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Binom Problem: How to Get Realtime CPC bid for Taboola? (7)

08-05-2021 03:15 AM #1 cpno1881 (Member)
Binom Problem: How to Get Realtime CPC bid for Taboola?

I'm using Binom as a tracker. After using campaign URL from Binom to run campaigns in Taboola, I discovered a problem: the cost stats can't be passed to Binom.

What I'm doing now these days is manually inject the cost every day in Binom campaign by campaign.

After checking the docs from Taboola here: https://help.taboola.com/hc/en-us/ar...s-for-Tracking

they have {cpc} to pass the cost.

But it requires some coding skills to decrypt the CPC bid. My Taboola AM send me the relevant info already. I just don't know how to make it work with Binom. I asked Binom support many times about it. They can't help me anything related to coding.

Did anyone has experience in this? How can I decrypt the CPC bid realtime and let the cost correctly shown in my Binom tracker?

Thanks in advance.

08-05-2021 03:29 AM #2 cpno1881 (Member)

@roman Binom

I saw you posted many solid stuff in STM. Maybe you can help here, no?

08-05-2021 03:30 AM #3 jack_l (Veteran Member)

Quote Originally Posted by cpno1881 View Post
I'm using Binom as a tracker. After using campaign URL from Binom to run campaigns in Taboola, I discovered a problem: the cost stats can't be passed to Binom.

What I'm doing now these days is manually inject the cost every day in Binom campaign by campaign.

After checking the docs from Taboola here: https://help.taboola.com/hc/en-us/ar...s-for-Tracking

they have {cpc} to pass the cost.

But it requires some coding skills to decrypt the CPC bid. My Taboola AM send me the relevant info already. I just don't know how to make it work with Binom. I asked Binom support many times about it. They can't help me anything related to coding.

Did anyone has experience in this? How can I decrypt the CPC bid realtime and let the cost correctly shown in my Binom tracker?

Thanks in advance.
This seems to be a common problem...

I just do all my optimizing inside the Taboola dashboard... and only use the tracker (Thrive in my case) to compare landing page performance/other stuff that doesn't get passed to Taboola.

With that said, its certainly possible one of the resident coding/tracking geniuses on here will have a solution anyway

08-16-2021 12:14 PM #4 roman binom (Member)

Quote Originally Posted by cpno1881 View Post
they have {cpc} to pass the cost.

But it requires some coding skills to decrypt the CPC bid. My Taboola AM send me the relevant info already. I just don't know how to make it work with Binom.
you can send me this info via PM or just post it here - I'll check what we can do

08-18-2021 01:27 PM #5 cpno1881 (Member)

Quote Originally Posted by roman Binom View Post
you can send me this info via PM or just post it here - I'll check what we can do
Hey @roman Binom,

So nice of you to reply in this thread. Just sent the key via private message. Could you please check and let me know if you still need any other info to realize this?

Thank you.

12-01-2021 01:37 PM #6 cpno1881 (Member)

Hey @roman Binom,

It's been 4 months already. I'm wondering if there's any update in this problem? If Binom still can't get Taboola cost stats, we'll seriously consider changing the tracker.

I've been using Binom for more than 2 years now. It's really hard to say goodbye but Taboola is our major traffic source for now. Updating the cost stats every day takes us lots of time as we're running more and more campaigns.

Hope to hear from you.

12-01-2021 04:51 PM #7 iwanttofly (Veteran Member)

Quote Originally Posted by cpno1881 View Post
Hey @roman Binom,

It's been 4 months already. I'm wondering if there's any update in this problem? If Binom still can't get Taboola cost stats, we'll seriously consider changing the tracker.

I've been using Binom for more than 2 years now. It's really hard to say goodbye but Taboola is our major traffic source for now. Updating the cost stats every day takes us lots of time as we're running more and more campaigns.

Hope to hear from you.
Every other tracker simply integrates with the API. Perhaps the CPC parameter has been depreciated?

I'll warn you, even other trackers have issues with Taboola. The reporting is delayed across the board and they send out lots of compliance visits that can screw with your data. Plus it appears to come from sites, so it isn't easy to just ignore either.

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