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Facebook Financials (IPO stuff) (9)


02-01-2012 10:28 PM #1 tijn (Moderator)
Facebook Financials (IPO stuff)

$1.5 billion in cash
$6.6 billion assets against total liabilities of $1.4 billion
$1 billion profit on revenue of $3.7 billion for 2011. In 2010, it made $606 million.
Some 12 percent of Facebook's 2011 revenue came from Zynga alone.
44 percent of 2011 revenue came from outside the US.

It counts over 800 million monthly active users, 483 million daily active users, and — in December of last year — it reports it had 360 million users active in six out of seven days

oh and of the 800 or so million active users, 425m access facebook on mobile!

more here:
http://www.theverge.com/2012/2/1/276...etabytes-built


02-01-2012 10:44 PM #2 RohailRizvi (Member)

Another point to add is this:

Improving ad products was listed as last out of Facebook's priorities out of six total. Lulz.

They were getting hammered on CNBC though. A lot of it because Facebook's receiving all these impressions on mobile and not monetizing them. In my opinion, look for facebook mobile ads to come real soon.


02-01-2012 10:46 PM #3 tijn (Moderator)

Feb/March has been mentioned for the launch of mobile ads


02-01-2012 10:56 PM #4 403flux (Member)

I still don't understand how the company can be valued at $85+ billion when it returns $1 billion in net revenue a year

Zuck makes a salary of $500k/year, if the IPO does as well as expected his shares in FB will be worth $20 billion... What does this mean for affs since they won't need our money any more. Thoughts?


02-01-2012 10:57 PM #5 hmate9 (Member)

It's estimated that it's IPO will value the company at $100bn. They are making $1bn profit a year. So how are they worth $100bn?


02-02-2012 04:08 PM #6 coop (AMC Alumnus)

They're basing the value off of future gains I suppose, but the valuation seems completely out of whack to me.

For anyone who is looking to buy into the IPO when it hits the open market, I'd be careful as it will likely already be overvalued.


02-02-2012 04:55 PM #7 403flux (Member)

I think its terribly overvalued, if you look at the Pandora and Groupon IPO's their share prices have dropped significantly since they went public.

I've never understood why people buy into stocks when their priced so high, what ever happened buy low and sell high?

But now that FB has to meet revenue goals and shareholder expectations maybe they'll loosen up their ad approvals a bit? Yeah?


02-02-2012 08:55 PM #8 kokofai ()

Not really loosen up but instead they are now showing 8 ads instead of the 6 ads early this year.

They need money badly? --> Yes
Their IPO is over valued? --> Very much

Who knows how much more money they could made when they start the mobile ads? Perhaps 500millions? At least 1 thing I'm sure that this beast will continue rocking in the coming 2 years. It just has too HUGE inventory for advertisers to spend their money on.


02-02-2012 09:59 PM #9 rich28a (Member)

Look for a lot of acquisitions by FB in the coming months/years. Just like Google buying up tons of companies. That is what FB will be doing with their $5+ billion in new cash. I think any company with a social component is fair game for acquisition. Pinterest maybe?


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