How to Start with Affiliate Marketing – A Beginner’s Guide from Taboola 😉 (3)
03-31-2021 09:48 PM
#1
Taboola (Member)
How to Start with Affiliate Marketing – A Beginner’s Guide from Taboola 😉
How to Start with Affiliate Marketing – A Beginner’s Guide from Taboola 😉
Ready to reap the benefits of affiliate marketing for your brand? We’re providing the ultimate beginner’s guide for starting a successful affiliate marketing business in just four steps:
- Choose your niche
- Find affiliate programs to join
- Create great content (get the content marketing basics here)
- Drive traffic to your affiliate site
Here are the top highlights, for more examples and details, please access full blog below! 👇🏽
To start an affiliate program, check out this short video outlining the basics of affiliate marketing:
What Is Affiliate Marketing?
Affiliate marketing is the process by which advertisers commission partners (or affiliates) to promote their products and drive referrals on their behalf. A publisher might write a blog post that includes a link to an advertiser’s site, for example. Every time a reader clicks the link or makes a purchase from that referral, the publisher makes money.
How Does Affiliate Marketing Work?
There are four parties involved in affiliate marketing:
- Advertiser: The person or company that sells a product
- Publisher: The person or company that promotes the product on the advertiser’s behalf
- Platform: The service that connects the advertiser and publisher, optimizing ad placement and revenue
- Consumer: The person who purchases the product
The New York Times‘ Wirecutter site, for example, provides reviews of tools and gadgets, and includes this disclaimer on its articles: “When you buy through links on our site, we may earn an affiliate commission.” Take this piece on the best business laptops, which is filled with links that may be from advertising partners.
How Much Money Can You Make with Affiliate Marketing?
Making money with affiliate marketing involves launching targeted, scalable campaigns that drive sales and success across high-quality publisher sites.
Back in 2016, Business Insider reported that affiliate marketing was responsible for 16% of ecommerce sales. That number has only grown since then, as Forrester predicted affiliate marketing to have a compound annual growth rate of 10% through 2020.
Consider this business example of affiliate marketing. Western Digital wants to promote their 6-terabyte cloud storage device, but they don’t have a huge Internet presence. They hire affiliate partner BuzzFeed Reviews to include the product in an article, “The Best External Hard Drives.” Western Digital has now tapped into BuzzFeed’s audience of over 650 million readers, increasing awareness, engagement, and income.
For more guidance, check out Neil Patel’s video on how advertisers can make money with affiliate marketing:
How to Get Started with Affiliate Marketing
Use this step-by-step guide to start building your own affiliate marketing program.
1. Choose Your Niche
It’s important to carve out a profitable niche for your affiliate marketing campaigns. This niche should be small enough that you can directly target interested customers, but large enough to ensure you’ll make an impact with your affiliate marketing ads. Your niche should also have crossover with your affiliate partners’ audiences, so you can both drive revenue from the partnership.
... (more on choosing your niche in full blog below!)
2. Find Affiliate Programs to Join
Affiliate networks can help new affiliate marketers connect with the right partner companies and reach new audiences with effective affiliate links. Be on the lookout for high ticket affiliate programs with competitive conversion rates, reliable payout processes, and customizing linking capabilities.
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3. Create Great Content
This one is simple but easy to overlook amid the technicalities and logistics of affiliate marketing. No matter how great your affiliate partner’s blog or audience is, you still need high-quality content to back up your ads and offers.
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4. Drive Traffic to Your Affiliate Site
The right affiliate marketing platform will do the leg work for you, so you can start driving traffic to your affiliate site.
Since Taboola Advertising has exclusive agreements with the world’s premium digital properties, we help advertisers expand their reach to an audience of 1.4 billion. We also help them reach the right people at just the right time with in-feed content recommendations—when readers are ready to discover something new.
Use any creative assets you want to share your latest promotions and maximize your affiliate advertising efforts across each stage of the customer journey.
Affiliate Marketing Tips for Beginners
Affiliate marketing doesn’t have to be scary. It may take some time to get started and there may be some speed bumps along the way, but the increased revenue will be worth the effort. And you can use these tips for beginners to get started:
Run Tests
Before launching an affiliate marketing campaign, making sure your ads grab the attention of your target audience.
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Try Amazon’s Product Advertising API
If you’re interested in digging deeper into Amazon’s affiliate offerings, you can try using their advertising API and targeting more specific audiences. To see your available locales, visit the Anatomy of a REST Request website and find the Product Advertising API Endpoints section.
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Adopt the Right Mindset
When trying any new strategy, consistency can be tough. You might get bogged down in the details or frustrated with any obstacles that get in your way. That’s why it’s important to adopt the right mindset and keep your eye on the prize: increased revenue and success for your business.
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We drop in more explanations and examples for all of our recommendations above.
I didn’t notice this until now.
Does that mean we have a Taboola rep on STM now?
Thanks, great post.
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