both these networks have their own algorithms working along with any changes that you make to your campaigns.

Also what's the logic of increasing bids by $0.05 at every conversion?
What happens when you get a lucky conversion from a low competition high volume placement?

I'd rather go for setting the bids to a % of the EPC than just increasing bids continuously.


Share a few more details on what is the actual use case you want to address. Any suggestions with so little information might end up being risky.
Thanks for the reply @platinum - sorry about the delay in getting back, i only just saw this.

It's revcontent and as far as i know they do not really have any clever algorithm.

I'm running ron, and it's spending quite a lot of random placements - so i was just thinking of a way to focus the traffic more on what's working.

But the % of the epc may actually be better. thanks


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