Home > Paid Traffic Sources > Search / PPC (Adwords, Bing, etc.)

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Any Retargeting recommendations ? (4)

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So I've been using Google ads for PPC traffic but people seem to drop off after a page or two. I'm trying to get people to stay longer but I know retargeting is important. I setup retargeting in Google, but finally reached the audience level needed, but traffic is so slow coming in.

I tried adroll, but they charged me like 17 dollars and the traffic looked like trash coming in, I'm not even sure it was actually real people or not.

Any other recommendations for decent retargeting ?

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What is your vertical? What is the offer? What funnel do you use (how many pages do you have)?
Give us more info, because the question is too generic to reply precisely.

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Thanks. Well it is an ecommerce site. I created a landing page and then I have a collection page of all my products. It is really like 40 different products so people usually browse the site, then they will look at the whole catalog I have and usually look at everything, then they either leave or they will look at a product or two and leave.

Mobile seems to be pretty bad.

I am working on getting people to stay longer though.

Really though I am trying to get remarketing to work though, I think I could get customers back to the site again they would buy because they do look at my products usually. Maybe I have around a 40% bounce rate or so.

Do you have any ideas about remarketing companies that are legit outside of adwords ?

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The bounce rate is not that bad. Maybe the problem is not the retargeting, but the funnel which is not optimized enough to close them.

I would advise to look at Landing Page Guys Youtube channel, in particular this video:
https://www.youtube.com/watch?v=5d1dORggcXE

They also have lots of audit of ecom landings which are very useful.

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