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Dating in native networks. Who works successfully? (10)

04-01-2021 06:43 PM #1 paulko ()
Dating in native networks. Who works successfully?

Hello everyone. Please tell me, I plan to start working with Revcontent and Taboola, before that I looked at the spy services and saw most of them: financial verticals, such as cryptocurrency, bitcoin, health offers and a lot of news announcements. I saw a small number of acquaintances. But perhaps spy services don't track this very well.


I myself work with the dating vertical and would like to know who has been working with these networks for a long time like Tabula and Revkontent, is there anyone who successfully works with dating? For the most part, I work on the SOI model. Planned geo mainly tier 2, tier 3


I would be grateful for your answer, thank you.

04-01-2021 07:43 PM #2 jeremie (Moderator)

Quote Originally Posted by paulko View Post
Hello everyone. Please tell me, I plan to start working with Revcontent and Taboola, before that I looked at the spy services and saw most of them: financial verticals, such as cryptocurrency, bitcoin, health offers and a lot of news announcements. I saw a small number of acquaintances. But perhaps spy services don't track this very well.


I myself work with the dating vertical and would like to know who has been working with these networks for a long time like Tabula and Revkontent, is there anyone who successfully works with dating? For the most part, I work on the SOI model. Planned geo mainly tier 2, tier 3


I would be grateful for your answer, thank you.
I have not run myself, but what I see on Native is Mainstream Dating 40/50 years old (at least in Latin America, I have not checked other regions). You can search for "citas" in Anstrex / Adplexity. It will give you all "sitios de citas" (dating sites) in Latin America + Spain.
At the moment, "Solteros Con Nivel" is the one that seems to appear the most frequently.

04-01-2021 08:49 PM #3 jack_l (Veteran Member)

Quote Originally Posted by paulko View Post
Hello everyone. Please tell me, I plan to start working with Revcontent and Taboola, before that I looked at the spy services and saw most of them: financial verticals, such as cryptocurrency, bitcoin, health offers and a lot of news announcements. I saw a small number of acquaintances. But perhaps spy services don't track this very well.


I myself work with the dating vertical and would like to know who has been working with these networks for a long time like Tabula and Revkontent, is there anyone who successfully works with dating? For the most part, I work on the SOI model. Planned geo mainly tier 2, tier 3


I would be grateful for your answer, thank you.
Do you have your own dating offer you're hoping to run? Or are you planning on just running affiliate offers?

04-02-2021 06:30 AM #4 paulko ()

Quote Originally Posted by jack_l View Post
Do you have your own dating offer you're hoping to run? Or are you planning on just running affiliate offers?
Only partnership offers are planned.

04-06-2021 10:52 AM #5 cpamatica (Senior Member)

Hi there! We have partners with successful cases with native traffic for dating offers. We haven't got a lot of affiliates who works with Native, because it is a bit hard and expensive type of traffic. However, advertisers like Native traffic the most, and almost always give bumps.

If you have more specified questions about Native traffic or Dating offers, you can contact me via Skype, and I'll try to help you.

My contact: live:.cid.9104620aa8afd15c

04-22-2021 07:07 PM #6 paulko ()

Hello everyone. After my message, I started looking again for dating ads in adplexity. Initially, I did not understand why I did not see ads on dating sites in the Taboola. But then I realized that most of the ads are in the desktop format, and I was looking mainly for the mobile format.


And it became very interesting to me why in the native Taboola, 90% is the desktop format? Why is there very little mobile?


Indeed, on other traffic sources, on the contrary, the mobile format works for me much better than the desktop.


Why is this happening, can anyone tell me? Is there anyone who works very well in mobile Taboola?

04-22-2021 08:14 PM #7 jack_l (Veteran Member)

Quote Originally Posted by paulko View Post
Hello everyone. After my message, I started looking again for dating ads in adplexity. Initially, I did not understand why I did not see ads on dating sites in the Taboola. But then I realized that most of the ads are in the desktop format, and I was looking mainly for the mobile format.


And it became very interesting to me why in the native Taboola, 90% is the desktop format? Why is there very little mobile?


Indeed, on other traffic sources, on the contrary, the mobile format works for me much better than the desktop.


Why is this happening, can anyone tell me? Is there anyone who works very well in mobile Taboola?
I think that has more to do with the idiosyncrasies of Adplexity's scraping than it does the actual reality of what's being run...

Some things are just easier to scrape than others... and Taboola seems very difficult to scrape... that's why there's way more Outbrain and Revcontent ads on Adplexity than their are Taboola ones even though Taboola has more volume than Outbrain or Revcontent...

We've had Taboola campaigns doing 4 figures a day that didn't even show up on Adplexity... and Revcontent camps that spent like 40$ total that look like their making millions on Adplexity lol.

So yeah, I just checked and you're right, it looks like there's not much dating stuff showing up on Taboola, but its definitely being run.

I'd also assume anything you see running on Outbrain is also running on Taboola since most people who use one use both.

But yeah, the best way to search it would be like this: https://jmp.sh/UvkHm1a

That will show you every ad from every network with 'dating' in the headline, so there will be some content-arb mixed in but you should see pretty much any affiliate dating offer that's being run too

04-22-2021 09:16 PM #8 matuloo (Legendary Moderator)

I agree with jack_I, it must be the specifics of taboola and the scraping problems... mobile dominates all sources, on some it's as high as 80-90% of the overall volume. There is no traffic source left where desktop would account for more volume than mobile.

04-23-2021 07:03 AM #9 paulko ()

Quote Originally Posted by jack_l View Post
I think that has more to do with the idiosyncrasies of Adplexity's scraping than it does the actual reality of what's being run...

Some things are just easier to scrape than others... and Taboola seems very difficult to scrape... that's why there's way more Outbrain and Revcontent ads on Adplexity than their are Taboola ones even though Taboola has more volume than Outbrain or Revcontent...

We've had Taboola campaigns doing 4 figures a day that didn't even show up on Adplexity... and Revcontent camps that spent like 40$ total that look like their making millions on Adplexity lol.

So yeah, I just checked and you're right, it looks like there's not much dating stuff showing up on Taboola, but its definitely being run.

I'd also assume anything you see running on Outbrain is also running on Taboola since most people who use one use both.

But yeah, the best way to search it would be like this: https://jmp.sh/UvkHm1a

That will show you every ad from every network with 'dating' in the headline, so there will be some content-arb mixed in but you should see pretty much any affiliate dating offer that's being run too
Thanks for the answer. Yes, indeed, I also thought about this, since there are very few tabula announcements in adplexity and it confused me, apparently really, not everything that is actually displayed in adplexit.


But all the same, you can find something for yourself, examples of ads and already focus on this, I will try)

04-24-2021 12:06 AM #10 jack_l (Veteran Member)

Quote Originally Posted by paulko View Post
Thanks for the answer. Yes, indeed, I also thought about this, since there are very few tabula announcements in adplexity and it confused me, apparently really, not everything that is actually displayed in adplexit.


But all the same, you can find something for yourself, examples of ads and already focus on this, I will try)
Another cool trick you could use is to grab the url of some dating offers that you're interested in or which are similar to yours and look them up in SimilarWeb. The best info is on the paid versions but even the free one will usually show where most of the traffic is coming from.

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