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Affiliates and Facebook ads (6)


08-07-2021 02:55 AM #1 leadmarketing ()
Affiliates and Facebook ads

Hi.

If one of affiliates or the offer owner promoting the same offer gets banned on Facebook, then will other affiliates' accounts also be at risk?

Account farmers, renters recommend changing a domain if an ad account gets banned associated with the domain.
So I'm wondering how affiliates, offer owners manage to avoid the issues?

Thank you.


08-07-2021 06:32 PM #2 stickupkid (Senior Moderator)
Affiliates and Facebook ads

Quote Originally Posted by leadmarketing View Post
Hi.

If one of affiliates or the offer owner promoting the same offer gets banned on Facebook, then will other affiliates' accounts also be at risk?

Account farmers, renters recommend changing a domain if an ad account gets banned associated with the domain.
So I'm wondering how affiliates, offer owners manage to avoid the issues?

Thank you.
Refresh and rotate domains. It could have impact, but not per se. Problem its often not just one affiliate killing an offer or prelander.

You have to emphasize that towards the network or advertiser you working with, otherwise I would not touch such offers.


08-07-2021 09:18 PM #3 vortex (Senior Moderator)

There is no solid proof that there's a negative effect - but I personally do believe that if one or more affiliates promoting the same program get(s) account(s) banned, the likelihood of other affiliates promoting that program also getting their accounts banned can increase.

Based on personal experience and conversations with other affiliates, it helps to put your own landing page (on your own domain) in between the ad and the offer.

It would really be best to have an offer created to use your own dedicated, custom domain. Some networks do that for bigger affiliates.


Amy


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08-07-2021 09:41 PM #4 leadmarketing ()

I heard that even linking to a domain that's (shadow) banned can also put the (pre) landing page at risk. Is this risk gonna be minimal?

Also I was wondering if if there's an option for offer owners to get their domain whitelisted by FB or via FB partner agency to avoid their domain getting affected by 3rd party FB advertisers promoting the domain?

Thank you, Amy.


08-09-2021 12:18 PM #5 vortex (Senior Moderator)

Quote Originally Posted by leadmarketing View Post
I heard that even linking to a domain that's (shadow) banned can also put the (pre) landing page at risk. Is this risk gonna be minimal?

Also I was wondering if if there's an option for offer owners to get their domain whitelisted by FB or via FB partner agency to avoid their domain getting affected by 3rd party FB advertisers promoting the domain?

Thank you, Amy.
It would be difficult to perform a risk analysis without testing this on a large scale, on many accounts. I certainly haven't done such large-scale testing, and any personal observations would just be based on a mix of a small sample of accounts and conversations with other advertisers.

In order to even attempt such testing, we'd need to make sure ALL other campaign elements are the same across all accounts, EXCEPT half the accounts would be promoting a flagged domain and the other half would be promoting a new one.

And even THAT arrangement may not result in definite conclusions, as we won't know whether a domain is flagged or not. There may be some sort of "risk scale" that FB's algo assigns to a domain, and maybe x accounts promoting the domain need to be banned before the "tipping point" is reached and the domain gets flagged.

And this "risk scale" may involve a slew of other factors - such as ad account history.

I guess this is why there hasn't been any conclusive observations made on this topic. Everything is basically heresay and speculation and personal beliefs+bias.

An ad account can get banned for a variety of reasons. As advertisers we can do our best to avoid "bad practices" as much as possible - and then cross our fingers and hope for the best, and have accounts at the ready. Running with an agency account can offer significant advantages, but of course also comes with a price. I'm not entirely familiar with agency accounts, but there are people that could hook you up with them (do a search here on the forum and you'll find some) - they would for sure be able to provide you with more details.

(The disclaimer here is that neither I nor STM recommends the use of agency accounts - please proceed with caution.)

Sorry I'm not more helpful!



Amy


09-29-2021 12:49 PM #6 mariam-gcg (Banned)

The other affiliates' accounts also be at risk specially if your are promoting the same brand or account so it will be good if you can consider having a back up


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