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creative combinations (5)

04-03-2021 07:28 PM #1 loicstdenis (Member)
creative combinations

Would you recommend different creatives in an ad set? What about different ad formats in an ad set?

04-04-2021 09:11 AM #2 stickupkid (Senior Moderator)

Yes, if you gonna spend 50 dollar on a campaign, why not test 5-10 images instead of one only? and test different variations yes.

04-05-2021 06:36 PM #3 loicstdenis (Member)

Quote Originally Posted by stickupkid View Post
Yes, if you gonna spend 50 dollar on a campaign, why not test 5-10 images instead of one only? and test different variations yes.
thanks for the response! i more meant when testing different creatives, do you recommend testing different ones inside of one ad set? I've heard that you get better performance with only one creative per ad set but ive also heard its better to mix creatives into one ad set

04-06-2021 10:57 AM #4 cpamatica (Senior Member)

Hello! Please specify which aim you want to achieve by running different creatives at the same time.

If you want to make a test to see which creative will have higher CTR, we recommend running different creatives in one Ad Set. You should spend at least around $3-5 per each creative to have enough data to compare statistics and choose the best one.

04-07-2021 02:35 PM #5 travelsite_io (Member)

Facebook Ads is setup to run multiple creatives in the same ad set, as this is often a great way to test and optimize. If you are just starting out with a new offer, I'd keep in mind that the more creatives you run the more you will have to spend to get enough data. So you could start with 2-3 and go from there. I hope this helps!

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