Separate website for SEO? (7)
Hi,
I'm pretty new to SEO even though I took a few courses like Matt Diggity, haven't fully put that into practice yet..
I've been focusing on Facebook ads but keep running in to constant issues like ad spend limit, bans.
Someone recommended getting a new domain, logo, brand every time BMs get restricted.
Question. would it be a good idea to get a separate website blogging for SEO and redirect add to cart buttons to the new domain(s)?
I wanted to build a brand that I can sell later with SEO, FB ads however, am concerned that all SEO works would be lost everytime I'd need to get a new domain after FB bans. what'd be a good strategy here?
Thanks!
Originally Posted by henrynguyengbr2016
I am *assuming* the right plan would be one official version of the site on one static url, and then IF you want to do so to get around facebook bans, you would just build mirrors of it on separate url's. I wouldn't link from the mirror to the checkout on the official url, as that would probably increase likelihood of facebook bans on both, and might negatively impact SEO of official version. You could certainly have one single email list though rather than separate ones.
@vortex will probably have some wisdom on this one she's good at these kind of q's.
Hi @vortex Just wondering if you could possibly advise?
I was thinking about making two separate sites, mainsite.com for SEO, productspecificsite.com just for FB ads. Now wondering how to consolidate the email lists for newsletter?
If there's any link between productspecificsite.com and mainsite.com then this could also be detected by FB, right?..
And I think if customers get emails from domains that they don't recognize the could mark it as spam...
Any suggestions?
Many Thanks!
Originally Posted by henrynguyengbr2016
If you want to build an asset to sell it, but right at the beginning, you are already worried about being banned, it might be not that sustainable anyway? And therefore, not that sellable?
Here is a discussion about that on the reddit SEO. Apparently, it won't affect your SEO.
https://www.reddit.com/r/SEO/comment...ebook_affects/
I'm with jeremie on this subject. If you are in a niche that is prone to easy bans from FB, it will be hard to build a real website around it with the help of FB ads.
I'm not saying you can't build a SEO site, but promoting it via FB ads might be hard.
So I would split it up. 1 website for SEO that you try to build links for, build content etc... basically build this as a real website just don't promote it on FB, at least not yet.
You should still be able to promote some articles from the real SEO website on FB, but it all depends on the vertical/niche, so save this option for later once you figure out the strategy.
And keep your direct-sales FB ads activities separate. FB account problems won't have any impact on the SEO rankings of the real website, but it doesn't make much sense to connect the AD funnels with the real website.
As for the email list: you can mention that the emails will come from a different domain in the TOS, it's quite common for companies with several websites to consolidate the emails into one list and email to it "in the name" of several branches. So from a legal standpoint, it should be ok.
Hi @matuloo Any good examples of any ecom brands/websites that are using the strategies you mentioned? One for SEO and other webiste(s) for direct sales.. Thanks!
Originally Posted by nguyengaren1234
1. main site with the products, clean website, optimized for SEO, conservative copy... so basically a clean e-store that they have build for long term business plans.
2. several whitelabels setup with the same product, just a different domain name, even a different brand on the same product.. these would be more aggressive, basically just landing pages trying to aggressively sell a product.
When a whitelabel website get's labeled and banned from FB, they would just start a new one on a new domain and change the brand somewhat.
The best setup I have seen, but I really cant remember the domain name, was a ecom store in the supplements/nutra vertical.
They had one main store with 20+ products... natural products for skin care, well being, vitamin supplements, super foods... you know what I mean for sure. This was the one they were trying to develop as the main brand.
And at the same time, they had a simple website for each of the products. These were just long landing pages with tons of testimonials and bold claims about how effective the supplements were. And these were the ones promoted heavily on social media and native... I'm sure they were losing accounts left and right, but it obviously still worked for them as I was seeing those ads for quite a while.
They were collecting emails on each of these single-product pages, and those who signed up received an email from the main store, trying to sell them more products that were related.
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